Innovation, Knowledgemanagement and Productivity

1. Wishing You All A Very Happy
&
Prosperous New Year 2014
Your Academic & Professional Well-wisher
Prof. K. Subramanian

2. “Innovation, Knowledge Management &
Productivity : Importance in the Arena of
Big Data and Cloud computing"
Prof. K. Subramanian
SM(IEEE), SMACM, FIETE, SMCSI,MAIMA,MAIS,MCFE,M(ISACA)USA
Academic Advocate ISACA USA) in India
Life Visiting Professor, Commonwealth Open University (UK)
Professor & Former Director, Advanced Center for Informatics & Innovative Learning (ACIIL), IGNOU
HON.TT Adviser to CAG of India
Ex-DDG(NIC), Min of Communications & Information Technology
Former President, Cyber Society of India
Founder President, eInformation Systems Security Audit Association (eISSA), India
Laxmiammal Engineering College Lecture
Chennai ,
3rd January, 2014

3. What is Innovation
Develop an idea that
can be of social
and/or commercial
use to mankind
10/7/2013
PHD chamber's Lecture on World habitat Day
3
3

4. 10/7/2013
PHD chamber's Lecture on World habitat Day
4
4

5. Sushrutha /
Charaka
Kanad _
atomics
10/7/2013
Yoga
Bhaskara _
algebra
Nagarjuna_Che
mistry
JC Bose
Wireless
communicatio
n 1894
PHD chamber's Lecture on World habitat Day
Bharadwaj _
Aviation
Archimedes
5
5

6. INTERNET
Timothy B Lee
Where
are you
India ?
CELL PHONE
Martin Cooper
10/7/2013
PHD chamber's Lecture on World habitat Day
6
6

7. 10/7/2013
PHD chamber's Lecture on World habitat Day
7
7

8. Macaulay
10/7/2013
PHD chamber's Lecture on World habitat Day
8
8

9. Formal Degree matters ?










Ratan Tata
◦ BS Architecture (62) / Adv Mgmnt Prog Harvard (75)
Mukesh Ambani
◦ BE Chemical, 1 yr (of 2) MBA Stanford
Anil Ambani
◦ MBA
Deepak Parekh (HDFC) – CA
Kumar Mangalam Birla – CA. MBA
Narayana Murthy – BE(univ of Mysore), Mtech
Anand Mahindra – MBA Stanford, Film Making
Aziz Premji – Engineering Degree, Stanford
Shiv Nadar – E&C Degree in Engg, Coimbatore
Rahul Bhatia – Indigo – Bachelors in Electrical
Engg
10/7/2013
PHD chamber's Lecture on World habitat Day
9
9

10. 10/7/2013
PHD chamber's Lecture on World habitat Day
10
10

11. •India has tremendous strengths to leverage
knowledge for its development
•Large critical mass of highly trained persons
•Great strengths in ICT
•Great potential in innovation
•However, it is not fully realizing this potential
•Problems with the enabling environment
•Lack of unifying vision and coordination to move on
multiple fronts together to exploit potential
11
11

12. Data point
According to the Competitiveness Index
of the World Economic Forum, India
ranks 4th in terms of the number of
scientists and engineers available.
 But it slips to 22nd when ranked by
quality of scientific research.
 It further slips to 28th when ranked by
innovative potential.

10/7/2013
12
12

13. 10/7/2013
PHD chamber's Lecture on World habitat Day
13
13

14. 10/7/2013
PHD chamber's Lecture on World habitat Day
14
14

15. 10/7/2013
PHD chamber's Lecture on World habitat Day
15
15

16. …when local
universities provide a
strong model for
tomorrow’s leaders..
10/7/2013
PHD chamber's Lecture on World habitat Day
16
16

17. While universities are
the greatest source of
technological
innovation, there is a
gap between
university and
industry…
17
17

18. That you can learn,
practice it to perfection
Skill
That you keep repeating,
Even unconsciously
Habit
18
18

19. What to Innovate?
19
19

20. 20

21. Value Chain, Eco-system Wal-Mart, Dell
Business
model
Faster, Better, Cheaper –
Fast food delivery
Process
Glass
staircase
Your
Innovation
None of
your
business
Finance, Billing,
Customer service –
Payment gateway, ATM
Everything
else
Ipad, Appstore, Opensource
Products
& Services
Features, New applications,
New products, New services
21

22. 

