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Copyright  © 2014 Sonoma Leadership Systems, all rights reserved www.SonomaLeadership.com
Bruce Wilson
VP, Business Development,
Sonoma Leadership Systems
Emerging Leaders Lunch
July 29, 2014
Sonoma Leadership Systems
Jim Kouzes
Author and Researcher,
The Leadership Challenge
Daren Blonski
Certified Facilitator,
The Leadership Challenge
www.SonomaLeadership.com | ask@sonomaleadership.com | 707.933.3882
Copyright  © 2014 Sonoma Leadership Systems, all rights reserved www.SonomaLeadership.com
Sonoma Leadership Systems
• #1 Provider of The Leadership Challenge® Workshop worldwide
• Longest heritage delivering The Leadership Challenge® 20 years
• Largest network of global facilitators for TLC available
• “A boutique firm with a global reach.”
Copyright  © 2014 Sonoma Leadership Systems, all rights reserved www.SonomaLeadership.comCopyright  © 2014 Sonoma Leadership Systems, all rights reserved www.SonomaLeadership.com
One of the three most influential leadership books ever 
written, over 2 million copies sold
Based on 30 years of research: 5 Practices exemplify leadership across:
Culture | Gender | Ethnicity | Generations | Industry
Workshop utilizes lecture, discussion, reflection, & experiential activities
Highly validated 360°assessment measuring 30 behaviors 
that demonstrate these practices
What is The Leadership Challenge?
Workshop Outcomes:
• Leaders perceived as more credible
• More effective in achieving job related demands
• Able to increase motivation, foster loyalty & enhance commitment
• Reduce absenteeism, turnover & stress levels
• Establish a high‐performance team
Copyright  © 2014 Sonoma Leadership Systems, all rights reserved www.SonomaLeadership.com
Executives Senior Managers Middle Managers Supervisors
Individual
Contributors
Executive 
Summary of The 
Leadership 
Challenge®
The Leadership 
Challenge® 
Workshop
Emerging Leaders
Sustainment:
One on One 
Coaching, eCoach, 
The Challenge 
Continues®
X X X X X
Developing The Leadership Pipeline:
Copyright  © 2014 Sonoma Leadership Systems, all rights reserved www.SonomaLeadership.com
TABLE TOP ACTIVITY  (ICEBREAKER)
“What is the most difficult challenge 
you face developing Emerging 
Leaders?”
• Have a 4‐5 minute discussion at your 
table on the above challenges for 
emerging leaders.
Copyright  © 2014 Sonoma Leadership Systems, all rights reserved www.SonomaLeadership.comCopyright  © 2014 Sonoma Leadership Systems, all rights reserved www.SonomaLeadership.com
Leadership Challenge Certified Facilitator
LeaderCamp
Facilitator
Copyright  © 2014 Sonoma Leadership Systems, all rights reserved www.SonomaLeadership.com
Copyright  © 2014 Sonoma Leadership Systems, all rights reserved www.SonomaLeadership.comCopyright  © 2014 Sonoma Leadership Systems, all rights reserved www.SonomaLeadership.com
Leadership Expert and best-selling co-author of The Leadership Challenge
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Developing
Extraordinary
Leaders
Presented by
Jim Kouzes
Sponsored by
Sonoma Leadership
Systems
July 29, 2014
Aon Hewitt, Top Companies for Leaders report
“Strong leadership is
more than a
competitive advantage.
It separates world-
class companies from
the rest.”
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Jonathan Wallace, Regent University, Doctoral Dissertation
“The verdict is in….leadership
behaviors play a major role in the
reaction, learning, and behavior
of students…..leadership will
continue to contribute to the
improvement of schools and
student learning.”
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Talent management
priority in 2015 will be
leadership development.
Source: Right Management, “Talent Management: Accelerating Business
Performance: Global Trends, Challenges and Priorities,” July 2014.
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
of employers want to see
leadership skills on a
candidate’s résumé.
76.0%
Source: National Association of Colleges and Employers, Job
Outlook 2014 survey.
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
of employers think
leadership development
should begin by age 21.
95%
Source: Center for Creative Leadership, 2012 Leadership Insights
Survey
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Average age managers first
get leadership training is:
42
Source: Jack Zenger, “We Wait Too Long to Train Our Leaders,” HBR
blog, 2012
About 10 years after they
begin supervising people.
