LinkedIn part 2: Have Profile, Now What?

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Ken Watson

Diving into LinkedIn, Leaning how to use its search features, alerts, and LinkedIn Today news section.

Tecnologia Negócios

@WatsonKS 2012 2

Agenda
• Diving Into LinkedIn
• Searching
• People
• Jobs
• Groups
• News
• Control Your LinkedIn Today Feed
• Answers
• Find Questions and giving Answers
• Apps
• Which Apps is right for you?
• Settings

@WatsonKS 2012 3

Searching For People
• Advance Search
• Narrows down you results
faster
• Extra search options with
paid accounts

@WatsonKS 2012 4

Making Connections
• Be sure to indicate how
you know this person.
• Always include a
personal note.
• Never just send the default
message, expand and make
it personal.
• Use a shared connection
to get an introduction.

@WatsonKS 2012 5

Searching For Jobs
• Advance Search is Your
Friend.
• Keyword
• Job title
• Company
• Location
• Filters
• Functions
• Experience
• Industry
• Posted
• Salary (Paid Account)
• Save Your Search
• Get email updates

@WatsonKS 2012 6

Searching For Groups
• For best results use
similar groups.
• Mine your connections
for groups to join.

@WatsonKS 2012 7

LinkedIn Group Tips & Suggestions
• Organizations/Associations
• Join groups of organizations/associations you belong too

• When using them for research:
• Lurk, start discussions by ask questions, look for connections to experts.

• Networking
• Join similar interest groups.
• Find its best to join groups with lots of members.
• Usually an indicator in group activity level

@WatsonKS 2012 8

Searching For Companies
• Can do a quick plug in
name search or advance
search.
• Filter by:
• Location
• Posted jobs on LinkedIn
• Industry
• Relationships
• Only see companies that you
connection belong to
• Company Size
• Number of followers
• Forturne

@WatsonKS 2012 9

News
• LinkedIn Today
• Individual News Sources
or Industry News.

@WatsonKS 2012 10

Answers, Becoming a Mr. Know It All
• Easiest way to be seen as
an expert.
• General or advance
search.
• Use this to find experts
within an industry.

@WatsonKS 2012 11

Apps, The Extra Features You Want/Need

@WatsonKS 2012 13

Thank You
• Ken Watson
• President of Watson Knowledge
Services, LLC
• 281-815-5800
• ken@watsonknowledgeservices.com
• http://www.watsonknowledgeservices.com/
• http://www.linkedin.com/in/kenawatson
• @WatsonKS

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LinkedIn part 2: Have Profile, Now What?

1. @WatsonKS 2012 1 LinkedIn: PART 2 HAVE THE PROFILE, NOW WHAT? Ken Watson President of Watson Knowledge Services, LLC ken@watsonknowledgeservices.com Website: www.watsonknowledgeservices.com LinkedIn: http://www.linkedin.com/in/kenawatson

2. @WatsonKS 2012 2 Agenda • Diving Into LinkedIn • Searching • People • Jobs • Groups • News • Control Your LinkedIn Today Feed • Answers • Find Questions and giving Answers • Apps • Which Apps is right for you? • Settings

3. @WatsonKS 2012 3 Searching For People • Advance Search • Narrows down you results faster • Extra search options with paid accounts

4. @WatsonKS 2012 4 Making Connections • Be sure to indicate how you know this person. • Always include a personal note. • Never just send the default message, expand and make it personal. • Use a shared connection to get an introduction.

5. @WatsonKS 2012 5 Searching For Jobs • Advance Search is Your Friend. • Keyword • Job title • Company • Location • Filters • Functions • Experience • Industry • Posted • Salary (Paid Account) • Save Your Search • Get email updates

6. @WatsonKS 2012 6 Searching For Groups • For best results use similar groups. • Mine your connections for groups to join.

7. @WatsonKS 2012 7 LinkedIn Group Tips & Suggestions • Organizations/Associations • Join groups of organizations/associations you belong too • When using them for research: • Lurk, start discussions by ask questions, look for connections to experts. • Networking • Join similar interest groups. • Find its best to join groups with lots of members. • Usually an indicator in group activity level

8. @WatsonKS 2012 8 Searching For Companies • Can do a quick plug in name search or advance search. • Filter by: • Location • Posted jobs on LinkedIn • Industry • Relationships • Only see companies that you connection belong to • Company Size • Number of followers • Forturne

9. @WatsonKS 2012 9 News • LinkedIn Today • Individual News Sources or Industry News.

10. @WatsonKS 2012 10 Answers, Becoming a Mr. Know It All • Easiest way to be seen as an expert. • General or advance search. • Use this to find experts within an industry.

11. @WatsonKS 2012 11 Apps, The Extra Features You Want/Need

12. @WatsonKS 2012 12 Account Settings • Profile • Email Preferences • Groups, Companies & Applications • Account

13. @WatsonKS 2012 13 Thank You • Ken Watson • President of Watson Knowledge Services, LLC • 281-815-5800 • ken@watsonknowledgeservices.com • http://www.watsonknowledgeservices.com/ • http://www.linkedin.com/in/kenawatson • @WatsonKS

LinkedIn part 2: Have Profile, Now What?

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