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Hello
Startup Supper
    betahaus | Köln
      27.11.2011
Andreas
                Kwiatkowski

        1
20




                 5

     www.kwiat.org     www.kwiatkowsky.com
simfy
                                                                                         .be
                                                                                       11/2011


                                                                               .at
                                                             Steereo         03/2011

                                                          .ch
                                                        08/2010
simfy             Price   Music Streaming   .de
10/05/2006     comparison locker  service 05/2010




                                              simfy
                                   Digital
                                   concert
                                               live
         Concert                 recordings

         Online
             26/10/2007



                                                          I joined                               we are
                                                            here                                 here :)
                                                early                 late    early     late
2006         2007         2008      2009
                                                2010                 2010     2011     2011
Current challenges

Acquisition and conversion

Scalability

Internationalization

Partnerships
Dos and don‘ts
Start early—the time is now

Talk to anyone—no reason for stealth mode

Build and test—let early adopters decide

Focus, with love and simplicity—reduce complexity

Raise late and wisely—there is no going back

Hire carefully, fire fast—the team is essential
How to get started
TechCrunch, blogs like Paul Graham‘s or Brad Feld‘s
Ask the VC, podcasts—for a start and not too much

Books—if you like to educate yourself in detail
  Rework—37signals as an example and for the right mindset


  The Lean Startup—Eric Ries on how to try and error, then repeat


  Crush It!—Gary Vaynerchuck kicks you in the ass to finally get going


Do it, with co-founders (not just friends), or get help
—from mentors, accelerators or incubators (f.e. Seedcamp)
Your questions




www.kwiat.org

@kwiat

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betahaus Köln: Startup Supper

  • 1. Hello Startup Supper betahaus | Köln 27.11.2011
  • 2. Andreas Kwiatkowski 1 20 5 www.kwiat.org www.kwiatkowsky.com
  • 3. simfy .be 11/2011 .at Steereo 03/2011 .ch 08/2010 simfy Price Music Streaming .de 10/05/2006 comparison locker service 05/2010 simfy Digital concert live Concert recordings Online 26/10/2007 I joined we are here here :) early late early late 2006 2007 2008 2009 2010 2010 2011 2011
  • 4. Current challenges Acquisition and conversion Scalability Internationalization Partnerships
  • 5. Dos and don‘ts Start early—the time is now Talk to anyone—no reason for stealth mode Build and test—let early adopters decide Focus, with love and simplicity—reduce complexity Raise late and wisely—there is no going back Hire carefully, fire fast—the team is essential
  • 6. How to get started TechCrunch, blogs like Paul Graham‘s or Brad Feld‘s Ask the VC, podcasts—for a start and not too much Books—if you like to educate yourself in detail Rework—37signals as an example and for the right mindset The Lean Startup—Eric Ries on how to try and error, then repeat Crush It!—Gary Vaynerchuck kicks you in the ass to finally get going Do it, with co-founders (not just friends), or get help —from mentors, accelerators or incubators (f.e. Seedcamp)