Companies re-define the priorities of business by
demonstrating that the most important aspect of any
company, large or small, is not always its material goods
but the knowledge and expertise of its workers and the
information held across the organization
“Companies… have a hard time distinguishing between
the cost of paying people and the value of investing in
them.”
Thomas A. Stewart
Editor of the Harvard Business Review; former member
of the Board of Editors of Fortune Magazine; and one of
the “Fifty Most Influential Management Thinkers”
12/31/13
12/31/13 22

23. 
knowledge, innovation and creativity are on
the leading edge of the business landscape.
How well leaders understand and
strategically invest in intellectual capital to
transform their organizations is already
separating the "winners" from other, less
successful organizations.
12/31/13
12/31/13 23

24. “Of central importance is the changing
nature of competitive advantage – not
based on market position, size and power
as in times past, but on the incorporation of
knowledge into all of an organization’s
activities.
 Prof. Leif Edvinsson
 The worlds first Corporate Director of
Intellectual Capital, bringing the value of
knowledge to the investment community

12/31/13
12/31/13 24

25. Knowledge Navigation
 Ignorance Management
 Longitude Leadership

12/31/13
12/31/13 25

26. 
Most management theory focuses on defining a desired end state, identifying the gap
between that and the present and then seeking to close that gap. This approach has
dominated process-based approaches (the ideal future outcome) and learning
organization approaches (the idea future values) alike. Ten years on since the
effective start of knowledge management as a recognizable management discipline,
we are starting to realize that the unexpected is more likely to occur
than any planned outcome and that planning can lead to
a reduced capability to respond to opportunities as they
arise.

“We always know more than we can say; we
always say more than we can write down.”
Dave Snowden

Founder and Chief Scientific Officer of Cognitive Edge
12/31/13
12/31/13 26

27. 
The decision support framework which lies
at the heart of the approach has been
recognized by several commentators as
one of the first practical applications of
complexity theory to management science
and builds on earlier pioneering work in
knowledge management.
12/31/13
12/31/13 27

28. Caring more than others think is Wise
Risking more than others think is safe
Dreaming more than others think is Practical
Expecting more than others think is Possible
 Imagining the Unimagined
 Reaching the Un-reached
 Empowering Workforce using ICE
Technologies




12/31/13
12/31/13
28

29. EVOLUTION OF SOCIETIES
ECONOMIC GROWTH
Raw material and
Agricultural Products
Industrial
Products
Information
Products
Innovation
Natural
Products
Innovative
knowledgeIntensive
Products/Services
Explicit Knowledge
through networks
Productivity
ddition
alue A
V
Knowledge
Products
Explicit Knowledge
(Technology) added
Products
SOCIETAL TRANSFORMATION
Knowledge Society
Agriculture Society
Industrial Society
Information Society
12/31/13
12/31/13 29

30. KNOWLEDGE POWERED SOCIETY
SOCIETAL TRANSFORMATION
TECHNOLOGY
• IT & Comn.
• Biotechnology
• Aerospace Tech.
• Smart Materials
•
•
•
•
•
•
•
Tele Education
Tele Medicine
E-Governance, E-Commerce
Infotainment
Native Knowledge Products
Environment & Ecology
Agriculture Productivity
NATION’S SECURITY
• Ocean
• Employment Gen.
• High Productivity
• High Industrial Growth
• Empowerment of
Weaker Sections
• Networked and
Transparent Society
• Rural Prosperity
• Intelligent & Autonomous
Weapons
• Related to
Service Sector
WEALTH GENERATION
• Knowledge Sensors
• S/w dominated High
Tech. products
• Info Warfare
Knowledge based
Systems & Products
• Dominant Battlefield
Knowledge
12/31/13
12/31/13 30

31. creation of technologies (~IPR Divide),
diffusion of recent innovations (~digital
divide),
 diffusion of old innovations (~extension
divide) and
 diffusion of human skills (~educational
divide)


12/31/13
12/31/13
31

32. New Environmental Changes
 Space: Real Space (Physical)
Cyber Space (Electronic)
Ubiquitous Space (Cross Space)
 Time: Local Time Global time (Need)
through Real-time Systems
 (Communication) Speed:
Mbps Gbps Tbps (Tera: 1012)
Pbps (Peta: 1015) (
Velocity of Light)
 Media: Analog Digital Hybrid
 System:Centralized
DistributedIntegrated
12/31/13
12/31/13 32

