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REDEFINING TIRE
DISTRIBUTION IN THE
U.S. - THE STORY OF
TIREHUB
PETER GIBBONS
CEO, TireHub
ABOUTTIREHUB
TireHub Is A National
Tire Distributor that
Provides U.S.
Tire Dealers and
Retailers with a
Comprehensive Range
of Passenger and Light
Truck Tires from Two of
the World’s Leading Tire
Companies:
Goodyear and
Bridgestone.Opened
July 3, 2018
3
69 Nationwide
Distribution Centers
Headquartered in
Atlanta, GA
35,000+
Delivery Locations
1,400+
Employees
HOW DID
TIREHUB COME
TO BE?
85%
World Tire Production 1986
10 companies
2018
31 companies
The industry is changing – rapidly.
MARKET IS FULL OF BRANDS
COMPETING
FOR CONSUMER ATTENTION
MORE BRANDS + MORE CONSUMER
DEMAND FOR SPECIALIZED PRODUCTS
= MORE SKUs
NO ROOM TO STORE EVERY SKU –
ACCESS TO VIRTUAL INVENTORY IS
REQUIRED
DEALERS ARE NOW EXPECTED TO PROVIDE
IMMEDIATE SERVICE AND FASTER
TURNAROUND TIMES
Superior Products • Incredible Legacy
WHAT SPECIFIC
CHALLENGES DID
BRIDGESTONE &
GOODYEAR FACE?
BRAND POSITIONING AND DIFFERENTIATION
BECAME CRITICAL IN A MARKET FULL OF
NEITHER COMPANY HAD A
NATIONWIDE
BOTH COMPANIES USED THIRD-PARTY
DISTRIBUTORS
CHANGE WAS
REQUIRED
In-House,
Last Mile
Distribution
Nationwide
Footprint
Immediate Scale
& Increased
Customer Base
THETIREHUBADVANTAG
Chaos of a startup
Complexity of a Joint Venture
Focus of a Private
Equity Investment
TIREHUB’S MISSION:
To distribute the highest quality product
possible so our customer can put their
customer on tires they’ll love
TIREHUB’S VISION:
To transform how the tire meets the road
for dealers and customers across America
TIREHUB’S PROMISE:
1. Provide customers with tires their
customers will love
2. Grow business for dealers and retailers
3. Give dealers and drivers a real tire
choice
Guiding
Principles
EXPAND ACCESS TO PREMIUM BRANDS AT
RETAIL1
DELIVER LOGISTICS EXCELLENCE
2
CREATE VALUE FOR BOTH BRIDGESTONE AND
GOODYEAR
3
MINIMIZE RELIANCE ON THIRD-PARTY
DISTRIBUTION
4
BUT KEEP IN MIND A
FEW SUPPLY CHAIN
CONSIDERATIONS…
TECHNOLOGY IS CONTINUALLY
EVOLVING
CONSUMERS DEMAND ‘REAL-TIME’
SATISFACTION
CONSUMER CONNECTIVITY AND
FULFILLMENT
SO WHAT DOES
TIREHUB
DO DIFFERENTLY?
SAY
HOWWESAYYES
• B2B Portal,
TireHub Now
• Personal
customer
connectivity
• Real-time
inventory visibility
• Knowledgeable
sales force
• Personal
customer
relationships
• 4 times x day local
deliveries
• Standard hours of
operation
• Increased TireHub, not
3PL, deliveries
SEAMLESS TECHNOLOGY EXCELLENT PRODUCT AVAILABILITY
FREQUENT CUSTOMER DELIVERIES UNPARALLELED CUSTOMER SERVICE
BUT MOST
IMPORTANTLY…
SEAMLESS TECHNOLOGY UNPARALLELED CUSTOMER SERVICE
FREQUENT CUSTOMER DELIVERIES EXCELLENT PRODUCT AVAILABILITY
THE SECRET TO OUR SUCCESS IS OUR
PEOPLE.
The TireHub Story Presented at the Supply Chain Insights Global Summit 2019

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The TireHub Story Presented at the Supply Chain Insights Global Summit 2019

Notas do Editor

  1. Opening Soon: https://www.istockphoto.com/photo/man-putting-on-store-opening-soon-sign-gm947798354-258780889 Complex: https://www.istockphoto.com/photo/man-think-how-to-solve-the-problem-gm898704212-247992399 Blurred Business People: https://www.istockphoto.com/photo/blurred-business-people-gm897755180-247730554
  2. Value: https://www.istockphoto.com/photo/ladder-career-path-for-business-growth-success-process-concept-wood-block-stacking-gm1154691032-314088095