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Global Pricing Challenges in Global Pricing
Introduction ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Limits of Microeconomic Theory ,[object Object],[object Object],[object Object],[object Object]
Pricing Basics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Export Pricing Considerations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Multinational Pricing Factors ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Currency Factors ,[object Object],[object Object],[object Object],[object Object]
Currency Fluctuations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Transfer Pricing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How to Transfer Income? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Guidelines Cont’d ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Price Coordination ,[object Object],[object Object],[object Object],[object Object],[object Object]
Counter trade & Systems Pricing ,[object Object],[object Object],[object Object]
Issues with Counter Trade ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Evaluation of Counter Trade ,[object Object],[object Object],[object Object],[object Object]
Points to Consider in  Counter Trade ,[object Object],[object Object],[object Object],[object Object],[object Object]
Turnkey Pricing ,[object Object],[object Object],[object Object],[object Object],[object Object]
Price and Positioning ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Global Coordination ,[object Object],[object Object],[object Object],[object Object]
Eliminate gray trade ,[object Object],[object Object],[object Object],[object Object],[object Object]
Coordinated Pricing Strategies Economic Controls Formalization Centralization Informal  Coordination Level of Marketing Standardization High Low Low High Strength of Local Resources
Global Pricing Policies ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Pricing Policies Cont’d ,[object Object],[object Object],[object Object]
Pricing Policies Cont’d ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Global Pricing

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  • 21. Coordinated Pricing Strategies Economic Controls Formalization Centralization Informal Coordination Level of Marketing Standardization High Low Low High Strength of Local Resources
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