comprehensive report for MBA sem-3&4

1. “ A STUDY OF SELECTION BEHAVIOR OF
INVESTORS IN MUTUAL FUND WITH REFERENCE
TO JUNAGADH CITY”
AS
A PART OF SEM-4
)

2. FLOW OF PRESENTATION
 Introduction of mutual fund
 Overview of world market
 Overview of Indian market
 Growth of the mutual fund sector in India
 Major companies in mutual fund
 Literature review
 Background of the study
 Problem statement
 Research objective
 Research methodology
 Sampling design
 Data collection method
 Questionnaire
 Bibliography

3. INTRODUCTION OF MUTUAL FUND
 Meaning
 Mutual fund is a mechanism for pooling the
resources by issuing units to the investors and
investing funds in securities in accordance with
objectives as disclosed in offer document.
 A mutual fund is a type of professionally managed
collective investment scheme that pools money
from many investors to purchase securities.

4.  Units of Mutual Funds
Units represent the extent of an investor’s share in
the assets of the scheme
 NPV
Net Asset Value is the market value of the securities
held by the scheme

5. TYPES OF MUTUAL FUND

6. OVERVIEW OF WORLD MARKET
 With $15 trillion in assets, the U.S. mutual fund
industry remained the largest in the world at year-
end 2013.
 World funds invest mainly in developed nations
(Canada, Europe, Japan, and the United States).
Ten percent of their investment is in Asia and Latin
America
 Investments in Asian and Latin American mutual
funds are volatile.

7. OVERVIEW OF INDIAN MARKET
 The first Indian mutual fund was set up in 1963
 Until 1987, UTI enjoyed a monopoly in the Indian
mutual fund market
 In 1987, the Government of India permitted public
sector banks and the Life Insurance Corporation of
India (LIC) and General Insurance Corporation of
India (GIC) to enter the mutual fund industry

8. CONTINUE…
 The State Bank of India's SBI Mutual Fund was the first
such mutual fund to be established in 1987
 At the end of January 2003, there were 33 mutual funds
 with assets totaling Rs. 1, 21,805 crores. The UTI still
led the pack with Rs. 44,541 crores. worth of assets
 As of 30 June 2013, the Indian mutual fund industry
manages assets worth approximately Rs.847,000 crores

9. GROWTH OF THE SECTORS
o The increase in the size of the Indian mutual fund
industry as a percentage of nominal GDP has been
substantial.
o India's mutual fund industry is eight per cent of GDP
o AUM distribution in India shows a heavy skew
(approximately 68 per cent) in favour of income- and
debt-oriented schemes, which are short-term
investments. Growth and equity schemes account for 28
per cent of total AUM, and balanced and exchange
traded funds, two per cent each.
o

10. COMPANIES IN INDIA

11. Axis Asset Management
Company Ltd.
2%
Birla Sun Life
Asset
Management
Company Ltd
9%
DSP BlackRock Investment
Managers Pvt. Ltd.
4%
Franklin Templeton Asset
Management (India) Pvt Ltd.
5%
HDFC Asset Management
Company Ltd
13%
ICICI Prudential Asset
Management Company
Ltd
10%
IDFC Asset Management
Company Ltd
5%
Kotak Mahindra Asset
Management Company Ltd.
4%
Reliance mf schemes
12%
Sbi mf schemes
7%
UTI
9%
Other
20%
Major companies
with market share

12. LITERATURE REVIEW
 Divided Into two parts:
 Foreign Studies
 Indian studies

13. 1) THE BEHAVIOR OF MUTUAL FUND INVESTORS, BRAD
M. BARBER
Objective to find out the purchase and selling behavior of
mutual fund investors
Sample size : 30,000 households
Three main result
buy funds with strong past performance
40 percent of fund sales occur in funds ranked in the top
quintile of past annual returns
investors are sensitive to the form in which fund expenses
are charged; though investors are less likely to buy funds
with high transaction fees
Foreign studies:

