Join 200+ senior level execs at North Americas first event focused on NFC Payments. Meet MasterCard, Isis, and Citigroup and get opinions from industry leaders on Overcoming lack of devices, the best business models and reaching critical mass with payments. NFC Payments USA is taking place 2-3 November at Ritz Carlton Coconut Grove, Miami. This is your first chance to network with entire NFC payment value chain and is undoubtedly a once in a lifetime opportunity.
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NFC Payments USA Brochure
1. Save $400
REGISTER BEFORE
September 9th 2011
NFC Payments USA 2011
November 2-3rd 2011, Ritz Carlton Coconut Grove, Miami
Accelerate your progress to successful
commercial rollout and build scalable NFC
payment solutions
north America’s first-ever event for everyone in expert speakers include:
the nfc value chain – your chance to make the
business-critical partnerships you need to push
out mass market payment solutions
• Finally meet the contacts and partners you need: This is the
first opportunity for North America’s NFC community to meet under
one roof and drill down into key strategies for commercial rollout
• Inside Wallet Wars: Understand what the rise of the mobile wallet
means for your business and get valuable ideas to differentiate your
offering within a wallet
• Reach critical mass: The latest forecasts on how soon it will
happen, plus drivers such as bridging technologies, coupons and
loyalty programs
• Overcome lack of devices: Hear from industry experts and
understand what to do to ensure your business booms regardless
• Definitive business models: What’s the best model for banks,
carriers and other parties?
• Triumph over interoperability issues: Best ways to deliver
interoperability between carriers and banks and create a positive
experience for everyone
Drinks Reception Sponsor: Media Partners: 200+ Delegates
30+ industry Experts speaking
12 Hours of Networking
Full Conference Agenda & Speaker List Inside - Open NOW!
2. “We believe that by 2015, digital currency will be accepted everywhere in the U.S.
– from your local corner store to Walmart.” Scott Thompson, CEO, Paypal
Mobile money is no longer just The first top-level event in North Reserve your place amongst
an abstract concept. The rush to America that brings together the the industry leaders and key
digital currency is truly underway, entire NFC ecosystem – with a innovators from across the NFC
with major players such as Google clear emphasis on helping you value chain. Make the partnerships
Wallet, Isis, Visa Wallet and Serve accelerate your progress to you need to profit fully from the
making fresh announcements by successful commercial rollout digital currency goldrush.
the day. And with rumors circling
about Apples launch... watch this With so much at stake for everyone in NFC Payments USA is your passport to a
space! the mobile payment value chain – banks, wealth of premium business intelligence.
payments, mobile carriers, handset Important though that is, it is only one
In short, the next few years will prove providers and technology suppliers – this element of the event.
pivotal for the NFC industry. And while is a timely and unique opportunity for
much is uncertain, one thing’s for sure: you to slice through all the hype and drill This is also your chance to talk face-to-
Businesses whose strategies keep ahead down to address the key topics that are on face with people who share your vision
of the curve are going to win BIG. everyone’s mind right now. – people who can help you leverage your
business assets because they are looking
No matter where you sit in the value chain, When you come to scrutinize the to make those all-important partnerships
a variety of common questions remain Conference Agenda, you’ll understand and connections that are an essential
unresolved. For example: how everything you see and hear is of element of NFC strategy. With networking
direct relevance to you and your business. breaks, an online contact center and
• How do you battle interoperability and networking drinks party you can be sure
handle market fragmentation? From authoritative projections about the you will meet and exchange business
proliferation of devices in the market, to cards with the people that will make a real
• What’s the real business case behind business models and revenue stream difference to your business.
NFC payments? analysis – it’s covered.
Our European event attracted a ‘full house’
• When you structure a deal with other From ways and means of educating of 200+ participants. NFC Payments USA
parties, how do you protect your ROI – merchants and consumers, to the is already looking like a sell-out event and
and ensure you have sufficient scope to key drivers that are destined to push tickets will be awarded on a strictly first-
differentiate? the payment market forward. From come-first-served basis.
the business case behind NFC to the
With more and more players entering the business-critical issues of standards, Don’t get left on the waiting list.
market, ground-breaking deals announced security and privacy – it’s covered. Book your place now.
on an almost-daily basis, market value
predictions increasing hour-by-hour, and From the golden rules of structuring deals November 2-3rd, 2011, Miami
commercial launch just around the corner, and making ‘co-opertition’ work, to what
the moment has come for a forum that couponing and loyalty can bring to the
brings together everyone who is currently table. Plus the technologies you should Lucy Lincoln
developing digital currency as a viable be adopting, the business models that are Vice President
proposition. currently leading the way, how to secure NFC Insight
ROI from day one and much, much more – lucy@nfcinsight.com
NFC Payments USA is that forum. we’ve got it covered. Tel: +44 (0) 207 375 7595
Over the course of two dynamic, fact-
filled days, you will hear from Isis,
Citibank, Discover, MasterCard, Rogers
Communications and Nokia, IBM, Living
Social, Fifth Third Bank, American
Express, U.S. Bank, TD Bank and many
others. In fact, it’s no exaggeration to say
our speaker faculty reads like a Who’s
Who of the NFC payment space.