33. ICT has changed many things around
People  Appliances +Objects
Locally  Remotely
Fixed  Mobile
Wired  Wireless
Many persons,
one computer
Fewer persons
per computer
One person
per computer
One person,
few computer
One person,
many computer!!
Era of
Ubiqu
itous
12/31/13
12/31/13
33

34. 4th Wave of Environmental Changes
…"a new way of thinking about computers in the world, one
that takes into account the natural human environment," Mark
Weiser (1952-99, Palo Alto Research Center of Xerox Co.)
hoped to create a new world in which people interacted with
and used computers without thinking about them….
1st Wave
Primitive
Society
2nd Wave
Agricultural
Society
Agricultural
Revolution
(During
Several
Thousands
Years)
3rd Wave
Industrial
Society
Industrial
Revolution
(During
Several
Hundreds
Years)
4th Wave
Information
Society
Information
Revolution
(During
Several
Decades)
Ubiquitous
Society
Integrated
Space
Revolution
(During
Several
Years)
Intelligent Integration of Physical Space and Cyber Space by Ubiquitous Technology
12/31/13
12/31/13
34

35. New Trends of Knowledge
Workforce
(1) Openning of labor market and workforce
mobility
(2) Reengineering systems for adjustment
against technological environment
changes, and consideration of Global
demands and employment.
12/31/13
12/31/13
35

36. (3) Creating and pursuing new Global trends
with technology evolution such as










6T (IT, BT, NT, ET, CT and ST)
Digital Cocooning,
Insperience (Indoor + Experience),
Web Identity (Avata, MiniHome,…),
Consumption Curator,
Ubitizen (Ubiquitous + Citizen),
DMB (Digital Multimedia Broadcasting),
TPS (Triple Play Service: Internet+Tel+Broadcat)
Grid Computing
Ubiquitous Technology
12/31/13
12/31/13
36

37. (4) Creating and pursuing new Global trends in
Works, Workforce and Workplace such as





Freeter (Free + Arbeiter),
Increasing freelancers as telecommuters
Unstable professionals :MD, Lawyers, CPA,
Mobilization of workforce across national borders
Advent Pan-Asia as a Super Growth Block
 Japan: Global Leadership with Future-based High-tech in Media,
Robot, Biotech
 Rep. of Korea: Electronics, Car Manufacturing, Steel Production,
Semiconductors with strong IT infra
 Taiwan: Strong Small Medium Industry
 China: Rapid Growth Rate[9%], Right Wing of Super Growth Block
 India: Rapid Growth Rate[7-8%], Left Wing of Super Growth Block
 ASEAN: Singapore, Malaysia, Vietnam, Thailand, Indonesia,
Philippines, …….
12/31/13
12/31/13
37

38. 1.1 Knowledge workers are the new capitalists

Toffler(1990) observed that a typical knowledge
workers (i.e. all R&D scientists and engineers as
well as technology managers) in the age of
knowledge economy and knowledge society,
must have some system (processes or
methodology at their disposal) to create, process
and enhance their own technological
knowledge and in some cases also manage
those of other co-workers.
12/31/13
12/31/13
38

39. 1.2 Knowledge workers in digital workplaces


The knowledge workforce development for
Computer Supported Collaborative Work
(CSCW) environments with particular reference
to knowledge workforce mobility across the
Globe & opening up of the labor markets
The collaborative work in digital workplaces
with emphasis on multicultural environments
set new dimensions for the workers and the
multinational organizations.
12/31/13
12/31/13
39

40. 


The workers in the Information era, can work
anywhere with electronic connectivity and can
work under flexible time schedules.
They are required to be innovative, learn quickly
and continuously, work collaboratively, and be
comfortable with experimentation and risk
taking.
The main three components of the collaborated
work environment in the IT oriented work place
are digital work, digital workplaces, and digital
workforce.
12/31/13
12/31/13
40

41. 
CSCW (Computer Supported Cooperative Work) holds great promise
for the organizations through infusion of teamwork, effective
networking and creating multilateral work environments
Digital Workforce
CSCW
CSCW
Digital Workplace
Digital Work
12/31/13
12/31/13
41

