Learn about PwC's implementation of Enterprise Search, the journey to becoming an Insights Engine, and the transformation across the organization of the search user experience through Search as a Service. Departments across the organizations are harmonizing search, reducing technical debt, and resource costs by utilizing Search as a Service from PwC’s Enterprise Search program. PwC has successfully implemented AI, Machine Learning, and Advanced NLP to help boost the relevance of search results thus saving time for its employees. Speaker: Viren Patel, Director PwC

1. Enterprise Search as a Service

2. ENTERPRISE SEARCH AS A SERVICE
V I R E N PAT E L - P W C
• Director – Chief Data Office
• Enterprise Search Product Owner
Contact:
• viren.jitendra.patel@pwc.com

3. Agenda
• Search Strategy Areas of Focus
• Cognitive Search Engine
• Search as a Service
• Search Center of Excellence
• Search Relevancy
• Analytical Search

4. Enterprise Search Strategic Focus Areas
Objectives Innovate and Expose Don’t Reinvent the Wheel Governance
Actions
● Create index of strategic
firm information
● Develop a cognitive search
engine using AI, ML, and
NLP
● Expose information through
strategic communications
channels
● Evaluate applications for SaaS
candidates vs. independently
building a search solution
● Onboard applications that meet
SaaS criteria
● Consolidate search technology
spend
● Leverage existing Search
resources
● Expose through firm
applications
● Develop Search best
practices
● Analyze and mine the firm’s
search metrics data to
improve user experience
● Curate and Expose library
of search links that can be
embedded across search
applications
Benefits Increase productivity Manage and reduce costs Harmonize Search
Cognitive Search Engine and
Enterprise Index
Search as a Service (SaaS) Search Center or Excellence

5. Search Utopia: Cognitive Search Engine
Create a Harmonized Search Experience for the firm that has Fast, Accurate, and Relevant results
Enterprise Content
Sources
Email
Cloud Storage Files
Data Lake – Data Content
Intranet Mobile Chatbot/Virtual
Assistant
NLP, Intent Intelligence, Reading Comprehension, Q&A
Relevancy boosting , Recommendations, Trending
Personalized and Persona search
Ingestion Intelligence - Metadata and Taxonomy generation
Audio/Video Search, Analytical Search, Image Search, OCR
Search
Voice Search, Notifications, Story Generation, Multi-Language
Search, Real time metrics, Relationship Detection
Employee Experience Focused
Search Capabilities Index

6. Search as a Service
Enterprise
Search
Search Technology Curated Content
Indexes and Data
Search Data

7. Search as a Service
S E A R C H T E C H N O L O G Y U T I L I Z E D B Y O T H E R F I R M A P P L I C AT I O N S V S B U I L D I N G I N A S I L O
P R I VAT E I N D E X C O L L E C T I O N S
S E A R C H B A R F O R P O R TA L S I T E S T O E X P O S E E N T E R P R I S E S E A R C H
A C C E S S T O D ATA C O L L E C T I O N S T O E N H A N C E E X I S T I N G A P P L I C AT I O N S E A R C H C A PA B I L I T I E S
A P I A C C E S S P R O V I D E D T O G R O U P S N E E D I N G U N S T R U C T U R E D D ATA F O R D ATA S C I E N C E
P R O J E C T S
FAT H O M H A S C R E AT E D N E W D ATA A S S E T S S U C H A S S E A R C H Q U E R Y A N D C L I C K D ATA
Search and Data Assets

8. Search Center of Excellence
P R O V I D E A N D S H A R E S E A R C H B E S T P R A C T I C E S T O G R O U P S D E V E L O P I N G S E A R C H W I T H I N
A P P L I C AT I O N S
A N A LY Z E A N D M I N E S E A R C H D ATA A C R O S S A P P L I C AT I O N S T O A S S I S T W I T H S E A R C H
O P T I M I Z AT I O N
C E N T R A L I Z E T H E M A N A G E M E N T O F C U R AT E D S E A R C H L I N K S T H AT C A N B E E M B E D D E D
A C R O S S A P P L I C AT I O N S T O P R O V I D E A C O N S I S T E N T A C C U R AT E S E A R C H E X P E R I E N C E
VA L I D AT E A N D C O N F I R M R O I O F S E A R C H
Harmonize Search through Data Mining and Governance

9. Search Relevancy
I D E N T I F I E D U S E R S F R E Q U E N T S E A R C H T E R M S
T H R O U G H S E A R C H T E R M C U R AT I O N W E H AV E B E E N A B L E T O N AV I G AT E 5 0 % O F S E A R C H E S
T O T H E A C C U R AT E L I N K T H U S S AV I N G T I M E
I N C O R P O R AT I O N O F A R E A D I N G C O M P R E H E N S I O N M O D E L S T O A N S W E R Q U E R Y Q U E S T I O N S
Query Curation

10. Analytical search
Ability to provides insights and answers from information utilizing NLP and BI capabilities.
10
3rd party data example Client data example
Q:
A:
Q:
A:
“What was the price of Aluminum in December of 2000” “Top 10 Revenue Journal Entries for client X in Q2 2018”
$1,565.41, Source from 3rd Party Data Catalog – World
Bank - Commodity Price data
Journal entry details from client’s data set

11. THANK YOU
V I R E N PAT E L
Contact:
• viren.jitendra.patel@pwc.com