Call the booking line on +44 (0) 207 375 7595 to reserve your place today!
3. “NFC transactions will reach $50 billion worldwide by 2014” - Juniper Research
Day 1 Presentation Case Study
NOVEMBER 2 NFC & The Mobile Network The Magic Combination: Social, Local and Mobile
Presentation Operator: Opportunity or Threat Commerce
Mobile Payments: Where the • Explore how emerging NFC services are • Living social share their knowledge on the impact of social in the
Paved Road Ends and the Off creating opportunities for MNOs owning mobile space
Road Adventure Begins the SIM
• Debate how integrating payments is key to the future of an end to
• Identify how embedded secure elements end experience for consumers
• Hear about U.S. Bank experience in the and App stores are offering phone
mobile payments arena and examine the Eric Laird, Sr. Product Manager, LivingSocial
vendors new opportunities
trials they have done across a number of
• Discuss how the different alternatives in Panel
technologies, including NFC, contactless
stickers, and micro SD enabled devices NFC will prompt aggressive competition
The Business Case Answered: Debate the ROI Behind
• Explore the road to mobile payments • Find out how MNO’s can harness these NFC Payments
and the work that remains in the opportunities through collaboration to get
areas of business models, technology market share • Discover where banks and operators are investing right now –
approaches, device capability, Padraig Moran, Global Director, Product and the implications for your business
acceptance, security and more Management, Giesecke & Devrient • MNO, Bank or Payments: Examine the most lucrative NFC
• Understand key lessons learned, payment opportunities for your organization
Case Study
considerations, and U.S. Banks vision • Banks and MNOs: Are they better off working together or going
for the future Coupon Redemption: Challenges it alone?
Dominic Venturo, Chief Innovation Officer, Outlined; Solutions Discussed • NFC security: Will fraud prevention be the element that drives
U.S. Bank Payment Systems contactless forward and pushes merchant investment?
• Coupons.com share their insight on the
Presentation impact of coupons on mobile payments Thomas Hissam, Worldwide Mobile Commerce Solutions - Banking,
Payment and Value Added Services, IBM
• Get key insight into the importance of
Connecting the Dots: Placing Peter L Petersen, Vice President and Director Bank Card Business
redemption in the coupon journey and
Mobile Contactless Payments in a what it means for payments Integration, Fifth third Bank
Strategic Context
• Examine key challenges for payment Panel
• Explore key take away’s and lessons redemption and uncover solutions to
learned from the first commercial make it work from day 1 Reaching Critical Mass: Uncover The Industry’s Best
deployments of mobile contactless Steve Horowitz, CTO, Kept Secrets
payments around the world, Coupons.com Inc.
• Identify the role banks and MNOs must play in gaining critical
• Get insight into the strategic context for
Panel mass for merchants and consumers alike
mobile payments for issuers, MNOs and
merchants • The importance of bridging technologies: How big an impact
Dissect the Future of NFC
will they have on consumer pick up? Are we stalled until more
James Anderson, Group Head, Senior Vice Adoption: Beyond Payments consumers have devices in their hands?
President Mobile, Emerging Payments,
MasterCard Worldwide • Find out what applications are really going • Examine how Coupons, Loyalty and LBS will foster the next
to push the payment market forward stage of critical mass
Presentation • How much of the infrastructure is already in place to support
• Explore which VAS you should add to
The NFC Blueprint: Pinpoint your offering; Couponing, Loyalty or LBS? billions of payments – and how fast is it growing?
How Agreements Can Be • Understand how these VAS will drive Spencer Jones, Head of North American Money Movement Online
Structured Between Banks and consumer pick up & Mobile Channel TD Bank
MNO’s to Ensure NFC Rolls Out • Get an in-depth view of the best ways to Mark Beccue, Senior Analyst, Mobile Payments and Commerce,
Successfully handle redemption aBI Research
• Pinpoint the services consumers want Presentation
• Examine the ideal blueprint for both
most – and make sure the technology
banks and MNO’s: How will deals be
doesn’t get in the way of the real offering Wallet War: Does the Rise in the Wallet Prompt a Future
made and will the TSM be necessary
Damien Balsan, Director, Business of competition
• Get the strategies to differentiate your
Development, Nokia Inc.
offering in an open and collaborative • Understand what the rise of the wallet means for the NFC industry
market Farhan Ahmad, General Manager, Prepaid &
Director of Emerging Payments, Discover • Debate the amount of control institutions can have over a ‘wallet’,
• Trouble-shoot key issues: Who owns the is it better to be a card in a wallet? Or a wallet?
