Company Proposal

2. The Main Attraction Marketing CC is a full service Marketing and
Promotions agency with many years of combined experience in all aspects of the
industry. This places us in the unique position of understanding the needs and
expectations of the different elements that make up this diverse market, and enables us
to successfully market the product and company of our client.
Why use a Marketing and Promotions Agency?
When you are marketing a new product or wish to increase sales of an existing product
you may already know what a valuable role professional agencies can play in helping
you to achieve sales targets. Not only do we save you the annoyance of placing and
controlling promoters, but we also save you precious time and frustration in screening
candidates and ensuring the smooth running of a promotion.
Why use The Main Attraction Marketing CC?
We believe that the difference in service from the various agencies start with the attitude
at the core of the Agency. The Main Attraction Marketing CC strives to provide clients
with hands-on owner-driven service. The Directors combined have 10 years of Retail
Marketing and Management experience.
Mission
It is a fundamental principle in our company to build relationships with our clients that
allow us to understand their business to the extent where we can offer Marketing
support. We strive to gain the trust of our customers through accurate, fast interpretation
and fulfillment of their needs.
Service Strategy
Our business strategy enables us to serve both big and small companies and
corporations over a wide spectrum of the industry. To ensure sufficient expertise even in
highly specialized fields, we have retained the services of trustworthy experts in those
areas to take part in the screening process before we refer selected candidates for
promotional activities.

3. COMPANY PROFILE
• EXHIBITIONS - DESIGN & IMPLEMENTATION
• PROMOTIONS & CAMPAIGNS
• EVENTS
• PRODUCT PROMOTIONS & ACTIVATIONS
• MARKETING & COMMUNICATIONS
• DESIGN & MANAGEMENT OF CORPORATE IDENTITIES
• DESIGN & PRODUCTION OF MARKETING MATERIAL
• PACKAGING DESIGN
BRAND EVALUATION – Brands strengths and weaknesses
BRAND STRATEGY – Drives all actions of your brand
BRAND COMMUNICATION – Reviews your strategy

4. EVENT MANAGEMENT
SCOPE OF EVENTS
• Corporate functions
• Awards functions
• Product launches
• Promotions
• Golf Days & tournaments
• Conferences
• Year-End functions
• Financial Year-Ends
NATURE OF SERVICE
• Conceptualisation & project management
• Production & design
• Implementation & management
• Invitations & RSVPs
• Venue & site sourcing
• Print & production elements
• Branding & signage elements
• Corporate gifts & clothing

5. DIRECT CONSUMER MARKETING

6. Environments
• In-store
• Campuses
• Shopping centre forecourts
• Educational venues
• Beaches
• Petrol stations
• Sporting events
• Clubs
• Restaurants
• Gyms
• Guerrilla marketing

7. VISUAL BRANDING
POINT OF SALE: PRINTING:
• Display counters • Litho printing
• Frames • Screen printing
• Block mounts • Digital printing
• Light boxes • Vehicle graphics
• Easels
• Exhibition counters
INDOOR:
• Exhibition stands
• Pop up stands
• Pull up banners
• Rolla banners
• X-Bow banners
• Nasa banner walls
• Velcro banner walls
• Specialised framing
• Wall paper

8. OUTDOOR:
• Vehicle graphics
• Teardrop banners
• Sail banners
• Plastic / concrete bases
• Flags
• PVC banners
• Pop up A-frames
• Outdoor signage
• Aluminium signage
• Billboards
• Gazebos
• Umbrellas
• Chairs

9. BRANDED CORPORATE
GIFTS & CLOTHING