42. 
•
•
The platform of the Internet, and
low-cost connectivity, the thing that
is driving the most change is the
improvement of the software that
sits on top of that platform
The technological oriented workforce is
becoming available which is willing to use
technology
More collaboration, availability of information for 24
hours, and collaboration among organizations are
some of the recent trends at the workplaces
12/31/13
12/31/13
42

43. Economic
Transformation
One World of
Business
Competition in a
Shrinking Workforce
Workplac
e Trends
Managers and
the Workforce
Always on
Always Connected
Transparent
Organization
12/31/13
12/31/13
43

44. Unified
Communicatio
n
Improving
Personal
Productivity
Insight and
Structured
Workflow
Spotting Trends
for Business
Intelligence
Presence
Digital
Work
Style
Optimizing
Supply Chains
Team
Collaboration
Finding the
Right
Information
12/31/13
12/31/13
44

45. Digital Workforce
12/31/13
12/31/13
45

46. CSCW taxonomy can easily be understood from the
following matrix:
Asynchronous
•
•
Same Place
•
•
•
•
•
Distributed
•
•
•
Project scheduling
In/Out board
Calendar system
Voice mail
Email
Email
Discussion boards
Web pages
Shared documents
FTP/ Shared drive
Synchronous
•
•
•
•
•
•
•
•
LAN
Networked games
Whiteboards
Software
demonstrations
Chat rooms
Net meeting
Video conference
Online games
12/31/13
12/31/13
46

47. 




Own the means of
Production
Totally Portable and Carry
Enormous Value(ASSET)
Organization Need them
than they need the
Organization
Jobs Needs them
Convert this knowledge into
Performance Productivity &
increase the Capacity of the
Organization
Knowledge Workers




Carry valuable
Experience
Knowledge grown
with experience
Useful only at their
Place of Work
They need a Job
Manual Workers
12/31/13
12/31/13
47

48. Knowledge Workers
&
Manual Workers
12/31/13
12/31/13 48

49. More diagnostics before operation
During Operation tackling emergency situation
if arises with speed, accuracy and right
Judgment
But
 Surgery is a manual procedural work
 Repetitive
 Speed
 Accustomed to Uniformity
Operations are studied, organized, learned &
Practiced.


kerala lectures june 13, KM
12/31/13
12/31/13 49

50. Is the only way of keeping
competitive edge in the
networked economy
12/31/13
12/31/13 50

51. 



Needs continuous work restructuring and made part of
the workflow system
Standardization of tools and equipment to obtain the
highest quality at the lowest cost
Build Quality Control in the work flow System
Overcoming the resistance
◦
◦
◦
◦
◦

From middle Level of Management
Change in task
Changes in the organization
Changes in the measurements
Change in attitudes are needed for full effectiveness.
How to Begin:
◦ Requires change in the basic attitude of the worker and the
Organization
12/31/13
12/31/13 51

52. Prof. ks@2014 Chennai Lecture, Jan 3,2014
kerala lectures june 13, KM 12/31/13
12/31/13
52

53. Create
 Nourish
 Sustain
 Retain
 Encourage

12/31/13
12/31/13 53

54. Can either be bought or can be Sold
 They do not come with Merger &
Acquisition
 Greatest inherent Value rather than Market
Value

12/31/13
12/31/13 54

55.  Cost
◦ Reduced
◦ Controlled
 Assets
◦ To Grow and Nurture
12/31/13
12/31/13 55

56. Changing
Perception of
treating a worker as a
Cost to an Asset to the
Enterprise
12/31/13
12/31/13 56

57. 





Productivity demand what is the task?
KW should manage themselves—they have to
have more autonomy
Continuing Innovation should be part of Work
Continuous Learning & Continuous Teaching is
the requirement
Productivity is not only the Quantity of Output
but also the Quality of Output
Enterprise should treat KW as Assets rather
than Cost.
12/31/13
12/31/13 57

58. To cover all type of Employees
 Must attract, hold and make productive
people and develop long-term
relationship, knowledge.
 Outside information-gather, analyze and
filter and use & reuse.
 Spot, Pat & Develop Change Agents
 Big Ideas-Fuse, Infuse & Diffuse

12/31/13
12/31/13 58

59.  Too
much Creativity
 results in anarchy
 Too much command & control 
Kills Creativity
 We Need a Balancing Act
12/31/13
12/31/13 59

60. World
is
moving towards
Economy of Knowledge
from
Economy of Goods
12/31/13
12/31/13 60

61. Cloud computing
Model for enabling convenient, on-demand network access to a shared pool of
configurable computing resources
12/31/13 61

