10 rules for effectively building strategic scenarios.

1. Classroom
10 rules for building strategic scenarios
© otherthings @ Flickr
February 2009
http://tinyurl.com/cvhrxt
Creative Commons Attribution-Noncommercial-Share Alike 2.0 Belgium License
Friday, February 6, 2009

2. © nolifebeforecoffee @ Flickr
Rule #1
Understand the question
Friday, February 6, 2009

3. © mydefinition @ Flickr
Rule #2
Plan the journey
Friday, February 6, 2009

4. © mydeEJP Photo @ Flickr
Rule #3
Research information
Friday, February 6, 2009

5. © Hooded Fang @ Flickr
Rule #4
Information is not knowledge
Friday, February 6, 2009

6. © Alex Osterwalder @ Flickr
Rule #5
Framework and information are knowledge
Friday, February 6, 2009

7. 100
Scenario 2 Scenario 2
75
50
25
0
2009 2010 2011 2012
Rule #6
Strategies without numbers are useless
Friday, February 6, 2009

8. © dullhunk @ Flickr
Rule #7
Challenge yourself
Friday, February 6, 2009

9. Rule #8
Dare, be different, be unique
Friday, February 6, 2009

10. © Jay Erickson @ Flickr
Rule #9
Care, check with your stakeholders
Friday, February 6, 2009

11. © Velo city@ Flickr
Rule #10
Convince (Avoid dead by Powerpoint)
Friday, February 6, 2009

12. Laurent Bouty
Help companies to create, execute and
present Marketing Strategies
http://www.leadingworlds.com/blog
Friday, February 6, 2009