14. 2) WHAT DRIVES INVESTMENTS INTO MUTUAL
FUNDS? NICOLAS SCHMIDT
 Objective to identify key determinants of the willingness and intention to invest in
mutual funds
 Data collection
 Questionnaire
 additionally used focus group discussion,
 expert interviews
 They find that the three key components ,
 subjective norm (SN),
 attitude (ATT) and
 perceived behavioral control (PBC),
are correlated and all show positive and significant influence on both(urban and rural
investors), the general willingness and the intention to purchase mutual funds

15. 3) FACTORS VALUED BY INVESTORS WHILE INVESTING IN
MUTUAL FUNDS-A BEHAVIORAL CONTEXT, DR.HAYAT
M.AWAN AND SHANZA ARSHAD
 Purpose is find what factors individuals prefer while investing in
mutual funds and what type of behavior
 exploratory research
 Data collected from five major cities of Pakistan
 Sample size:150
 results shows that:
 Investor education level and occupation, income level has no
effect
 While age group has an association with fund related qualities

16. 1) A STUDY OF FUND SELECTION BEHAVIOR OF
INDIVIDUAL INVESTORS TOWARDS MUTUAL FUNDS , MS.
KAVITHA RANGANATHAN
 To identify fund selection behavior of individual investors
towards mutual funds with reference to Mumbai city
 Data Collected through questionnaire from the 100 educated
individual investors
 Results shows that
 Savings Objective of the majority of Individual Investors is ‘to
provide for Retirement’
 Pension and Provident Fund’ are the most popular savings
instrument
 The popularity of ‘Open- Ended’ scheme
 Investors’ need for ‘ Good Return’ is highest among other
features
 29% of the respondents use Internet facility While 30% of the
respondents prefer to telephone for communication
Indian studies

17. 2) MUTUAL FUND INVESTOR’S BEHAVIOR AND
PERCEPTION IN INDORE CITY, DR. RAVI VYAS
 Purpose of this research was to find out mutual fund
investor’s behavior and perception
 Data collected trough the questionnaire from the 363
individual in Indore city
 Results show that:
 Prefers safe mode of investment and then the returns
comes on second place
 Mutual fund has got average in all parameters like
safety, liquidity, reliability, tax benefits and high returns
 Investor prefers lump sum mode of investment and
second preference is given to systematic investment
plan (SIP)
 Prefers to invest in equity option in mutual funds

18. 3) PERFORMANCE OF MUTUAL FUNDS AND
INVESTORS’ BEHAVIOR, SWETA GOEL
 To analysis of mutual funds’ performance and behavior of
investors towards mutual funds and other investment
options
 Primary data -Mutual Fund Investors and Non Mutual
Fund Investors
 Research state that:
 Maximum number of investors has been investing in FDs
followed by other
 Investing in growth schemes followed by income,
balanced, sector funds, ELSS, gold ETF and index funds
 Management cost charged by the mutual fund companies
and less return are the major cause

19. 4) MUTUAL FUNDS: AN INVESTMENT OPTION FROM
INVESTORS’ POINT OF VIEW, MR. JAY R. JOSHI
 To know investor’s view about the investment preference and
Motivational factors
 Sample unit: individual investor of Anand – Vidyanagar
 sample size:100 investors
 They find that:
 Gave first rank to the higher & constant return for choosing the
various investment
 Invest in mutual fund to generate constant return
 Diversification of portfolio was the top most motivating factor
 Higher liquidity was ranked the next factor that motivating

20. 5) MUTUAL FUND: BEHAVIORAL FINANCE’S
PERSPECTIVE, MS. AVANI SHAH AND DR.
NARAYAN BASER
 Objective of this research paper is to examine and analyze investor’s
preferences for fund performance and fund sponsor qualities of mutual
funds
 primary data : structured questionnaire
 sample size : 305
 Sampling technique: convenient sampling basis from Ahmedabad city
 They find the two demographic variables: Age & Occupation have
taken for the study
 Occupation is a variable that affects investors’ preference for Fund
Sponsor qualities
 Where as age does not play any role in building the investor’s
preference for Fund Sponsor qualities

