1. BRADFORD & DISTRICT YOUTH OFFENDING TEAM 1
CUSTOMER PROFILING
CLG Customer-led transformation
programme phase 4
PREVENTING OFFENDING PUNISHING OFFENDERS PROTECTING THE PUBLIC

2. BRADFORD & DISTRICT YOUTH OFFENDING TEAM [Ref - D 2]
Core Objectives
 Reduce breaches by better compliance with court orders
 Reduce the likelihood of someone becoming a prolific offender
 Develop civil society supporting social enterprise activities
 Improve targeted prevention activities to reduce future offending
 Improve resource allocation given future trends against ethnicity, age and
key customer insight attributes
 Predict when young person is most at risk of re-offending and target
prevention activity
 Prevent re-offending by mapping frequency of re-offending of young people
in custody
 Improve effectiveness by targeting services around customer groups impact
of breaches of orders
PREVENTING OFFENDING PUNISHING OFFENDERS PROTECTING THE PUBLIC

3. BRADFORD & DISTRICT YOUTH OFFENDING TEAM [Ref - D 3]
2. C O N TE XT
• Structured feedback on experiences and opinions
on offending
• Young people who are in breach of a statutory
order in the last 6 months or who are LAC and in
the criminal justice system
• Qualitative data set to balance the YOIS
quantitative data
• 18th February – 22nd April 2011.
PREVENTING OFFENDING PUNISHING OFFENDERS PROTECTING THE PUBLIC

4. BRADFORD & DISTRICT YOUTH OFFENDING TEAM [Ref - D 4]
T h e s a m p le
• 20 young people
• 11 female and 10 male
• Ages:
13 14 15 16 17 18 19
1 7 2 2 1 4 3
• 9 LAC, 1 foster care, 10 leaving care
• 4 in breach of statutory order in last 6 months
• 2 LAC and in criminal justice system
• 4 LAC and been in the criminal justice system
PREVENTING OFFENDING PUNISHING OFFENDERS PROTECTING THE PUBLIC

5. BRADFORD & DISTRICT YOUTH OFFENDING TEAM [Ref - D 5]
Simon’s story
When I were 10 I had a crap upbringing. Used to have crap
clothes. Mum didn’t look after me much, but I had a good
relationship with me dad, because he were funny and we always
had a laugh with each other. I smelt quite bad, because me mum
didn’t used to get me bathed or owt.
At 10 I got arrested for assault, that were me first warning.
At 12 I got bullied a bit and I bullied, to try and forget about being
bullied.
I got in trouble at school. I didn’t use to want to learn.
When I were 13, I met an amazing group called Brathay. Got
fostered. I live with me brother. My life got better. My brother’s 10. I
moved schools to [name of school]. I stopped seeing me dad
because he didn’t get in touch with me social worker, but I kept
seeing me mum.
At 14, this were like 3 week ago, I got arrested for public order. I’m
working with the YOT team, I’m on bail and I’m doing community
service, at some time.
PREVENTING OFFENDING PUNISHING OFFENDERS PROTECTING THE PUBLIC

6. BRADFORD & DISTRICT YOUTH OFFENDING TEAM [Ref - D 6]
5 . K E Y TH E M E S
• Young people believe that they have a choice whether to
offend or not
• Young people thought that they people that they hang
around with can both stop them offending and tempt them to
offend
- Geography and parents also influence them
• The support young people get stops them offending
(although some young people refuse help)
- Having nothing to do can cause young people to offend
• Young people thought that understanding consequences
can stop them offending
PREVENTING OFFENDING PUNISHING OFFENDERS PROTECTING THE PUBLIC

7. BRADFORD & DISTRICT YOUTH OFFENDING TEAM [Ref - D 7]
6 . S UMMARY AND
S U G G E S TE D
IM P L IC A T IO N S
• Support young people to explore choices and
consequences
• Provide opportunities to change life trajectories
• Provision of role models and secure attachments
• Explicit work drawing on empowerment theory,
locus of control, choice theory and social and
emotional learning
• Access to positive activities
• Access to a range of support mechanisms.
PREVENTING OFFENDING PUNISHING OFFENDERS PROTECTING THE PUBLIC

8. BRADFORD & DISTRICT YOUTH OFFENDING TEAM [Ref - D 8]
Analysis Zones to Bradford Areas Lookup
 The existing Bradford council areas are broken down as follows in the CACI zonal classification:
Keighley Keighley
Keighley Keighley East Craven Ilkley Worth Valley
Central West
Windhill and
Shipley Baildon Shipley Bingley Bingley Rural Wharfedale
Bradford Areas
Wrose
Bradford Bowling and Bolton and Idle and
North Manningham Eccleshill
Moor Barkerend Undercliffe Thackley
Clayton and
Thornton and
West City Toller Little Horton Heaton Fairweather
Allerton
Green
South Great Horton Queensbury Wyke Royds Tong Wibsey
Asian Inaffluent Keighley Town Mixed Inaffluent Northern Suburbs
Rural Southwest White Inaffluent
PREVENTING OFFENDING PUNISHING OFFENDERS PROTECTING THE PUBLIC