62. Cloud computing
Model for enabling convenient, on-demand network access to a shared pool of
configurable computing resources
12/31/13 62

63. 2
Ongoing Innovation
Unified Governance Platform
Internal Audit
Management
Financial Controls
Management
Operational Risk
Management
Policy & Compliance
Management
IT Risk &
Compliance
Management
Vendor Management
Business Continuity
Planning
Single Platform Meeting Business Requirement of CIO, CISO, CRO, CCO &
CAO
63
12/31/13 63

64. Environmental Issues
Big Data and Analytics gives
Solutions

65. WMO’s Initiatives
The Global Observing System (GOS) which
provides observations of the atmosphere
and the Earth’s surface (including oceans)
from the globe and from outer space. The
GOS uses remote sensing equipment placed
on satellites, aircraft, radios and relay data to
environment control centres.
 The Global Telecommunication System
(GTS) — radio and telecommunication
networks for real-time exchange of a huge
volume of data between meteorological
12/31/13

10/7/2013
PHD chamber's Lecture on World habitat Day
65
65

66. Recommendations for Measuring, Monitoring
and Managing Climate & Environmental
Change for Sustainable Development
The ICT sector, the Education sector and the
Media must take an active role in
disseminating information not only about the
role of ICTs in mitigating climate change but
also about the need for every person to
reduce emissions of GHGs into the
atmosphere.
 Educational institutions must include climate
change in their curriculum from the lowest
level possible to the highest level.
 ICT sector should develop affordable
software tools that can measure the carbon 66 66
12/31/13
10/7/2013
PHD chamber's Lecture on World habitat Day


67. Recommendations for Measuring, Monitoring
and Managing Climate & Environmental
Change for Sustainable Development



Governments should enact policies which make it mandatory for
companies to use some of the strategies proposed like teleworking, use of plastic money, e-commerce, e-agriculture, etc.
The solutions are e-commerce, virtual meetings and remote
working, smart grid, smart motor systems, smart buildings, smart
transportation, and dematerialization
Countries ratified the United Nations Framework Convention on
Climate Change (UNFCCC) must provide periodic country reports
that include data on climate, climate change and climate change
effects, and also details of the adaptive, mitigative and monitoring
initiatives the country is implementing or is planning to
implement. Effective monitoring and reporting (M&R) systems to
collect all the different types of data from a wide variety of
stakeholders are required in order to produce country reports and
to develop climate change policies and plans.
12/31/13 67

68. ICT to Mitigate Climate
Change
1.
infrastructure innovation which focuses on reducing energy
consumption and Green House gases (GHGs).
2. Behavioral change and green enablement.- focuses on the need for
global measurement and tracking of carbon reduction, as well as tools that
impact positive behavioral change including software tools for measuring
carbon footprint, and the use of innovative technologies and opportunities
that reduce travel and transportation, such as those for virtual meetings,
telecommuting, and on-line services (e.g. online-learning, eHealth,
eTourism, eTaxation, eBanking and e-Agriculture).
 3. Energy efficiency of ICT products and solutions-adopting green
computing- computing which is basically environmentally sustainable
computing. It has already been indicated that ICTs’ contribution to climate
change is 2 %. This contribution must be monitored because the public will
judge the whole sector as environmentally unfriendly if the sector does not
address its own carbon footprint. First, this would impact ICT’s credibility.
Second, the rapid increase and penetration of ICT products can, if no action
is taken, result in increased energy demand (World Economic Forum, n.d.).
The solutions are e-commerce, virtual meetings and remote working, smart
grid, smart motor systems, smart buildings, smart transportation, and
dematerialization
12/31/1368 68

69. Innovations for Environmental
Management & Green InitiativesGreen Initiatives
Industrial Sectors
Breaking the Barriers
Building & Construction
Chemical and Pharmaceutical Industry
Air-conditioning and Refrigeration
Industry
Aerospace Industry
Materials Production and Manufacturing
Industry
Electronics Industry
Energy and Utility Industry
Machine Tool Industry
Thermal Industry
Leather & Tanning Industry
Transportation Industry
Automotive Industry
Healthcare Industry
Education Industry
Government Industry
etc
Intelligent Buildings and solar Energy
Pollution control
New gas usage and New coolants
New fuel standards to reduce carbon
particles and air pollution
New materials development and usage
New semiconductor materials and e-waste
management
Clean Energy Initiatives
New Coolants and Coolant's Management
Heat radiation and control measures
New Processes
Clean fuel usage and New technologies
adoption
Hospital waste management and BIO
waste control
Climate control and climate change
management
New curriculum development at all levels of
education
New Policy INITIATIVES AND Global
Standards adoption and Good practices
guidelines and Enforcement
Better natural resources balancing and
management
12/31/13 69