Network
customer, who will be the regulators
Steve Horowitz, CTO, Coupons Inc. • Pinpoint how the banks can position themselves in the wallet,
• Understand the nuances of a 1 TSM should you partner – or develop your own offering
or 2 TSM model, in terms of security, Eric Laird, Sr. Product Manager,
LivingSocial • Examine key methods to differentiate your offering to remain
business models and openness
“first in wallet”
Jeppe Dorff, Head of Transaction Services,
• Does the arrival of the wallet signal an open platform future
Rogers Communications
Speakers for this session will be announced shortly. Please check the
website for updates
Register soon to benefit from early-bird discounts and SAVE $400!
4. “NFC payments will grow by 68 percent over the period of 2010-2014’ ” – Technavio
Day 2 Panel Panel
NOVEMBER 3
The Most Lucrative Business Models Educating the Consumer: Getting it Right
Presentation Revealed: Who’s Getting the Best ROI
• Who is currently leading the effort to market NFC
from NFC – And How Are They Achieving
Avoid the Dangers of Market to consumers – and how much are they gaining
Success? as a result?
Fragmentation and Prove Your ROI from
Day 1 • Make money now! Get key strategies to build • Identify what the key focus for the consumer
revenue from Day 1 message, speed, simplicity or security
• Get key insight on the importance of hybrid
• Explore how banks and operators can maximize • Debate if we can rely on the tech giants to
payment solutions to ease people into digital
the revenue opportunities – what are the key master consumer education and push critical
payments: Examine swipe, mobile and P2P
priorities? mass
options
• Identify how to create deals that avoid Dominic Venturo, Chief Innovation Officer, U.S.
• Understand the importance of technology
fragmentation and boost the industry’s revenue Bank Payment Systems
agnostic products and an open framework to
ensure the success of NFC payments potential
Presentation
• Examine the issues fragmenting the mobile • Key elements of a positive revenue share:
payments market and get the best methods to Should MNOs be party to the interchange fee? SIM vs. Embedded vs. Micro SD: The
tackle them And will mobile space be up for rent? Final Tech Debate
• Debate the importance of keeping the mobile • Evaluate the best strategies for banks that are
not yet involved in a scheme • Explore the pros and cons of each option and
ecosystem open and how to bridge existing identify the best choice for your solution
technology with NFC to ensure success in the Rich Clow, Managing Director-Global Mobile
space Development Group, Citigroup • Is Micro SD merely a bridging service? Or
a genuine long-term possibility for service
David Messenger, Executive Vice President, providers?
american express Company
Presentation
• Debate if this will lead to fragmentation, how to
Concept to Production : What Will it take
Presentation handle standards and security
to Make Mobile NFC Payments Real
Jörg Suchy, Senior Marketing Manager Chip Card
The Future of the Wallet: Exploring the
• Hear about the Mobile NFC experience of ING and MCU, Samsung Semiconductor europe
Isis Offering GmbH
DIRECT and get practical insights into how to
• Navigating the fragmented market: Examine how get to market sooner
Panel
a player like Isis, who claims they will transform • What strategies should banks not included in the
how people shop, pay, and save, come to Google Pilot employ? do they go it alone or wait Overcoming Lack of NFC Enabled
market? until the tech and business is mainstream Devices in the Market
• Understand Isis’ place in the value chain and • Get a better understanding of bank’s
what are they trying to achieve? expectations and debate when the companies • Examine which devices will be on the market in
that provide products and services will win big the next 12 months
• Get insight on the Isis ecosystem and the
benefits that they plan to deliver to merchants, David Pinski, Group Leader, Discovery Services, • Identify how the industry can work together to
consumers, issuers, and networks and why they ING DIReCT stimulate the proliferation of devices
are investing big in NFC • Creating compelling consumer offerings on the
Doug Kilgour, Senior Business Development
Case Study new devices: Debate what works and discuss
Executive, Isis what’s better avoided
Exploit NFC to Create Customer Loyalty
in a Merchant Environment • Discuss which bridging devices you should be
using stickers, tags or micro SD
• How fast are innovative retailers investing in NFC • Challenge the value of these technologies and
contactless terminals – and what’s the business how they will this effect consumer and merchant
payback? adoption
• Discover what retailers want – more than Doug Kilgour,
anything else – from NFC payments Senior Business Development Executive, Isis
• Understand the prime reasons why merchants
are investing in contactless now
• Get the lowdown on the most effective ways
to work with merchants and how to promote
merchant pick-up
• Examine the importance of integrating loyalty
and coupons to provide and end to end service
and prove ROI
Speakers for this session will be announced shortly.