21. 6) A STUDY OF CONSUMER BEHAVIOR TOWARDS MUTUAL
FUNDS WITH SPECIAL REFERENCE TO ICICI PRUDENTIAL
MUTUAL FUNDS, VIJAYAWADA, R PADMAJA
 To identify consumer behavior towards mutual funds with special reference
to ICICI Prudential Mutual Funds Limited
 structured questionnaire
 Convenience sampling
 Vijayawada City
 Results show that:
 76 respondents aware
 68% of the respondents invest in mutual fund
 Prefer investment in equity fund
 Maximum investment is made in 30-40 age group
 Preferred to invest in three year period mutual funds
 Wealth maximization benefit is most preferred

22. 7) MUTUAL FUND VS. LIFE INSURANCE: BEHAVIORAL
ANALYSIS OF RETAIL INVESTORS, DR. BHAGABAN DAS,
MS. SANGEETA MOHANTY, NIKHIL CHANDRA SHIL
 To understand the retail investors’ behavior towards different
savings avenues on the basis of their age, gender, education
and profession
 100 interviews were made from two metros of Orissa
 Simple random sampling
 Research conclude that:
 Male investors are more as compared to females
 Investing with the objective of capital growth followed by Tax
saving (28%) and only 17% are investing for the Retirement
plan
 like to invest in life insurance followed by mutual fund
 63% of the investors like to invest in open-ended Mutual fund
schemes

23. 8) A COMPARATIVE ANALYSIS OF INVESTORS BUYING
BEHAVIOR OF URBAN RURAL FOR FINANCIAL ASSETS
SPECIFICALLY FOCUSED ON MUTUAL FUND, DHIMEN
JANI AND DR. RAJEEV JAIN
 This paper examines
 The Investor buying behavior of urban and rural for financial
assets specifically focused on mutual fund
 also assesses the impact of various demographic factors
 200 respondents (100 urban and 100 rural)
 Primary data :structured questionnaire
 The study revealed that Age Gender, Occupation, Educational
Qualification, Income etc. have significance impact on the
buying behavioral
 Both investor gives first priority to financial planner and second
to risk and return profile, third past performance, forth tax
consideration and fifth to the brand

24. 9) A STUDY ON INVESTOR’S PERCEPTION
TOWARDS EQUITY/TAX SAVING MUTUAL FUNDS,
BHUVANESWARI C.
 Objective of finding out the investor’s perception towards
Equity/Tax saving Mutual Funds, identifying the major factors that
contribute towards investor’s perception
 Descriptive type of research design
 Primary data-Questionnaire
 sample : 120
 Research concluded that:
 Grievance Handling Methodology adopted by the organization is
independent to that of Age of the respondents
 there is a significant difference between the opinions of the
respondents towards the service facilities provided
 opinion of the respondents towards the Rate of Return is
independent to that of the Experience

25. 11) INDIAN MUTUAL FUND MARKET: RETAIL INVESTOR’S
INVESTMENT INSIGHT, MS. POOJA CHATURVEDI SHARMA
AND DR. ANOOP PANDEY
 Discusses the introduction, evolution of mutual fund market
along with the range of different expenses, various parties
involved in this market segment
 Study reveals that still there is a big part of investors who are
still confused about the mutual funds
 Demographic factors are concerned, gender, income, age,
and level of education have significantly influenced the
investor’s attitude towards mutual funds
 Majority investors have a positive approach towards
investing in mutual funds, but due lack of conceptual
knowledge, expertise they stay away

26. 12) A STUDY ON THE FACTORS INFLUENCING THE
SELECTION OF MUTUAL FUND COMPANY, R
VIJAYALAKSHMI AND R JAYASATHYA
 Main focus of this study is, on the factors influencing the
respondents on their choice of Mutual Fund Company
 Sample size: 150
 Convenience sampling
 Instrument: questionnaire
 Study reveal that:
 Most important factors consider before investing in the
mutual fund are objective of the scheme, past performance of
a research team, services provided by the company
 The prime priority is attached to the past performance of the
other schemes, next to the services provided by the company

