Linda Ettinger Lieberman

White Plains, New York United States

Social Media Manager/Market Research Professional/Researcher/Writer/Editor

Advertising / Marketing / PR

A leader in Product and Concept Optimization, MJI empowers clients to identify major new opportunities and gives actionable direction to exploit the opening rapidly, while the opportunity in the marketplace is still viable. The theoretical foundation of our work is experimental design and mathematical modeling. Our technology and software are proprietary, and are based on the work of Dr. Howard Moskowitz, the leading scientist in his field. We believe strongly in a comprehensive and structured approach coupled with a powerful technology. This provides a rich database as well as a model to explore many marketing scenarios.