9. BRADFORD & DISTRICT YOUTH OFFENDING TEAM [Ref - D 9]
Analysis Zones
PREVENTING OFFENDING PUNISHING OFFENDERS PROTECTING THE PUBLIC

10. BRADFORD & DISTRICT YOUTH OFFENDING TEAM [Ref - D 10]
Offences by Zone and Ethnicity
 Analysing offences and serious offences by zone and ethnicity highlights some interesting patterns.
 Previously, it has been noted that offence and serious offence rates are worst in the Mixed Inaffluent,
White Inaffluent and Asian Inaffluent zones, however it is notable that Asian children cause much less of
these crimes than expected in these areas, given the population breakdown. Conversely, Black and
Mixed children, as well as White children, are often causing offences at greater rates than would be
expected given the population breakdown.
 Asian children are notably causing more serious offences in zones where offence rates are not as severe
– such as Keighley Town, Northern Suburbs and Southwest.
100%
90%
80%
70%
60%
50%
40%
30%
20%
10%
0%
Pop. 10-
Pop. 10-
Pop. 10-
Pop. 10-
Pop. 10-
Pop. 10-
Pop. 10-
Offences
Offences
Offences
Offences
Offences
Offences
Offences
Offences
Offences
Offences
Offences
Offences
Offences
Offences
(6+)
(6+)
(6+)
(6+)
(6+)
(6+)
(6+)
17
17
17
17
17
17
17
Asian Inaffluent Keighley Town Mixed Inaffluent Northern Rural Southwest White
Suburbs Inaffluent
Asian or Asian British Black or Blac k British Chinese or Other Ethnic Group Mixed White
PREVENTING OFFENDING PUNISHING OFFENDERS PROTECTING THE PUBLIC

11. BRADFORD & DISTRICT YOUTH OFFENDING TEAM [Ref - D 11]
Breaching Bail and Breaching Orders
 The chart below groups cases with an intervention together according to the number of
times they have breached bail conditions. For each group the column shows the number
of intervention orders breached
 For cases with no breaches of bail, 84% of their interventions are not breached. Those
with a single breach of bail, have a 50:50 split in breaching interventions.
Breaching Bail Conditions and Subsequent Breach of Order
1
Proportion of Intervention Orders
0.9
0.8
0.7
5+
0.6
Breached
2-5
0.5
1
0.4
0
0.3
0.2
0.1
0
0 1 2-5 5+
Number of Time Bail Conditions Breached
PREVENTING OFFENDING PUNISHING OFFENDERS PROTECTING THE PUBLIC

12. BRADFORD & DISTRICT YOUTH OFFENDING TEAM [Ref - D 12]
Perceived Problem – Teenagers Loitering
PREVENTING OFFENDING PUNISHING OFFENDERS PROTECTING THE PUBLIC

13. BRADFORD & DISTRICT YOUTH OFFENDING TEAM [Ref - D 13]
Perceived Problem – Using/Dealing Drugs
PREVENTING OFFENDING PUNISHING OFFENDERS PROTECTING THE PUBLIC

14. BRADFORD & DISTRICT YOUTH OFFENDING TEAM [Ref - D 14]
Actual Problem – ASBO Teenagers
 How well aligned are the areas where people worry about Teenagers hanging around to the
actual places where the ASBO teenagers live ?
PREVENTING OFFENDING PUNISHING OFFENDERS PROTECTING THE PUBLIC

15. BRADFORD & DISTRICT YOUTH OFFENDING TEAM [Ref - D 15]
So what have we learned … ?
 Provided evidence to confirm some of our pre-conceptions such as
 Trends in terms of falling volume of cases but rising gravity of offences
 Different profile of offending behaviour for Asian males
 No Magic bullet for breach
 We haven’t unpicked what we can change to stop offenders breaching …
 … but have amplified how once breaching begins it often becomes a roller coaster of more and more offending
 Highlighted specific issues that we need to look at
 Youngest cases, 10-11 year olds, are a greater long term problem than we thought
 Around prolific offending we much consider separately mixed race and black ethnicity youths
 New insight
 Community perception and reality gap around youth crime, how to engage with them to change behaviour
 Projection of youth population and overlay estimate of youth offending
 Especially need to improve outcomes for Asian young people through our intervention work
PREVENTING OFFENDING PUNISHING OFFENDERS PROTECTING THE PUBLIC

16. BRADFORD & DISTRICT YOUTH OFFENDING TEAM [Ref - D 16]
What have we got from it ?
This is the first time we have been able to undertake this level of
detailed analysis of our data.
By looking at the “customer experience” of the young offender we
have identified valuable insights from the data that can help focus our
work within the YOT and our partners.
The analysis confirms that our work is getting more difficult with a
more prolific group of offenders. It confirms we have to refocus our
energies on the engagement of the young offenders and
motivating/influencing them to stop offending.
Paul O’Hara
Manager, Bradford YOT
PREVENTING OFFENDING PUNISHING OFFENDERS PROTECTING THE PUBLIC