27. 13) FACTORS AFFECTING PERCEPTION OF
INVESTORS TOWARDS MUTUAL FUNDS,DR.
NEHA PARASHAR
 To identify variations in factors affecting perception of investors while
investing in Mutual funds
 Study includes three States viz. Rajasthan, Gujarat and Madhya
Pradesh
 Stratified convenience sampling method
 Sample size: 300 respondents
 Research reveal that:
 The most important is monetary factor and Investors expectation and
least is Risk and return
 Investors consider Entry/ Exit fees charged by the Mutual Fund
Companies as an important monetary factor while investing
 Liquidity is the main objective for investing

28. 14) INVESTOR’S PREFERENCE TOWARDS MUTUAL FUND IN
COMPARISON TO OTHER INVESTMENT AVENUES, GAURAV
AGRAWAL AND DR. MINI JAIN
 To find out the most preferred Investment Avenue of the
investors of Mathura and to analyze the investor’s
preference towards investment in mutual funds
 300 investors for the data collection
 Used Structured Questionnaire as Research Instrument
 It is conclude that:
 80% investors are aware about Mutual Funds
 On the basis of Return, Real Estate & Mutual Funds are
the most preferred avenues

29. 15) INVESTORS ATTITUDE TOWARDS MUTUAL FUND
(SPECIAL REFERENCE TO CHIKKAMAGALORE DISTRICT,
KARNATAKA STATE, INDIA), SUBRAMANYA P R ANDT P
RENUKA MURTHY
 To identify the investor’s attitude on mutual funds and to
analyze the factors affecting investor’s attitude towards
mutual fund
 Random sampling
 Sample size: 150 respondents
 They conclude that:
 Select the Mutual fund for safety purpose
 Investors collect the information from expert advisors then
only invest the money
 Investors select the income, growth and equity fund for
their investment

30. 16) INVESTMENT PERCEPTION AND SELECTION
BEHAVIOUR TOWARDS MUTUAL FUND, DR.
RAJWANTI SHARMA
 To study the meaning, organization, working and
growth of mutual funds in India, to depict the present
&future potential of mutual funds and to find out the
various factors affecting the behavior of selection
towards mutual funds
 It is concluded from the research that there are many
reason for not investing in the mutual funds.

31. 17) AN EMPIRICAL STUDY ON FACTORS INFLUENCING
THE MUTUAL FUND/SCHEME SELECTION BY RETAIL
INVESTORS, MS. T.R. RAJESWARI AND PROF. V.E.
RAMA MOORTHY
 To understand the savings avenue preference among MF investors,
to identify the features the investors look for in Mutual Fund products,
to identify the scheme preference of investors and to identify the
factors that influence the investor’s fund/scheme Selection
 350 Mutual Fund Investors
 The study reveal that:
 Most preferred investment vehicle is Bank Deposits, with MFs
ranking 4th
 Growth schemes are ranked first, followed by Income Schemes and
Balanced Schemes
 1st preference is for open-ended schemes
 look for safety first in MF products, followed by good returns, Tax
Benefits, liquidity and capital appreciation
 sources influencing their selection decision are News papers and
Magazines, Brokers and Agents, Television, Friends suggestions

32. 18) INDIAN MUTUAL FUND INDUSTRY -
TOWARDS 2015, U K SINHA
 This paper contains the introduction of mutual fund
and the global market of the mutual fund
This paper contains
 the introduction of mutual fund,
 the global market of the mutual fund,
 What next for the mutual fund Industry,
 Fund of Fund Schemes
So it provides the general information for our
research

33. 19) INDIAN MUTUAL FUND
INDUSTRY,SHASHWAT SHARMA AND
SHRIVARDHAN GOENKA
 This paper contain :
 Introduction of industry
 Future Potential of the Indian MF Industry
Assessment
 Key Upcoming Trends in the Indian Mutual Fund
Industry
so this paper helps us to prepare introductory part.