Please check the website for updates
Great speakers, Great Audience, What a success!” Gemalto
5. Save $400
Register for a GOLD PASS and REGISTER BEFORE
September 9th 2011
receive the AUDIO stream too!
Date & Venue
5 Easy Ways to REgistER November 2-3 2011, Ritz Carlton Coconut Grove, Miami
@ Email lucy@nfcinsight.com with your full contact details Accommodation
We have arranged a discounted room rate at The Ritz Carlton Coconut
Grove, Miami and reservation details will be sent to you when you register.
Register on the secure website at:
8 www.nfcinsight.com/paymentsusa
It is recommended that you book early to take advantage of this offer as
rooms do sell out!
Group Discounts
* Mail this form to: NFC Insight, 7-9 Fashion Street,
Book as a group of 3 or more and save even more money.
London E1 6PX, United Kingdom To see if you are eligible email lucy@nfcinsight.com!
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Register now at www.nfcinsight.com/paymentsusa
6. Save $400
REGISTER BEFORE
September 9th 2011
NFC Payments USA 2011
November 2-3rd 2011, Ritz Carlton Coconut Grove, Miami
4 Key Reasons to Just imagine what you could learn
attend NFC Payments USA: from these expert speakers:
Rich Clow, Managing Director- Steve Horowitz, CTO, Coupons Inc.
1 A once in A lifetime opportunity
The NFC payment industry is about to take off, it’s clear the
Global Mobile Development Group,
Citigroup Dominic Venturo, Chief Innovation
Officer, U.S. Bank Payment
market is on the brink of something huge. This conference is Jörg Suchy, Senior Marketing Systems
the only place that will help you to capitalize on this boom. Manager Chip Card and MCU,
Samsung Semiconductor Europe Thomas Hissam, Worldwide Mobile
As the first NFC Payments event in North America, we are
GmbH Commerce Solutions - Banking,
bringing you the key contacts and key knowledge to make Payment and Value Added Services,
NFC payments happen now. David Pinski, Group Leader, IBM
Discovery Services, ING DIRECT
2
Peter L Petersen, Vice President
everyone you need to meet in one plAce David Messenger, Executive Vice and Director Bank Card Business
This is the first time the entire payment ecosystem will be President, American Express Integration, Fifth third Bank
together in one room to discuss an NFC enabled future. We Company
Padraig Moran, Global Director,
understand how important networking is, so we allow plenty Doug Kilgour, Senior Business Product Management, Giesecke &
of time in the agenda for you to meet and chat with the key Development Executive, Isis Devrient
industry players. Our online networking centre allows you
Spencer Jones, Head of North James Anderson, Group Head,
to set up those crucial meetings prior to the event, and the American Money Movement Online Senior Vice President Mobile,
networking reception in the evening gives you ample time & Mobile Channel TD Bank Emerging Payments, MasterCard
to swap business cards and set those deals in motion in a Worldwide
Eric Laird, Sr. Product Manager,
relaxed environment. LivingSocial Jeppe Dorff, Head of Transaction
Services, Rogers Communications
3 HeAr from tHose key stAkeHolders tHAt will
most effect your business
Damien Balsan, Director, Business
Development, Nokia Inc. Mark Beccue, Senior Analyst, Mobile
Payments and Commerce, ABI
We are dedicated to bringing you the key people you need to Farhan Ahmad, General Manager, Research
hear from to make sure you’re on the right track. From Banks Prepaid & Director of Emerging
Payments, Discover Network
to Operators, Isis to Samsung, MasterCard to Citigroup we
are making sure you hear from industry leaders and learn from
their successful strategies.
4 GAin tHe strAteGies you need to ensure
successful commerciAl rollout
The NFC industry is moving fast, with new announcements
happening everyday it is becoming more important than ever
that companies are adopting the right strategies. With many
challenges in the market NFC Payments USA will bring you
a fantastic networking opportunity
“ ”
all of the must know topics. From battling interoperability,
reaching critical mass to handling lack of devices we have Lifera Inc.
every need to know topic covered. Ensure you meet these
Great dialogue across the ecosystem
“ ”
challenges with the right approach and make sure you are
represented at this historic meeting. Citi
Register now to benefit from early-bird discounts and SAVE $400!