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WHERE DO YOU GO 
TO ASK THESE KINDS OF QUESTIONS… 
I suspect my boyfriend is cheating. How do I confront him? 
Should I tell my girlfriend to wax her mustache? 
My father is really ill, and refusing treatment. What should I do? 
Would you seek this advice out on…
daphne 
4 Hr 16 Min ago 
What should I wear to pitch YURU? 
Something professional yet whimsical, polished yet 
playful, trendy yet classic. LOL! But seriously… 
103 16 
nicole Left! And wear your *seriously* sparkly shoes! 
15 min ago like (23) following 
anonymous If people don’t invest… they’re crazy!! 
6 min ago like (52)
CAN BE HARD TO FIND. 
GOOD 
ADVICE 
Even harder to find: 
EXPERIENCE 
PRIVACY 
OUTSIDE 
PERSPECTIVES 
in ONE PLACE 
PROBLEM The
We’ve reinvented 
the advice column 
SOLUTION The
Only 
Anonymous 
Posting 
Q&A 
Quick Polling 
Only Open 
Posting 
Filter Responses 
WHAT’S 
Yuru puts users in CONTROL of their experience. 
OUT 
THERE 
NOW?
SHOULD I? 
UNIQUE FEATURES 
SET YURU APART 
COME 
CLEAN 
THIS OR 
THAT? 
HAVE YOU 
EVER? 
QUICK-POLL CATEGORIES! 
Ask or answer any question OPENLY OR ANONYMOUSLY (for more private topics)
HAVE YOU EVER? 
35 min ago 
Have you ever gone on a dating site while in an exclusive 
relationship? Just to see what else is out there? 
Anonymous Yes. And I regretted it massively when she 
found out. If you are happy, don’t do it bro! 
32 min 13 sec ago liked (43) 
AnnaBanana How would you feel if YOUR girlfriend 
went on a dating site… ‘just to see’??? 
26 min 43 sec ago liked (52) follow
Filter Settings 
Female only 
Male only 
Friends only ON 
Age range 
OFF 
ON 
THIS OR THAT? 
;) 
tap photo to vote 47 
tap photo to vote 89
THIS OR THAT? 
@RIHANNA
PHASE 
Brand pays Kiip 
for recognition 
Kiip pays Yuru 
50/50 split 
User receives a reward 
for good advice 
delivered through Kiip 
1 REVENUE MODEL 
Initial Revenue Stream…Everyone wins.
PHASE 2 REVENUE MODEL 
Yuru will partner directly with top brands 
Our interactive 
and reward-based 
approach has 
huge potential.
tap photo to vote 47 
tap photo to vote 89 
Our interactive and 
reward-based 
approach has 
huge potential.
CROWDSOURCING with Yuru 
REACHING MILLIONS… 
ROBUST ANALYTICS ENGINE 
BENEFITS BOTH USERS AND BUSINESSES
FUTURE PLANS FOR 
INTERNATIONAL 
ASIA 
International adoption will 
better position Yuru for an 
exciting acquisition. 
LATIN AMERICA 
China 
Korea 
Japan 
ROLL-OUT
Daphne 
Design/Product Development 
Nicole 
Business Development 
Brian 
Lead Development Architect 
Rachel 
Legal/Operations 
Ellen 
Strategic Innovation 
Hemanshu 
Safety/Security/Privacy 
Management Team Expertise to Reach Future Milestones
ONE APP 
THE WAY YOU WANT IT 
REAL ADVICE 
CURRENT STATS 
User base breakdown: 
AGE 18-35: 70% 
OTHER: 30% 
35% 65% 
Women account for 70-80% 
of all consumer purchases* 
(*Wall Street Journal) 
askyuru.com angel.co/yuru-1 askyuru @askyuru

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Yuru east meetswest pitch

  • 1. WHERE DO YOU GO TO ASK THESE KINDS OF QUESTIONS… I suspect my boyfriend is cheating. How do I confront him? Should I tell my girlfriend to wax her mustache? My father is really ill, and refusing treatment. What should I do? Would you seek this advice out on…
  • 2. daphne 4 Hr 16 Min ago What should I wear to pitch YURU? Something professional yet whimsical, polished yet playful, trendy yet classic. LOL! But seriously… 103 16 nicole Left! And wear your *seriously* sparkly shoes! 15 min ago like (23) following anonymous If people don’t invest… they’re crazy!! 6 min ago like (52)
  • 3. CAN BE HARD TO FIND. GOOD ADVICE Even harder to find: EXPERIENCE PRIVACY OUTSIDE PERSPECTIVES in ONE PLACE PROBLEM The
  • 4. We’ve reinvented the advice column SOLUTION The
  • 5. Only Anonymous Posting Q&A Quick Polling Only Open Posting Filter Responses WHAT’S Yuru puts users in CONTROL of their experience. OUT THERE NOW?
  • 6. SHOULD I? UNIQUE FEATURES SET YURU APART COME CLEAN THIS OR THAT? HAVE YOU EVER? QUICK-POLL CATEGORIES! Ask or answer any question OPENLY OR ANONYMOUSLY (for more private topics)
  • 7. HAVE YOU EVER? 35 min ago Have you ever gone on a dating site while in an exclusive relationship? Just to see what else is out there? Anonymous Yes. And I regretted it massively when she found out. If you are happy, don’t do it bro! 32 min 13 sec ago liked (43) AnnaBanana How would you feel if YOUR girlfriend went on a dating site… ‘just to see’??? 26 min 43 sec ago liked (52) follow
  • 8. Filter Settings Female only Male only Friends only ON Age range OFF ON THIS OR THAT? ;) tap photo to vote 47 tap photo to vote 89
  • 9. THIS OR THAT? @RIHANNA
  • 10. PHASE Brand pays Kiip for recognition Kiip pays Yuru 50/50 split User receives a reward for good advice delivered through Kiip 1 REVENUE MODEL Initial Revenue Stream…Everyone wins.
  • 11. PHASE 2 REVENUE MODEL Yuru will partner directly with top brands Our interactive and reward-based approach has huge potential.
  • 12. tap photo to vote 47 tap photo to vote 89 Our interactive and reward-based approach has huge potential.
  • 13. CROWDSOURCING with Yuru REACHING MILLIONS… ROBUST ANALYTICS ENGINE BENEFITS BOTH USERS AND BUSINESSES
  • 14. FUTURE PLANS FOR INTERNATIONAL ASIA International adoption will better position Yuru for an exciting acquisition. LATIN AMERICA China Korea Japan ROLL-OUT
  • 15. Daphne Design/Product Development Nicole Business Development Brian Lead Development Architect Rachel Legal/Operations Ellen Strategic Innovation Hemanshu Safety/Security/Privacy Management Team Expertise to Reach Future Milestones
  • 16. ONE APP THE WAY YOU WANT IT REAL ADVICE CURRENT STATS User base breakdown: AGE 18-35: 70% OTHER: 30% 35% 65% Women account for 70-80% of all consumer purchases* (*Wall Street Journal) askyuru.com angel.co/yuru-1 askyuru @askyuru