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Sex in advertising

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Sex in advertising

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In our societies media the equality which stands between men and women is almost non-existent. It is widely understood that we live in a man’s world. Something as common to our culture as the English language stands guilty of encouraging content that displays domestic violence, rape, and child pornography. With these messages surrounding our everyday lives and yet still being ignored as an issue seeking attention, it is common for many people to overlook the equally degrading images in which advertising agencies surround us. Advertising contributes to people’s attitudes about gender, sex, race, and violence. With advertising agencies standing by the notion that “Sex Sells” it is very common to find sex tied into a number of advertisements seen everywhere on a daily basis.

In our societies media the equality which stands between men and women is almost non-existent. It is widely understood that we live in a man’s world. Something as common to our culture as the English language stands guilty of encouraging content that displays domestic violence, rape, and child pornography. With these messages surrounding our everyday lives and yet still being ignored as an issue seeking attention, it is common for many people to overlook the equally degrading images in which advertising agencies surround us. Advertising contributes to people’s attitudes about gender, sex, race, and violence. With advertising agencies standing by the notion that “Sex Sells” it is very common to find sex tied into a number of advertisements seen everywhere on a daily basis.

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Sex in advertising

  1. 1. Warning! Some of the following images may be found offensive 1
  2. 2. SEX in our Media By: Izzy Kelly 2
  3. 3. What does the perfect women look like? 3
  4. 4. What cum’s to mind when think of Mom, Dad, or Children seeing images like this … 4
  5. 5. 5
  6. 6. 6
  7. 7. Lollipop Chainsaw Yes even in video games 7
  8. 8. 8
  9. 9. 9
  10. 10. Vanity Far Magazine “Your breast may be too big, too saggy, too pert, too flat, too full, too far apart, too close together, too A cup, too lopsided, too jiggle, too pale, too padded, too pointy, too pendulous or just two mosquito bites. But with DEP styling products at least you can have your hair the way you want it”. 10
  11. 11. The media would be doing the same thing to the male gender if advertisements like this… 11
  12. 12. Calvin Kline Jeans 12
  13. 13. Were displayed with a caption like this … “Your penis may be too small, too droopy, too limp, too lop-sided, too narrow, too fat, too pale, too pointy, too blunt, or just two inches. But at least you can have a great pair of jeans”. 13
  14. 14. French Issue of Vogue Magazine She is only 10 years old 14
  15. 15. Little Girl Lingerie Is All Sorts of Wrong • The photos are ads for a new line of “lingerie” for girls as young as 3 months. Hi I’m only 7 years old 15
  16. 16. This is not just limited to little girls. 16
  17. 17. Shocking statistics: •A report of child abuse is made every ten seconds. •Almost five children die everyday as a result of child abuse. More than three out of four are under the age of 4. •Child abuse occurs at every socioeconomic level, across ethnic and cultural lines, within all religions and at all levels of education •The estimated annual cost of child abuse and neglect in the United States for 2007 is $104 billion. 17
  18. 18. What is it? What is our government doing to prevent this?  Watch out what you post online because it can land you a hefty fine of up to $2,500 and up to a year in jail.  “If you‟re posting a picture of someone in an embarrassing situation — not at all limited to, say, Tennessee House Bill 300 sexually themed pictures or illegally taken pictures — you‟re likely a criminal unless the prosecutor, judge, Tennessee law or jury concludes that you had a „legitimate purpose.‟ makes displaying  “Likewise, if you post an image intended to distress distressing images some religious, political, ethnic, racial, etc. group, you a crime too can be sent to jail if governments decision maker thinks your purpose wasn‟t „legitimate.‟ Nothing in the law requires that the picture be of the „victim,‟ only that it be distressing to the „victim.‟  “The same is true even if you didn‟t intend to distress those people, but reasonably should have known that the material — say, pictures of Mohammed, or blasphemous jokes about Jesus Christ, or harsh cartoon insults of some political group — would ‟cause emotional distress to a similarly situated person of reasonable sensibilities. 18
  19. 19. Sources Cited: ☺ http://topdocumentaryfilms.com/killing-us-softly-3/ ☺ http://www.impactposters.com/shopexd.asp?id=3396 ☺ http://sealedwithabrand.wordpress.com/author/sealedwithabrand/page/ 2/ ☺ http://www.klinebooks.com/cgi-bin/kline/25959 ☺ http://www.scribd.com/doc/903473/Killing-Us-Softly-by-Jean- Kilbourne ☺ http://www.youtube.com/watch?v=1ujySz-_NFQ ☺ http://www.cbsnews.com/8301-505123_162-42749645/how-prada- and-vogue-use-child-porn-to-normalize-anorexia/ ☺ http://thestir.cafemom.com/big_kid/124637/little_girl_lingerie_is_all ☺ http://thelaughingstork.com ☺ http://ifitshipitshere.blogspot.com/2010/05/make-doody-in-denim- huggies-launches.html • http://thomas.loc.gov/cgi-bin/query/z?c112:H.R.1724.IH: 19
  20. 20. Sources Cited Continued http://thomas.loc.gov/cgi-bin/query/z?c112:H.R.1724.IH: http://www.family-center.net/childabusestats.html http://www.mattel.com/toy-factory http://www.newsytype.com/7550-tennessee-distressing-images/ http://www.capitol.tn.gov/Bills/107/Bill/HB0300.pdf http://www.myfoxmemphis.com/dpp/news/tennessee/freedom-of-speech-issues- under-new-tennessee-law-rpt-20110614 http://www.abc24.com/news/local/story/Post-Something-Hurtful-or-Threatening- Online-and/hK4gM7ks4Ue2GaG4jaVRcA.cspx 20

Notas do Editor

  • The only perfect woman (at least in the general publics eye) is one that does not really existed.
  • Images such as these portrays women as meet, an object one eats only to poop out later.
  • Leftovers anyone?
  • This says nothing to me about Skateboards
  • This ad is saying “you will never have your body the way you want it”.
  • How does this not promote child pornography?
  • Because we (parents) want the best for our children, we feel obligated to buy these products. So our kids are not picked on.

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