Merriam Associates, LLC
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Seguidor
Personal Information
Organização/Local de trabalho
Greater New York City Area United States
Setor
Advertising / Marketing / PR
Sobre
Lisa Merriam is a brand consultant who has made a career of helping companies build and manage brands. Her expertise is brand strategy, brand naming, brand identity, brand launch, copywriting and video production. She is a seasoned copywriter and published author.
Her book Merriam's Guide to Naming is now available at major booksellers and at www.MerriamsNaming.com.
She maintains a vlog and blog at www.merriamassociates.com. She has written for publications such as Forbes, American Bank Marketing, Apparel Magazine, China Business News, Sporting Goods Business and others.
Clients include multi-nationals like ExxonMobil (post merger strategy and product positioning, naming, design),
Marcadores
rio 2016
rio
sports marketing
olympic sponsorship
olympics
olympic games
brand structures
brand relationships
parent brand
corporate brand
child brand
brand portfolio
brand architecutre
choosing a name
how to choose a name
naming a product
naming a company
naming
brand name
brand insight
video
video market research
market research
focus group
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