Objectives
1. Describe the difference leaders
make in engagement & performance.
2. Describe six strategies that
contribute to developing
extraordinary leaders.
3. Offer six coaching tips that can begin
to implement the six strategies.
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Leadership
Make a
Difference
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Kouzes & Posner Research
• Over 30 years of research
• Over 5,000 individual cases
• Over 3 million respondents
• Global data from 70 countries
• Over 600 research studies
• www.leadershipchallenge.com
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Tell us about a time
when you were at
your personal best
as a leader.
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
The Five Practices of
Exemplary Leadership®
• Model the Way
• Inspire a Shared Vision
• Challenge the Process
• Enable Others to Act
• Encourage the Heart
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
What impact does
leader behavior
have on workplace
engagement?
PWA and The Five Practices
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
30
36
42
48
54
60
Low PWA Moderate PWA High PWA
Model Inspire Challenge Enable Encourage
LPIScores
The more frequently
leaders demonstrate The
Five Practices of
Exemplary Leadership®
the more engaged people
are in their workplaces.
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
The question is not,
“Do I make a
difference?”
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
The question is, “How
do I make a positive
difference?"
Becoming
Extraordinary
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Heidi Grant Halvorson, Columbia University, author of Succeed and Focus
“One of the first things you
learn when you study
achievement for a living is that
innate ability (to the extent
there is such a thing) tells you
nothing about your chances of
reaching a goal.”
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Becoming Extraordinary
To develop extraordinary student
leaders, we need to:
1. Instill belief
2. Elevate aspirations
3. Initiate challenge
4. Present role models
5. Promote practice
6. Show support
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
What is the question
asked most frequently
about leadership?
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
“Is leadership born
or made?"
How many times
would you guess
we’ve been asked,
“Is management
born or made?”
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
D. R. email to Jim Kouzes, May 21, 2010
“…maybe someone
like myself does
have the possibility
of being a leader.”
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Albert Bandura, Stanford
“Unless you believe
that your actions can
produce change, you
probably won’t try.”
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
100
90
80
70
60
T1 T2 T3
Ability and Performance
Acquirable Inherent ----------
Coaching Tip
Encourage clients to start
their day with this mantra:
“Today I will make a
positive difference in the
lives of the people I lead.”
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Elevate
Aspirations
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Olivia Lai, manager, customer service support, Kimberly-Clark
“In order to become a
leader…it’s important
that I first define my
values and my
principles.”
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Tom Kolditz, “Why You Lead Determines How Well You Lead,” Bloomberg
News, July 22, 2014
“…those who lead primarily
from values-based
motivations…outperform
those who lead with
additional instrumental
outcomes and rewards.”
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Forward Looking
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
In Leaders
In Colleagues
71%
27%
Nancy Sullivan, vice president of Disability Benefits, Trustmark Companies
“Imagine your own career
ten years out, and dream
of a position that serves
you well…Create your
own position. Create our
future.”
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Question: What is most lacking in
the next generation of leaders?
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
“Ability to create a vision and engage
others so they feel ownership and passion
about achieving it.”
35.7%
Source: EDA Trends in Executive Development 2014
Coaching Tip
Assign this exercise:
Imagine it’s 10 years from now
and you’re attending a
ceremony honoring you as the
“Leader of the Year.” What do
you hope others are saying
about you that night?
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Initiate
Challenge
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Tell us about a time
when you were at
your personal best
as a leader.
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Personal Bests
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
LEADERS CONTEXT
• Arlene Blum
• Ward Clapham
• Jacqueline Maartense
• Alan Keith
• Carolyn Borne
• Steve Skarke
• Alex Anwar
• Jade Liu
• First all-female ascent
• High crime, low morale
• Restore profitability
• Two years or close
• First study of its kind
• Become world class plant
• Too young, inexperienced
• Bare shelves, rigid team
Kaily Adair, Student and vice president, Fossil Ridge High School Council
and Colorado Association of Student Councils
“My absolute favorite
thing about human
beings is that we're
never satisfied with our
condition.”
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Mihaly Csikszentmihalyi, Flow
“The best moments usually
occur when a person’s
body or mind is stretched to
its limits in a voluntary effort
to accomplish something
difficult and worthwhile.”
