2. What is Social Media? An umbrella term that defines the various activities that integrate technology, social interaction, and the construction of words, pictures, videos, and audio.
12. Online Video Facts U.S. Internet users viewed 14.8 billion online videos during the month of January 2009
13. 93% of Americans online expect companies to have a Social Media presence
14. Don’t ignore the movement “ Right now, your customers are writing about your products on blogs and recutting your commercials on YouTube. They’re defining you on Wikipedia and ganging up on you in Social Networking sites like Facebook” - Forrester’s Charlene Li & Josh Bernoff (Groundswell 2008)
Social Media Boot Camp - Keynote Presentation at Automation Alley 3-25-2009 My name is Ken Burbary, and I am the Vice President of Digital Marketing at Big Communications, an integrated healthcare communications agency located in Ferndale, Michigan.