34. OBJECTIVE OF THE STUDY
 To assess the savings objectives among individual
investors
 To identify the preferred savings avenue among individual
investors.
 To find out the awareness level of investors regarding
mutual funds.
 To find the type of scheme of mutual fund preferred by
investor.
 To find out the importance of factors like liquidity, higher
return, company reputation and other factors that influence
investment decision of mutual fund holder.

35. RESEARCH METHODOLOGY
 Research design : Descriptive research design
 Sampling Design
 Type of sampling : Convenience sampling
 Sampling unit : Investorsof Junagadh city
 Sampling Area : Junagadh City
 Sample size : 250 Investors

36. DATA COLLECTION METHOD
 Primary Data Collection Method
 structured questionnaire
 Secondary Data Collection Method
 Websites,
 Text books,
 Various magazines,
 published article,
 Investment companies’ brochures
 Research papers

37. QUESTIONNAIRE
 Gender:
A. Male
B. Female
 Age ( in year) :
A. Greater than 60yrs
B. 51-60 yrs
C. 36-50 yrs
D. 19-35 yrs
E. 18 yrs & below

38.  Qualification:
A. High School
B. Graduate
C. Post Graduate
D. Professional
E. Other
 Occupation:
A. Government employee
B. Private sector employee
C. Business
D. Agriculture
E. Other
CONTINUE…

39. CONTINUE………
 Monthly Income:
A. Below Rs. 20000
B. 20001 to 30000
C. 30001to 40000
D. 40001 to 50000
E. 50001 to 70000
F. Above 70001
 Which is the Investment Avenue preferred by you? (You can tick more
than one)
A. Fixed deposits
B. Insurance
C. Mutual fund
D. Post office
E. Shares
F. Real estate
G. PPF
H. Other

40. CONTINUE…
 Are you investing in mutual fund?
A. Yes
B. No
 Which is the Mutual Fund Scheme Preference by
you?
A. Open Ended
B. Close Ended

41. Factors extremely
imp
very
Important
somewhat
important
not very
important
not at all
important
Retirement
purpose
Tax
Minimization
Growth of
Capital
Marketability
Higher
income
Low risk
If other (please specify)
 Give your opinion to the following factors while investing in any avenue?

42. CONTINUE…
 Please give your opinion to the following factors of mutual
fund
Factors Strongly
disagree
Disagree Neither
agree nor
disagree
Agree Strongly
agree
Liquidity
Higher Return
Low Risk
Capital
Appreciation
Professional
Management
Diversification
Benefits

43. CONTINUE…
 What is the Frequency of your investment?
A. Once in 15 days
B. Once a month
C. Once in 3 months
D. Once in 6 months
E. Once a year
F. Other
 What is your Preferable Route to Mutual Fund Investment ?
A. Reference groups
B. Newspapers – General & Business
C. Financial Magazines
D. Television
E. Brokers/ Agents
F. E-Mail
G. Stores Display
H. Other

44. CONTINUE…
 What is your Preferred Mode of Communication?
A. Internet facility
B. Personally visiting to office
C. Telephone
D. No preferences.
E. Other
 Are you Aware about the benefits of Mutual
Fund?
A. Highly
B. Moderate
C. Low

45. CONTINUE..
 What are your opinion about the following
influencing factors of mutual funds?
A. Fund related factors
Factors extremel
y imp
very
Importan
t
somewh
at
important
not very
important
not at all
important
Intrinsic Fund
Qualities
Credibility of Image
Flexible Investment
Facilities

46. Factors extremel
y imp
very
Importan
t
somewh
at
importan
t
not very
importan
t
not at all
important
Intrinsic Fund
Qualities
Credibility of Image
Flexible Investment
Facilities
B. Sponsor related factors
CONTINUE…

47. CONTINUE…
Factors extremel
y imp
very
Importan
t
somewh
at
importan
t
not very
importan
t
not at all
important
Transparent
Disclosure
Tangibles/ Fringe
benefits
C. Investor service related factors

