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Roma, 18 settembre 2014 
#linkedinday
LinkedIn Day Roma
Welcome 
Moreno Ferrario 
Sales Manager Customer 
Germano Buttazzo 
Sales Manager New Business
Programma della giornata 
La rivoluzione digitale del recruiting – M. Ferrario & A. Attanà Le soluzioni LinkedIn per il dipartimento HR – F. Costanzo & T. Giusti 
-Pausa caffé – Best practice sharing: Elica e Neomobile - Networking Cocktail -
Moreno Ferrario 
Sales Manager 
LinkedIn: 
La rivoluzione digitale del recruiting 
#LinkedinDay 
Andrea Attanà 
Relationship Manager
ROBBY 
24 anni, programmatore 
http://www.rleonardi.com/interactive-resume/
LEAH 
20 anni, Northwestern University student
DAMIANO 
25 anni, video game fan
Linkedin members world wide 
313M 
0M 
75M 
150M 
225M 
300M 
2010 2011 2012 2013 
159M 
2014
Linkedin “new graduates” 
0M 
75M 
150M 
225M 
300M 
2010 2011 2012 2013 
<9M 
+39M 
2014
0M 
75M 
150M 
225M 
300M 
Linkedin members in Italy 
2010 2011 2012 2013 
1.9M 
7M+ 
2014
0M 
75M 
150M 
225M 
300M 
Linkedin customers in Italy 
2010 2011 2012 2013 
n 
2014 
n x 10
Technologies evolve, behaviours change…
20% Job Seeker 
80% Network Builder 
313M+ Members worldwide
Candidato 
Attivi/passivi (magic wand) 
Brand 
Brand 
Jobs 
Traditional 
Developing 
Foundational 
Strategic 
Reactive, over-reliant on agencies 
Engage with strong pipeline of leads and ‘silver medalists’ 
Team-wide pipelining with engaged talent pools of candidates 
Build internal capabilities to focus on passive talent 
Post-and-pray 
Targeted engagement to attract highly qualified candidates 
Talent segmentation and prioritization 
Jobs on niche boards and social platforms 
Defined employer brand strategy 
Influential talent brand engaging employees and candidates 
Understanding of employee value proposition 
Established metrics and benchmarks 
Data driven decision making 
Sourcing 
Know where your organization is…
Traditional 
Developing 
Foundational 
Strategic 
Reactive: 
High cost 
Labor-intensive 
Applicant quantity focus 
Req to req process 
Strategic: 
Low cost 
Fast & efficient process 
Quality of hire focus 
Proactive pipeline-based process 
Know where your organization is…
Questions : connectinparis@gmail.com

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La rivoluzione digitale del recruiting - LinkedIn Day Roma, 18 settembre 2014

  • 1. Roma, 18 settembre 2014 #linkedinday
  • 3. Welcome Moreno Ferrario Sales Manager Customer Germano Buttazzo Sales Manager New Business
  • 4. Programma della giornata La rivoluzione digitale del recruiting – M. Ferrario & A. Attanà Le soluzioni LinkedIn per il dipartimento HR – F. Costanzo & T. Giusti -Pausa caffé – Best practice sharing: Elica e Neomobile - Networking Cocktail -
  • 5. Moreno Ferrario Sales Manager LinkedIn: La rivoluzione digitale del recruiting #LinkedinDay Andrea Attanà Relationship Manager
  • 6. ROBBY 24 anni, programmatore http://www.rleonardi.com/interactive-resume/
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13. LEAH 20 anni, Northwestern University student
  • 14.
  • 15.
  • 16.
  • 17. DAMIANO 25 anni, video game fan
  • 18.
  • 19.
  • 20.
  • 21.
  • 22.
  • 23.
  • 24. Linkedin members world wide 313M 0M 75M 150M 225M 300M 2010 2011 2012 2013 159M 2014
  • 25. Linkedin “new graduates” 0M 75M 150M 225M 300M 2010 2011 2012 2013 <9M +39M 2014
  • 26. 0M 75M 150M 225M 300M Linkedin members in Italy 2010 2011 2012 2013 1.9M 7M+ 2014
  • 27. 0M 75M 150M 225M 300M Linkedin customers in Italy 2010 2011 2012 2013 n 2014 n x 10
  • 29. 20% Job Seeker 80% Network Builder 313M+ Members worldwide
  • 30. Candidato Attivi/passivi (magic wand) Brand Brand Jobs Traditional Developing Foundational Strategic Reactive, over-reliant on agencies Engage with strong pipeline of leads and ‘silver medalists’ Team-wide pipelining with engaged talent pools of candidates Build internal capabilities to focus on passive talent Post-and-pray Targeted engagement to attract highly qualified candidates Talent segmentation and prioritization Jobs on niche boards and social platforms Defined employer brand strategy Influential talent brand engaging employees and candidates Understanding of employee value proposition Established metrics and benchmarks Data driven decision making Sourcing Know where your organization is…
  • 31. Traditional Developing Foundational Strategic Reactive: High cost Labor-intensive Applicant quantity focus Req to req process Strategic: Low cost Fast & efficient process Quality of hire focus Proactive pipeline-based process Know where your organization is…
  • 32.