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COLUNISTAS 2016
INSCRIÇÃO N° 1
“Todo Amor”
Para falar de amor, amores reais em vez de modelos. Esse foi o ponto
de partida da criação da campanha para o Mês dos Namorados do
Shopping Barra. Sob a supervisão da Rocha, clientes do Shopping
foram clicados por uma fotógrafa especializada em storytellings. As
imagens selecionadas, retratando belíssimos momentos de intimidade e
descontração, ganharam sutis movimentos ao som do jingle “Todo
amor”, criado exclusivamente para a campanha. O VT conquistou a
atenção e o coração do público, sendo fundamental para o sucesso do
apelo promocional.
.
Colunistas2016 1

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Colunistas2016 1

  • 2. INSCRIÇÃO N° 1 “Todo Amor” Para falar de amor, amores reais em vez de modelos. Esse foi o ponto de partida da criação da campanha para o Mês dos Namorados do Shopping Barra. Sob a supervisão da Rocha, clientes do Shopping foram clicados por uma fotógrafa especializada em storytellings. As imagens selecionadas, retratando belíssimos momentos de intimidade e descontração, ganharam sutis movimentos ao som do jingle “Todo amor”, criado exclusivamente para a campanha. O VT conquistou a atenção e o coração do público, sendo fundamental para o sucesso do apelo promocional. .