48. CONTINUE…
 Would you invest in Mutual Fund in Future?
A. Yes
B. No
C. Not Sure
 Any suggestions

49.  Websites
 https://www.amfiindia.com/new-to-mutual-funds
 http://www.investopedia.com/terms/m/mutualfund.asp
 www.investmentguruindia.com
 http://toostep.com/question/i-am-working-on-a-project-consumer-
behaviour-about-mutual-fu
 www.ssrn.in
 policybazaar.com/sip_investment
 Reference book:
 Cooper, Donald and schindler, Pamela (2009) business research
methods, the McGraw- Hill company limited, new Delhi.
BIBLIOGRAPHY

50. ANALYSIS & INTERPRETATION
 Frequency Analysis of gender
Gender
Frequency Percent Valid Percent
Cumulative
Percent
Valid male
118 78.7 78.7 78.7
female
32 21.3 21.3 100.0
Total
150 100.0 100.0
Interpretation
Majority of our respondents are male that are 78.7% compare to it female are 21.3%.

51.  Frequency Analysis of age
Age
Frequency Percent Valid Percent
Cumulative
Percent
Valid 51-60 years
16 10.7 10.7 10.7
36-50 years
40 26.7 26.7 37.3
19-35 years
94 62.7 62.7 100.0
Total
150 100.0 100.0
Interpretation
Above graph represent the age of the respondents, So majority of respondents are
fall in 19 to 35 age group that is 62.7% followed by 36 to 50 age group with
26.7% and 51 to 60 age group with 10.7%.

52.  Frequency Analysis of Qualification
Qualification
Frequency Percent Valid Percent
Cumulative
Percent
Valid high school
22 14.7 14.7 14.7
Graduate
83 55.3 55.3 70.0
post graduate
26 17.3 17.3 87.3
professional
13 8.7 8.7 96.0
Others
6 4.0 4.0 100.0
Total
150 100.0 100.0
Interpretation
Majority of the our respondents are graduate that are 55.3%, 17.3% are post
graduate, 14.7% are completed high schools and 8.7% completed professional
course.

53.  Frequency Analysis of Occupation
Occupation
Frequenc
y Percent
Valid
Percent
Cumulative
Percent
Valid government
employee
15 10.0 10.0 10.0
private sector
employee
68 45.3 45.3 55.3
Business
50 33.3 33.3 88.7
Agriculture
1 .7 .7 89.3
Others
16 10.7 10.7 100.0
Total
150 100.0 100.0
Interpretation
Majority of the investors are engaged in private sector that are45.3%,
33.3% are engaged in business, 10% are government employee, 7% are
agriculture farmer and 10.7% engaged in other sectors.

54.  Frequency Analysis of monthly income
Monthly Income
Frequenc
y Percent
Valid
Percent
Cumulative
Percent
Valid Below Rs. 20000
17 11.3 11.3 11.3
Rs. 20001 to
30000
28 18.7 18.7 30.0
Rs. 30001 to
40000
56 37.3 37.3 67.3
Rs. 40001 to
50000
25 16.7 16.7 84.0
Rs. 50001 to
70000
20 13.3 13.3 97.3
above 70001
4 2.7 2.7 100.0
Total
150 100.0 100.0
Interpretation
Majority of the respondent are fall in 30001 to 40000rs income class with 37.3%,
18.7% having income between 20001 to 30000, 16.7% having income between
40001 to 50000, 13.3% having income between 50001 to 70000, 11.3% having
income below 20000rs., 2.7% having above 70001 income.

55.  Which Mutual Fund Scheme do you Prefer?
preference of mutual fund scheme
Frequency Percent Valid Percent
Cumulative
Percent
Valid open ended
119 79.3 79.3 79.3
close ended
5 3.3 3.3 82.7
both
26 17.3 17.3 100.0
Total
150 100.0 100.0
Interpretation
Majority of the respondent are prefer to invest in open ended scheme
that 79.3%, only 3.3 % investors are prefer to invest in close ended
scheme, and 17.3%are prefer to invest in both type of scheme.