70. Five Innovations
Set to
Transform
Lives in the Future

71. Innovations
Potential to change the way people work, live and interact during the next five
years
The classroom will learn you
 Buying local will beat online
 Doctors will routinely use your DNA to keep
you well
 A digital guardian will protect you online
 The city will help you live in it

12/31/13 71

72. 2014 Forecasts



A new era of cognitive systems where machines
will learn, reason and engage with us in a more
natural and personalized way.
These innovations are beginning to emerge
enabled by cloud computing, big data analytics
and learning technologies all coming together,
with the appropriate privacy and security
considerations, for consumers, citizens, students
and patients.
IBM 5-in-5 Forecast 2014
12/31/13 72

73. Advances in Computers &
Computing


Computers will get smarter and more customized through
interactions with data, devices and people, helping us take on
what may have been seen as unsolvable problems by using all
the information that surrounds us and bringing the right
insight or suggestion to our fingertips right when it’s most
needed.
A new era in computing will lead to breakthroughs that will
amplify human abilities, assist us in making good choices, look
out for us and help us navigate our world in powerful new
ways.
12/31/13 73

74. Transformations Possible!

“By creating technology that is explicitly
designed to learn and enhance our
cognition we will usher in a new era of
progress for both individuals and for society
at large.”
Dr. Dario Gil, Director, Cognitive Experience Lab, IBM

12/31/13 74

75. The classroom will learn you



Big Data Analytics & Learning
Technologies
The number of individuals who don’t have a sufficient education is a major global
challenge. Estimates show that, on a global basis, nearly 2 out of every 3 adults have
not achieved the equivalent of a high school education. What if a student could go
through their entire stages of education and master the skills critical to meeting their
personal goals in life? The classroom of the future will give educators the tools to
learn about every student, providing them with a tailored curriculum from
kindergarten to high school and on to employment.
In the next five years the classroom will learn about each student using longitudinal
data such as test scores, attendance and student’s behavior on e-learning platforms,
not just aptitude tests. Sophisticated analytics delivered over the cloud will provide
decision support to teachers so they can predict students who are most at risk, their
roadblocks, and then suggest measures to help students conquer their challenges
based on their individual learning style. IBM scientists are already getting to work in
the classroom.
In a first-of-a-kind research project with Gwinnett County Public Schools, the 14th
largest school district in the US, IBM will leverage big data analytics and learning
technologies for population analysis of longitudinal student records. The project aims
to identify similarities of learning, predict performance and learning needs, then align
specific content and successful teaching techniques to improve outcomes for each of
the district’s 170,000 students and ultimately increase the district's graduation rate.
12/31/13 75

76. Buying local will beat online




Shopping online is a national past time. Online sales topped $1 trillion worldwide for
the first time last year, and are growing faster than in-store sales. Online stores
currently have an advantage in their ability to learn from the choices we make on the
web. Today, most physical stores are limited to the insights they can gain at the point
of sale – and the trend of showrooming is making it harder to compete with online
retailers who compete solely on price. In five years, new innovations will make buying
local du jour once again. Savvy retailers will use the immediacy of the store and
proximity to customers to create experiences that cannot be replicated by online-only
retail. They will magnify the digital experience by bringing the web right to where the
shopper can physically touch it.
In five years, retailers could rely on Watson-like technologies to equip sales associates
to be expert about every product in the store. With technologies such as augmented
reality and the recently announced plan to open Watson as an app development
platform, IBM is providing shoppers’ with better in-store browsing and buying
experiences.
As mobile devices supported by cloud computing enable individuals to share what
makes them tick, their health or nutritional needs, virtual closets, social networks,
retailers will soon be able to anticipate with incredible accuracy the products a
shopper most wants and needs.
As a result, stores will transform into immersive destinations with experiences
customized for each individual. And given their proximity and multiple footprints,
stores will be able to offer shoppers a variety of fast pick-up or delivery options,
wherever the customer is. Two day shipping will feel like snail mail.
12/31/13 76

77. SMART HEALTHCARE
Using Cloud, Genomics, Analytics
Doctors will routinely use your DNA to keep you well

Cancer is a complicated disease and despite tremendous advances in research and treatment, cancer
incidences have risen more than 10 percent since 2008, striking more than 14 million patients and
claiming the lives of 8.1 million every year around the world. Imagine if treatment could be more specific
and precise – where computers could help doctors understand how a tumor affects a patient down to
their DNA and present a collective set of medications shown to best attack the cancer.