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Most Effective Methods
for Development
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Action learning
Stretch assignments
52%
42%
Source: EDA Trends in Executive Development 2014, Executive Development Associates
Coaching 42%
Coaching Tip
Ask clients: “What’s the
next step in your
development that will
stretch you while
accomplishing something
difficult and worthwhile?”
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Present
Role
Models
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Role Models
• Business leader
• Community leader
• Entertainer
• Family members
• Political leader
• Professional athlete
• Teacher or coach
• None/Other/Not sure
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Leader Role Models
7%
2%
3%
4%
7%
11%
26%
40%
4%
0%
0%
4%
23%
8%
14%
46%
0% 10% 20% 30% 40% 50%
None/Other/Not sure
Entertainer
Professional athlete
Political leader
Business leader
Community leader
Teacher or coach
Family Members
Over 30
Age: 18-30
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
The leaders who
have the most
influence are the
leaders who are
closest to us.
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Source: A. Bandura, Self-Efficacy
“The opportunity to watch
others who have mastered
a practice is extremely
helpful to strengthening
beliefs in self-
effectiveness.”
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Haley Rudd, Molly’s Closet
“Leaders take every
opportunity to show others,
by their own example, that
they’re deeply committed
to the values and
aspirations they claim.”
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Coaching Tip
It’s vital that you connect
your clients to someone
who has mastered a
practice and can show them
by example how to lead.
Who are those people?
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Promote
Practice
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Source: K. A. Ericsson, M. J. Prietula, and E. T.Cokely, “The Making of an
Expert,” Harvard Business Review, July-August 2007.
“Living in a cave
doesn’t make you
a geologist.”
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Lillas Brown and Barry Posner
Leadership & Organizational Development Journal
“Better learners …
consistently engaged in
leadership practices more
frequently than those in the
low learning category.”
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Glenn Michibata, head coach, Men's Tennis, Princeton University
“Two hours per day if
you want to stay the
same. More if you
want to get better.”
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
K. Anders Ericsson, Michael J. Prietula, and Edward T. Cokely, “The Making of
an Expert,”
“The development of
expertise requires
coaches who are
capable of giving
constructive, even
painful, feedback.”
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Coaching Tip
Coach your clients to establish
this routine: “At the end of
each day, record their answer
to this question: ‘What did I do
today to improve so that I’m a
better leader than I was
yesterday?’”
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Show
Support
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Jade Liu, Ambition Group, referring to Guy Day, managing director
“He showed
that he
cared.”
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
The Road to Resilience America Psychological Association
“Accepting help and
support from those who
care about you and will
listen to you
strengthens resilience.”
Daniel Goldman, Social Intelligence: The New Science Of Human
Relationships
“Having just one
supportive, stable
relationship is an
important condition to
transcending adversity.”
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Pete Thigpen
“Really believe in your heart
of hearts that your
fundamental purpose, the
reason for being, is to enlarge
the lives of others. Your life
will be enlarged also.”
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Coaching Tip
Make sure to:
Identify someone who can
be the “one, stable
relationship” for clients
throughout the development
process.
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
Moving
Forward
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
you
© James M. Kouzes & Barry Z. Posner. All Rights reserved.
For more information
about The Leadership
Challenge and Jim and
Barry visit:
www.SonomaLeadership.com
ask@sonomaleadership.com
Copyright  © 2014 Sonoma Leadership Systems, all rights reserved www.SonomaLeadership.com
THE LEADERSHIP CHALLENGE® CAMP
The Leadership Challenge® Camp is a fast‐paced 
experiential launch into The Five Practices of 
Exemplary Leadership®.
August 28, 2014 9:00am – 4:30pm
Domaine Carneros Winery, Napa, CA
Special Introductory price: $95 (regularly $295)
Includes lunch
www.sonomaleadership.com/leadercamp
Copyright  © 2014 Sonoma Leadership Systems, all rights reserved www.SonomaLeadership.comCopyright  © 2014 Sonoma Leadership Systems, all rights reserved www.SonomaLeadership.com
Bruce Wilson
VP, Business Development
Sonoma Leadership Systems
bruce@sonomaleadership.com
(925) 225‐1013
Emerging Leaders Luncheon
Thank you Jim Kouzes and Daren Blonski
July 29, 2014
Sonoma Leadership Systems

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