Track Town USA

Convention & Visitor Association of Lane County Oregon ,[object Object],[object Object]

Situation Analysis & Opportunity Statement ,[object Object],[object Object],[object Object],A great position for CVALCO to continue to brand Eugene as Track Town USA

Research ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Target Audience - Track and Field Fans - ,[object Object],[object Object],[object Object],[object Object],[object Object]

Target Audience - Track and Field Fans - ,[object Object],[object Object],STRATEGY: Our strategy will be to promote Eugene’s Track and Field events and encourage fans to attend the events.

Target Audience - Running Enthusiasts - Letting runners know about Eugene

Target Audience - Running Cont. - STRATEGY: We will educate runners on the vast running opportunities as well as the strong historical ties that Eugene has with the evolution of running as a sport.

Target Audience - Visitors with Interest in Track and Field - ,[object Object],[object Object]

Target Audience - Travelers Cont. - ,[object Object],[object Object],[object Object],[object Object],[object Object]

Target Audience - Media - ,[object Object],[object Object]

Target Audience - Media Cont. - ,[object Object],[object Object]

Target Audience - Media Cont. - ,[object Object],[object Object],[object Object],[object Object],[object Object]

Target Audience - Running and Travel Bloggers - ,[object Object],[object Object],WE RUNNING

Target Audience - Running and Travel Bloggers - ,[object Object],[object Object],CVLACO must join the conversation for Eugene to be on the map

Estimated Budget ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Track Town USA

Recomendados

Recomendados

Mais conteúdo relacionado

Semelhante a Track Town USA

Semelhante a Track Town USA (20)

Último

Último (20)

Track Town USA