Session provided to give some ideas to people stuck with how to transform their executives and employees and businesses. Now available for Download.
Need my help? Contact Keith Brooks via one of the following ways:
Blog http://blog.vanessabrooks.com
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http://about.me/keithbrooks
Youth Involvement in an Innovative Coconut Value Chain by Mwalimu Menza
Business Anti-Social...Why the Boss Doesn't use SugarCRM
1. Business Anti-Social:
Why the Boss Doesn't Useto do
And what
SugarCRM about it!
http://www.thehackerchickblog.com/wp-content/uploads/2010/04/200806HowManagersPointyHairedBoss.jpg
4. Culture Trumps Social
In order to succeed, social needs a social culture.
If your nature is silos and fiefdoms you may be out
of luck.
If your nature is open, sharing and caring, you
probably went to another session.
http://coffmanorganization.com/reports/culture-that-rocks-a-bite-size-
piece/
5. Three Topics
•
How to Work with Different Executive Agendas
The Competition does more than you today,
how to make tomorrow the opposite
r
How to be a Social Business no matter what
your executives think, say, or do
6. Executives Have…
No Time
Meetings and more meetings
Too many filters on the data they see
To focus on urgent matters first
No interest in blogging, tweeting…usually
Broad plans on their minds
No one to help them learn something new
7. 1. Confusion 1. With or Without
2. You Got Lucky You
3. Same Old 2. You're So Vain
Song and 3. Money
Dance 4. Big Shot
4. Highway to Hell 5. Communication
Breakdown
5. I Still Haven’t Found What I Am Looking For
8. Don’t Become a Ghost Town
http://sfbikeparty.wordpress.com/2011/08/26/sfbp9-lookbook-ghost-town/
10. 1. Getting Better 1. Join Together
2. Working Man 2. Life's Been Good
3. Changes 3. Peace, Love and
4. Angel Understanding
5. Listen to What 4. Old Friends
The Man Said 5. My Generation
12. #1 Reason Debunked
Do you report or track every shot? No, but you
should
Do you have a plan before you hit the course?
Decide who to play next?
You have all of the information on your device
Better knowledge of the hole/course equates to a
better score, same with customers
GPS, not included in SugarCRM but for a fee...
14. 3 Things To Take Home
How to Work with Different Executive Agendas
The Competition does more than you today,
how to make tomorrow the opposite
r
How to be a Social Business no matter what
your executives think say or do
17. ROI = Rate of Ignoring/ance
ANYTHING you do today, will make you better
tomorrow
Spend the time to build a framework for growth
What are you missing today? Next month?
Any data is your friend compared to zero data
18. Do More, Pay Less
Analyze the data to find the gold
Time is not your friend, learn to manage it so it
doesn't manage you
Ask for help outside your company
Read, Read, Read
19. 3 Things To Take Home
How to Work with Different Executive Agendas
The Competition does more than you today, how
to make tomorrow the opposite
How to be a Social Business no matter what
your executives think say or do
20. Hit 'em with a Reverse
Improvisation if you have some leeway
•
Go to Legal first, just in case
•
If legal says ok, try free versions
•
TRY to get IT to work with you on this
•
Play with it!
•
Report what benefits/progress you have made
•
When you need to pay for it, pitch the Execs
•
Remember, You CAN do it!
•
21. Steps to Move Forward
You are the Evangelist
Find others who buy into this as well
Get proper training
Leverage social interactions on/off line
Gamification helps too
Teach the boss how to get their Dashboards
Send updates daily to the boss, until they say stop
22. Take Home
1. Know your boss and speak their
language
2. Stop the Confusion, stay focused
3. Do your homework first, pitch it, train
for it, show it…repeat
4. READ, READ, READ
23. Reference Presentations
The Social Executive and Rachel Happe –
http://www.slideshare.net/rhappe/the-social-executive?from=ss_embed
Stuart Macintyre – Collaboration Matters -
http://www.slideshare.net/stuartmcintyre/why-social
Louis Richardson – Social MythBusters -
http://www.slideshare.net/louisrichardson/social-mythbusters