1. Alex Moore Carolina Torres Lewis Beaton

2. INSIGHT People who travel like to think that they are quite adventurous (or epic).

3. INSIGHT If they don’t get anything out of it; NOBODY CARES

4. PROPOSITION Say Yes, because life is way too short for saying no.

5. IDEA

6. IDEA We send one lucky someone on an epic trip around the world. To win the chance they must prove how ‘epic’ they are. To stay on the journey they must continually prove just how ‘epic’ they are.

7. IDEA We start by choosing our epic traveller. The requirement for entry is a video submission.

8. IDEA A month into the trip, the public enter the game.

9. IDEA

10. IDEA

11. FURTHER ACTIVATIONS