1. The Business of Blogging
Tiffany Romero
www.tiffanyromero.com
@TiffanyRom
2. • Mom
• Wife
• Summer Camp Director
• USC Trojan
• Entrepreneur
• Blogger
• Social Media “Personality”
• Event Organizer
3.
4.
5.
6. • 10,000 community members
• 11,800 Twitter followers @SITSGirls
• 9,300 Facebook Fans Facebook.com/SITSGirls
• Brand campaigns include: Proctor &
Gamble, Invisalign, Clorox, SONY and More
7. • Events in 12 cities in 2010/2011
• Over 1300 attendees
• 2012 will take place in:
– St. Louis, MI
– Dallas, TX
– Philadelphia, PA
– Las Vegas, NV
8.
9. 1. Professional designed blog
2. Bought a .com
3. Used Twitter regularly
4. Joined community sites
5. Found my “Tribe”
10. 1. Learn Spanish. ;)
2. Start on Wordpress hosted.
3. Chosen a .com that made sense!
4. Joined Twitter even sooner.
5. Taken an SEO class.
6. Used a photograph in every single post.
7. Editorial calendar.
8. Set work times.
9. Attend more local events
10. Utilize Facebook better.
11. • Hootesuite {For Twitter}
Allows you to manage multiple accounts, schedule
tweets and follow # {hashstags}
• Instagram {For iphone}
Takes an average iphone pic and makes it gorgeous.
Operates as its own social media site as well.
• Picnik.com {Photo-editing website}
Works as well as PS without the expense. $20/year
gets you amazing tools.
• Yoast {WP Plug-In}
Makes SEOing your posts easy.
• Google Alerts and Keyword Tool
12. • What is your “niche”?
• What is your “promise”?
• Know your audience.
• 5 Brands that would be a perfect match
• Saying: “No, Thank You.”
• Building relationships
• Disclosure- FTC
• Offline connections
13. • Reviews {Entire Blog? Separate Tab?}
• Campaigns
• The Art of Pitching
• Media Kit/Sell Sheet
• Contracts
• Business Practices
• Events
• Monetization
14. • Here is where you can find me:
• Tiffany@BloggyBootCamp.com
• @TiffanyRom
• Facebook.com/TiffanyRom
• www.tiffanyromero.com