Personal Information
Organização/Local de trabalho
San Francisco Bay Area United States
Cargo
Head of Marketing for Bento for Business Financial Technology (FinTech) Startup
Setor
Technology / Software / Internet
Sobre
PROFESSIONAL SUMMARY
Full-stack performance marketer; strategy, tactical execution, testing and reporting.
Head of Marketing (& Engineer) with thirteen years of T-shaped data driven marketing, analytics, & sales experience
In a CMO role in your growth phase company, I will:
• Accelerate growth via a multi-channel strategy
• Leverage "Lean Theory" to track/optimize/pivot campaigns and landing pages
• Implement a lead-to-revenue Marketing Automation process, with content and analytics
• Implement Agile Marketing & A/B testing to shape marketing/product/business strategy
Key strengths include:
• Technical generalist with broad multi-channel digital marketing strategy and tac
Marcadores
behavioral segmentation
Ver mais
Apresentações
(1)Personal Information
Organização/Local de trabalho
San Francisco Bay Area United States
Cargo
Head of Marketing for Bento for Business Financial Technology (FinTech) Startup
Setor
Technology / Software / Internet
Sobre
PROFESSIONAL SUMMARY
Full-stack performance marketer; strategy, tactical execution, testing and reporting.
Head of Marketing (& Engineer) with thirteen years of T-shaped data driven marketing, analytics, & sales experience
In a CMO role in your growth phase company, I will:
• Accelerate growth via a multi-channel strategy
• Leverage "Lean Theory" to track/optimize/pivot campaigns and landing pages
• Implement a lead-to-revenue Marketing Automation process, with content and analytics
• Implement Agile Marketing & A/B testing to shape marketing/product/business strategy
Key strengths include:
• Technical generalist with broad multi-channel digital marketing strategy and tac
Marcadores
behavioral segmentation
Ver mais