In five years, advances in big data analytics and emerging cloud-based cognitive systems coupled with
breakthroughs in genomic research and testing could help doctors to accurately diagnose cancer and
create personalized cancer treatment plans for millions of patients around the world. Smart machines will
take the output of full genome sequencing and scour vast repositories of medical records and
publications to learn and quickly provide specific and actionable insights on treatment options for
oncologists. Cancer care, personalized right down to a genomic level, has been on the horizon since
scientists first sequenced the human genome, but few clinicians have access to the tools and time to
assess the insights available at this level.
Within five years, cloud-based cognitive systems could make such personalized medicine available at a
scale and speed never before possible. IBM is beginning to explore this opportunity, working with health
care partners to develop systems that could deliver genomic insights and reduce the time it takes to find
the right treatment for a patient from weeks and months to days and minutes. These systems are destined
to get even smarter over time by learning about people, their genomic information and response to drugs
– opening up the possibility to provide DNA-specific personalized treatment options for conditions such
as stroke and heart disease. Through the cloud, smarter healthcare could scale to reach more people in
more locations, while also giving a global community of healthcare providers access to vital information.

12/31/13 77

78. A digital Guardian will Protect you online






Today we have multiple IDs and devices than ever before, yet security is highly
fragmented, leaving us vulnerable. In 2012 there were more than 12 million victims of
identity fraud in the United States.
Traditional approaches to security — passwords, anti-virus or a firewall - are not
comprehensive. These rules-based approaches fall short in several ways – they are
designed to recognize only known viruses or known fraudulent activity and typically
only look at a single source of data.
In five years, each of us could be protected with our own digital guardian that will
become trained to focus on the people and items it is entrusted with, offering a new
level of identity theft protection.
Security will assimilate contextual, situational and historical data to verify a person’s
identity on different devices. By learning about users, a digital guardian can make
inferences about what’s normal or reasonable activity and what’s not, acting as an
advisor when they want it to.
Today, Scientists are using machine learning technologies to understand the
behaviors of mobile devices on a network in order to assess potential risk.
In the future, security is going to become more agile and contextual with a 360
degree of data, devices and applications, ready to spot deviations that could be
precursors to an attack and a stolen identity.
12/31/13 78

79. The City will help you live in it





Technology, Citizen Driven
Governments
By 2030, the towns and cities of the developing world will make up 80 percent of
urban humanity and by 2050, seven out of every 10 people will be a city dweller. In
five years smarter cities understand in real time how billions of events occur as
computers learn to understand what people need, what they like, what they do, and
how they move from place to place.
Soon it will be possible for cities and their leaders to understand and digest new
information freely provided by citizens, knowing which city resources are needed,
where and when, so the city can dynamically optimize around the needs of the
citizens. Mobile devices and social engagement will enable citizens to strike up a
relationship with their city leaders.
This concept is already in motion, for example, in Brazil, IBM researchers are working
on a crowdsourcing tool that allows users to report accessibility problems, via their
mobile phones, to help people with disabilities better navigate challenges in urban
streets.
While in Uganda, UNICEF is collaborating with IBM on a social engagement tool http://www.research.ibm.com/articles/textual-analysis-u-report.shtml> that lets youth
communicate with their government and community leaders on issues affecting their
lives.
These types of tools will become commonplace in helping city leaders identify
trending concerns or urgent matters and immediately take action where needed.
12/31/13 79

80. FOR FURTHER INFORMATION PLEASE
CONTACT :
E-MAIL: ksdir@nic.in,;

subramaniank@cag.gov.in; ks@eissa.org
;;

Open for Interaction?
ksmanian48@gmai.com

ksmanian48@gmail.com

Tele:91-11-22723557

12/31/13 80