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Grice’s Maxims

Accommodation
Theory

Face Theory

Face Theory
Developed:
Positive Politeness

Face Theory
Developed:
Negative
Politeness
Grice’s Maxims

Maxim of Quality:
Be Truthful
Maxim of Quantity

Don’t talk for too long or for too little.
Maxim of Relation

Be Relevant

Maxim of Manner
• Be Clear
Watch this clip…

How are Grice’s
maxims broken?
What do these insults reveal?
Old Gossip
Windbag
Talks randomly
Liar
Unclear

weirdo
However
Even if Grice’s maxims are broken
Conversation can still be cooperative

We say Grice’s
maxims are flouted…

We often imply
meaning.
Sometimes
Lies are necessary…../Truth isn’t always welcome.

Sarcasm is used…
We use hedges. I suppose/I don’t mean to be rude
but…..

We use euphemisms.
We imply meaning.

If we don’t this is what happens….
http://www.youtube.com/watch?v=mvBCV3dM-IE
Theories of Conversation
Accommodation Theory
Do we adapt our
language towards
the other
person/people?

We can diverge
towards the
other person:
we don’t try
and adapt our
language.

We can
converge
towards the
other person:
to match our
language to the
other person.
Converging
We can converge upwards-The other
person/participants speaks Standard English so you
speak Standard English e.g. if you met the Queen
or the Prime Minister.

We can converge downwards-The other
person/participants may use non-standard English and
dialects so you use more non-standard English e.g. you
move to yorkshire and pick up bairn and other nonstandard words. You want to fit in so you use these
words.
Diverging
We can diverge upwards. You may start
using Standard English if you dislike the
other person or disagree with someone’s
opinions. You might move to a different
area which has a strong accent/dialect so
you deliberately use Standard English.
We can diverge downwards. You may be
around others who use Standard English.
You want to keep your identity and so
you use non-standard English/ nonstandard dialects e.g. Alan Sugar still
uses the Cockney Dialect amongst
business people, in the boardroom and
house of lords.
What do the following spoken features
suggest?

Mirroring

Interruptions

Overlaps

Emphatic
Stress
How could you turn these into hints?
You
smell/The
house smells.

I want
to
leave.

It tastes
disgusting.

Buy me a drink.

It’s rubbish.
Face Theory
We present ‘a face’ in every
conversation.
We try and support each other and
‘play along’.
Facework: The way speakers
protect, support or even challenge
other people’s faces.
Positive Face Need
Positive Face Need is the need to be
accepted and liked.
Positive Politeness-Appealing to
someone’s positive face i.e. showing you like
the person and that you accept them.

Strategy 1: Using terms of endearment like
“love, duck, dear, darling, honey”.
Strategy 2: Using slang/dialect/non-standard
forms: “Give us a cuppa”.

Often used between people of equal social
standing.
Negative Face Need
Negative Face Need is the need to be
respected and independent.
Negative Politeness-Recognising the
independence and status of the person you are
speaking to.
Strategy 1: Hedges/expressing pessimism “I
don’t mean to be rude but…”/ I don’t suppose I
could have a drink…

Strategy 2: Acknowledging you are
imposing: “sorry to trouble you…”
Strategy 3: Being polite Excuse me/Please/thank
you and using titles Mr/Mrs/Miss.
Face Threatening Acts
An act that threatens someone’s positive face needs or
negative face needs.

All positive politeness strategies (strategies that close the
social distance) threatens negative face needs-the need to
be independent.
All Negative Politeness strategies (strategies that creates
the social distance and respects the independence)
threatens the positive face needs-the need to be accepted
and liked.

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Theories of conversation

  • 1. Grice’s Maxims Accommodation Theory Face Theory Face Theory Developed: Positive Politeness Face Theory Developed: Negative Politeness
  • 2. Grice’s Maxims Maxim of Quality: Be Truthful Maxim of Quantity Don’t talk for too long or for too little. Maxim of Relation Be Relevant Maxim of Manner • Be Clear
  • 3. Watch this clip… How are Grice’s maxims broken?
  • 4. What do these insults reveal? Old Gossip Windbag Talks randomly Liar Unclear weirdo
  • 6. Even if Grice’s maxims are broken Conversation can still be cooperative We say Grice’s maxims are flouted… We often imply meaning.
  • 7. Sometimes Lies are necessary…../Truth isn’t always welcome. Sarcasm is used… We use hedges. I suppose/I don’t mean to be rude but….. We use euphemisms. We imply meaning. If we don’t this is what happens…. http://www.youtube.com/watch?v=mvBCV3dM-IE
  • 9. Accommodation Theory Do we adapt our language towards the other person/people? We can diverge towards the other person: we don’t try and adapt our language. We can converge towards the other person: to match our language to the other person.
  • 10. Converging We can converge upwards-The other person/participants speaks Standard English so you speak Standard English e.g. if you met the Queen or the Prime Minister. We can converge downwards-The other person/participants may use non-standard English and dialects so you use more non-standard English e.g. you move to yorkshire and pick up bairn and other nonstandard words. You want to fit in so you use these words.
  • 11. Diverging We can diverge upwards. You may start using Standard English if you dislike the other person or disagree with someone’s opinions. You might move to a different area which has a strong accent/dialect so you deliberately use Standard English. We can diverge downwards. You may be around others who use Standard English. You want to keep your identity and so you use non-standard English/ nonstandard dialects e.g. Alan Sugar still uses the Cockney Dialect amongst business people, in the boardroom and house of lords.
  • 12. What do the following spoken features suggest? Mirroring Interruptions Overlaps Emphatic Stress
  • 13. How could you turn these into hints? You smell/The house smells. I want to leave. It tastes disgusting. Buy me a drink. It’s rubbish.
  • 14. Face Theory We present ‘a face’ in every conversation. We try and support each other and ‘play along’. Facework: The way speakers protect, support or even challenge other people’s faces.
  • 15. Positive Face Need Positive Face Need is the need to be accepted and liked. Positive Politeness-Appealing to someone’s positive face i.e. showing you like the person and that you accept them. Strategy 1: Using terms of endearment like “love, duck, dear, darling, honey”. Strategy 2: Using slang/dialect/non-standard forms: “Give us a cuppa”. Often used between people of equal social standing.
  • 16. Negative Face Need Negative Face Need is the need to be respected and independent. Negative Politeness-Recognising the independence and status of the person you are speaking to. Strategy 1: Hedges/expressing pessimism “I don’t mean to be rude but…”/ I don’t suppose I could have a drink… Strategy 2: Acknowledging you are imposing: “sorry to trouble you…” Strategy 3: Being polite Excuse me/Please/thank you and using titles Mr/Mrs/Miss.
  • 17. Face Threatening Acts An act that threatens someone’s positive face needs or negative face needs. All positive politeness strategies (strategies that close the social distance) threatens negative face needs-the need to be independent. All Negative Politeness strategies (strategies that creates the social distance and respects the independence) threatens the positive face needs-the need to be accepted and liked.