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Becoming a Health Solutions Company
   What is the Role for Specialty Health?

         presentation by Kevin Riley
      to the NASHO Health Summit
                May 2012
Learning objectives
 Florida Blue is launching many efforts to connect with
 consumers in the marketplace, on their terms and on
 matters pertaining to their health and health plan.
 Find out how Florida Blue uses retail health to help
 members and non-members alike in their pursuit of health.

 During this session you will learn:
    Who is Florida Blue!
    What is retail health, really?
    Is there a place for specialty health?
Becoming a Health Solutions Company
Who is Florida Blue?
Where is Florida Blue?

                                   Tallahassee
         Pensacola                                             Jacksonville

                     Panama City
                                                 Gainesville



 Approximately 6,000 Employees                                 Orlando

 13 Local Offices
 8 Florida Blue Retail Centers              Tampa

 1 Retail Clinic
                                             Sarasota
 2 Worksite Clinics                                                      Port St. Lucie

                                                 Ft. Myers                    West Palm Beach
                                                                              Ft. Lauderdale
                                                                              Sunrise

                                                                           Miami
Grow the enterprise through disruptive Innovation




                                                    6
What is retail health?
 Retail health is where consumers find quality care in a variety of convenient
 forms and at competitive prices.
 Consumers are able to plan for the health care needs they can anticipate and
 make informed decisions based on readily available information.
 They can then “shop”
                    competitively for products and services
 using a variety of channels, formats and business models.
 And for those that need help, they can turn to “navigators” who work with them
 to design the most suitable health care solutions for themselves and their
 families.*
  *Taken from Health Care’s Retail Solution, 2010 Booz & Company, Inc by David G. Knott, Gary Ahlquist, and Rick Edmunds
Insurance products in retail?




                                                                                             Available at:




          You can learn more by clicking here http://www3.bcbsfl.com/wps/portal/bcbsfl/giftcards
Retail products in insurance?
Specialty products in insurance?
Kevin Riley, Chief Innovation Officer
      Blue Cross and Blue Shield of Florida


Questions

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2012-05 The Role of Specialty Health in a Consumer Health Solutions Company

  • 1. Becoming a Health Solutions Company What is the Role for Specialty Health? presentation by Kevin Riley to the NASHO Health Summit May 2012
  • 2. Learning objectives Florida Blue is launching many efforts to connect with consumers in the marketplace, on their terms and on matters pertaining to their health and health plan. Find out how Florida Blue uses retail health to help members and non-members alike in their pursuit of health. During this session you will learn: Who is Florida Blue! What is retail health, really? Is there a place for specialty health?
  • 3. Becoming a Health Solutions Company
  • 5. Where is Florida Blue? Tallahassee Pensacola Jacksonville Panama City Gainesville Approximately 6,000 Employees Orlando 13 Local Offices 8 Florida Blue Retail Centers Tampa 1 Retail Clinic Sarasota 2 Worksite Clinics Port St. Lucie Ft. Myers West Palm Beach Ft. Lauderdale Sunrise Miami
  • 6. Grow the enterprise through disruptive Innovation 6
  • 7. What is retail health? Retail health is where consumers find quality care in a variety of convenient forms and at competitive prices. Consumers are able to plan for the health care needs they can anticipate and make informed decisions based on readily available information. They can then “shop” competitively for products and services using a variety of channels, formats and business models. And for those that need help, they can turn to “navigators” who work with them to design the most suitable health care solutions for themselves and their families.* *Taken from Health Care’s Retail Solution, 2010 Booz & Company, Inc by David G. Knott, Gary Ahlquist, and Rick Edmunds
  • 8. Insurance products in retail? Available at: You can learn more by clicking here http://www3.bcbsfl.com/wps/portal/bcbsfl/giftcards
  • 9. Retail products in insurance?
  • 10. Specialty products in insurance?
  • 11. Kevin Riley, Chief Innovation Officer Blue Cross and Blue Shield of Florida Questions