3. How did it evolve?
• From American punk music
• Expanded during the late 1990s and developed
during the 2000s as a style of dress and attitude
• Powerful lyrics, the vocals were slow yet intense,
and the songs were always melancholy.
• Became extreme
• Normal ‘singing’ became pleading and gut-
wrenching screams with actual sobbing and
crying in the background
4. Technology?
• Relied on internet
• Message boards..how to be emo
• Advice
• Band discussions
• Band pages (Purevolume/Myspace/etc)
5. Clothing and attitude?
• Black clothing
• Dark make-up (male and female)
• Body piercings.
• Males have a certain haircut, are very thin, and
wear dark skinny jeans in order to emphasize
their thinness.
• Females typically have dark hair, dark clothing,
and lots of dark jewelry.
• Apathetic, passionate, and emotional.
6.
7. Beliefs
• Avoiding stereotypes and being an individual.
• Dislike “labels,” traditional values, and conformity.
• Appeal of the emotional music
• Attraction into emo subculture: music, style, values,
and attitude.
• Bond over resistance to dominant ideology and
opposition to labels, popularity, and stereotypes.
• Ironically, emos are often labeled as self-destructive,
self-harming, and closed-minded.
8. Self-Harm?
• Linked to self-harm
– Young people cutting themselves as a way to release pain
– Suicide
– General inclination towards death
• “After the shooting rampage at Columbine High School
in 1999, music was not only blamed for inciting
violence, but for creating a sense of alienation in its
listeners. Even though it is unclear whether the
Columbine shooters were actually fans, the ‘shock rock’
band Marilyn Manson garnered a lot of criticism.”
(Thomas-Jones, 2008)
9.
10. Culture Shock & Backlash
• Parents
• For those looking in at the
subculture from the outside, it
seems like a depressing and
unfortunate way to live.
• Media says: Parents need to
monitor children’s mental &
physical health
• Other teenagers are bullying emo
kids
11. Bands
• Taking Back Sunday
• Brand New
• The Academy Is..
• Something Corporate
• Dashboard Confessional
• Jimmy Eat World
• Saosin
• Senses Fail
• The Used
• Coheed & Cambria
12. Cheer up Emo Kid, Patent Pending
• http://www.youtube.com/watch?v=wwieNkrf
3OQ