56.  What is the Frequency of your investment
0
20
40
60
80
100
120
140
160
once in 15 days once a month once in 3 months once in 6 months once a year other
15
49
4
13
101
15
135
101
146
137
49
135
yes no
A. Once in 15 days B. once a month
C. once in 3 months D. once in 6 months
E. once a year F. other

57.  What is your Preferable Route to Mutual Fund
Investment? ( you can tick more than one)
A, reference group B. newspaper-general & Business
C. financial magazines D. Television
E. Brokers/Agents F. E-mail
G. Stores Display H. Hoardings I. other
0
20
40
60
80
100
120
140
160
yes
no

58.  What is the Level of awareness regarding the
benefits of Mutual Fund
level of awareness
Frequenc
y Percent
Valid
Percent
Cumulative
Percent
Valid not aware
29 19.3 19.3 19.3
Aware
89 59.3 59.3 78.7
aware & expert
khowledge
32 21.3 21.3 100.0
Total
150 100.0 100.0
interpretation

59. Would you continue investing in Mutual Fund in
Future
continue of investment in future
Frequency Percent
Valid
Percent
Cumulativ
e Percent
Valid Yes
141 94.0 94.0 94.0
No
5 3.3 3.3 97.3
not sure
4 2.7 2.7 100.0
Total
150 100.0 100.0
0
20
40
60
80
100
120
140
160
yes no not sure
Series1
Interpretation
Majority of the investors are ready to invest in mutual fund in future that
are 94%, only 3.3% respondents are not ready to invest in mutual fund
and 2.7% are not sure.

60.  Chi-square analysis
Qualification retirement purpose
Crosstab
Count
Retirement purpose
Totalnot important nuetral important
extremely
important
Qualification high school 0 1 12 9 22
graduate 2 8 29 44 83
post graduate 2 5 7 12 26
professional 0 7 2 4 13
others 0 0 2 4 6
Total 4 21 52 73 150
Chi-Square Tests
Value df Asymp. Sig. (2-sided)
Pearson Chi-Square
28.440a 12 .005
Likelihood Ratio 24.009 12 .020
Linear-by-Linear Association
1.894 1 .169
N of Valid Cases
150
a. 12 cells (60.0%) have expected count less than 5. The minimum expected count is .16.

61. Interpretation
As per chi-square test the answer is 0.03 which is less than 0.05 so H1
is accepted which means there is a relationship between a gender and
retirement purpose which may be a purpose of investment

62.  Qualification * Tax Minimization
Crosstab
Count
Tax Minimization
Totalnot important nuetral important
extremely
important
Qualification high school 2 4 3 13 22
graduate 2 12 42 27 83
post graduate 0 4 15 7 26
professional 0 0 4 9 13
others 0 0 4 2 6
Total 4 20 68 58 150
Chi-Square Tests
Value df Asymp. Sig. (2-sided)
Pearson Chi-Square
22.472a 12 .033
Likelihood Ratio
25.833 12 .011
Linear-by-Linear Association
1.878 1 .171
N of Valid Cases
150
a. 11 cells (55.0%) have expected count less than 5. The minimum expected count is .16.

63. Interpretation
As per test the answer of chi-square test is 0.033 which is lower
than the 0.05 so H1 is accepted it means that there is association
between the qualification and tax minimization which may be a
purpose of investment.

64.  Qualification * Growth of capital
Crosstab
Count
Growth of capital
Totalneutral important
extremely
important
Qualification high school 2 14 6 22
graduate 26 36 21 83
post graduate 5 13 8 26
professional 1 6 6 13
others 0 0 6 6
Total 34 69 47 150
Chi-Square Tests
Value df Asymp. Sig. (2-sided)
Pearson Chi-Square 22.801a 8 .004
Likelihood Ratio 24.062 8 .002
Linear-by-Linear Association 7.019 1 .008
N of Valid Cases 150
a. 6 cells (40.0%) have expected count less than 5. The minimum expected count is 1.36.

65. Interpretation:
As per test the answer of chi-square test is 0.04 which is lower than
the 0.05 so H1 is accepted it means that there is association between
the qualification and growth of capital which may be a purpose of
investment.

