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Love&Logics  Created By: Stephanie Carr & Johanna Asinas Past, Present & Future www.loveandlogics.blogspot.com April 25, 2011
Perspective Love & Logics can provide a direct channel of marketing through the use of blogging Provide new fields in marketing:  ,[object Object],Love & Logics enables followers and readers with consistent interaction
Blog Topic
Persona Christina Delrose PROFILE – 411 ,[object Object]
    Sophomore @ Maple Highschool
     Employed @ Urban Planet, Sales Associate
     Likes -  Hanging out with friends, shopping, boys	Facebook, volleyball, make-up, house music, 	going to the movies and clubbing
    Dislikes – Liars, homeworks and tests, staying-in	 	and highschool drama
    Goal – Hair Dresser/Cosmetician,[object Object]
Facebook Page
Twitter Account
YouTube Channel
Analytics & Graders
Key Learnings - Blog Encourage comments    Conversational tone ,[object Object]
Remember your audience,[object Object]
Key Learnings - Twitter Very useful in driving traffic Tweet URLs of blog posts Daily tweets Follow target audience Follow similar accounts
Key Learnings - YouTube Adds credibility Fun for blog readers Good for Ideas
Indicated Actions Facebook ,[object Object],Twitter      - Use @ mentions and RTs to interact YouTube                          - Make own videos
Website Use netfirms.ca to get a domain name
Blog More interaction & feedback Gadget and other updates Consistency of branding
Search Engine Optimizations Descriptive titles Strong first sentence Keywords throughout Longer posts Relevant tags
PPC Ads
Display Ads
Social Media Link Facebook page, Twitter account, and personal YouTube videos to website ,[object Object]
Interact with audience,[object Object]
Press Release Article #1
Press Release Article #2

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Love and logics powerpoint