3. Fleet Information
400 Employees
300 Vehicles
71 Years of Industry Experience
4 Terminal Locations
4. Coverage & Expansion
Options
Schmitty & Sons is the Currently
the Largest Private Transit
Operator in the Upper Midwest
Region
Full Service Transportation
For The Entire
Twin Cities Metro Area
Dedicated to Meeting the
Needs of our Customers.
5. Bus Options & Amenities
Wireless Temperature Control
Optional Power Ports
Reading Lights
Bike Racks Reclining Seats
Bathrooms Leather Seats
Handicap Accessible
Tables
Uniform ADA Mass Transit
Leg Room Curb to Curb Service
50 – 56 Passenger Dial-A-Ride Service
Capacity
6. Target’s Situation
In 2014 we will be moving more than 2000 Target
Technology Services team members to our Brooklyn Park
campus.
Target is looking for commuting options for team members
impacted by this move
65% of those responding survey participants listed “bus” as their primary
transportation for commute to work
*Based on Target TNC Survey – 2400 Team Members Surveyed
7. Proposed Solution
1.) What are your guidelines for minimum ridership to make this a
worthwhile engagement for your firm.
Unit Size
Number of passengers per bus
Tier System
Number of Unit
Fare Structure
Commuter Fair - $4-8 per day
Target Corporation Investment
8. Proposed Solution
2.) Given the attached ridership information and preferences, how
would you build a schedule to best meet this need?
Review Survey Information / Secondary Survey
Specific ridership demand areas
Focus on areas with increased volume of riders
Investment based on number of routes
Multi-Tier Route System in AM/PM
Determine route schedule based on work schedules
Test Route
Expand Ridership Based on Demand
9. Proposed Solution
3.) Any Information you can provide about suggested routes, travel
time, and number of departure times per route?
Suggested Routes
Downtown Commuter Line
South Metro Commuter Line
Burnsville Park & Ride
Eden Prairie Park & Ride
Shakopee/Prior Lake Park & Ride
Travel Time
Dependent on Pick-up Locations
45-60 minutes
Multi-Tier AM/PM Transfers
10. Proposed Solutions
4.) Could you operate shuttles from Brooklyn Park to Downtown?
ADA Mini-coach Shuttles (Dial-A-Ride / Curb to Curb Service)
25-30 passenger capacity
Motorcoach (Commuter Coach)
50-56 passenger capacity
13. Proposed Solutions
6. How will passengers pay for their fare?
Commuter Fare
Real time ticket Distribution
Daily Trip Tickets
Online Ticketing
Weekly/Monthly Passes
Target Provided Vouchers
Target Subsidy
Establishing a Minimum Bus Fee (per day)
Cost Sharing Pool (Commuter Fare / Target Minimum)
Target Benefits for Privatized Service
Coach as a billboard”
Going Green – Non-public subsidized transit
Employee Benefit for Recruitment
14. Follow Up / Questions
Bill Forbord, Chief Operating Officer
bforbord@sasbus.com (952) 985-7507
Kathryn Belcourt, Sales/Marketing
kbelcourt@sasbus.com (952) 985-7540