66.  Qualification * marketability / liquidity
Crosstab
Count
marketability / liquidity
Total
not at all
important not important neutral important
extremely
important
Qualification high school 0 2 5 7 8 22
Graduate 3 4 19 32 25 83
post graduate 0 1 7 9 9 26
Professional 0 0 0 2 11 13
Others 0 1 1 2 2 6
Total 3 8 32 52 55 150
Chi-Square Tests
Value df Asymp. Sig. (2-sided)
Pearson Chi-Square 19.602a 16 .239
Likelihood Ratio 21.757 16 .151
Linear-by-Linear Association 3.136 1 .077
N of Valid Cases 150
a. 17 cells (68.0%) have expected count less than 5. The minimum expected count is .12.

67. Interpretation:
As per test the answer of chi-square test is 0.239 which is higher than
the 0.05 so H0 is accepted it means that there is no association
between the qualification and marketability/liquidity which may be a
purpose of investment

68.  Qualification * Higher Income
Crosstab
Count
Higher Income
Totalnot important neutral important
extremely
important
Qualification high school 0 2 12 8 22
Graduate 0 14 35 34 83
post graduate 2 2 7 15 26
Professional 0 1 2 10 13
Others 0 2 4 0 6
Total 2 21 60 67 150
Chi-Square Tests
Value df Asymp. Sig. (2-sided)
Pearson Chi-Square
25.814a 12 .011
Likelihood Ratio
25.612 12 .012
Linear-by-Linear Association
.031 1 .860
N of Valid Cases
150
a. 11 cells (55.0%) have expected count less than 5. The minimum expected count is .08.

69. Interpretation:
As per test the answer of chi-square test is 0.011 which is lower than
the 0.05 so H1 is accepted it means that there is association
between the qualification and higher income which may be a
purpose of investment.

70.  Qualification * Low Risk
Crosstab
Count
Low Risk
Totalnot at all important not important neutral important
extremely
important
Qualification high school 0 2 8 5 7 22
graduate 3 12 19 14 35 83
post graduate
0 4 11 8 3 26
professional 0 0 9 2 2 13
others 0 1 1 4 0 6
Total 3 19 48 33 47 150
Chi-Square Tests
Value Df Asymp. Sig. (2-sided)
Pearson Chi-Square
30.852a 16 .014
Likelihood Ratio
33.407 16 .007
Linear-by-Linear Association
2.045 1 .153
N of Valid Cases
150
a. 16 cells (64.0%) have expected count less than 5. The minimum expected count is .12.

71. Interpretation
As per test the answer of chi-square test is 0.014 which is lower
than the 0.05 so H1 is accepted it means that there is
association between the qualification and low risk which may be
a purpose of investment.

72.  Monthly Income * Retirement purpose
Crosstab
Count
Retirement purpose
Totalnot important nuetral important extremely important
Monthly Income Below Rs. 20000 4 0 12 1 17
Rs. 20001 to 30000 0 9 10 9 28
Rs. 30001 to 40000 0 8 19 29 56
Rs. 40001 to 50000 0 0 3 22 25
Rs. 50001 to 70000 0 4 7 9 20
above 70001 0 0 1 3 4
Total 4 21 52 73 150
Chi-Square Tests
Value df Asymp. Sig. (2-sided)
Pearson Chi-Square
71.644a 15 .000
Likelihood Ratio
64.673 15 .000
Linear-by-Linear Association
16.684 1 .000
N of Valid Cases
150
a. 13 cells (54.2%) have expected count less than 5. The minimum expected count is .11.

73. Interpretation:
As per test the answer of chi-square test is 0.000 which is lower than
the 0.05 so H1 is accepted it means that there is association
between the monthly income and retirement purpose which may be
a purpose of investment.

74.  Monthly Income * Tax Minimization
Crosstab
Count
Tax Minimization
Totalnot important nuetral important extremely important
Monthly Income Below Rs. 20000 2 5 5 5 17
Rs. 20001 to 30000 0 3 14 11 28
Rs. 30001 to 40000 0 8 21 27 56
Rs. 40001 to 50000 0 2 18 5 25
Rs. 50001 to 70000 2 2 9 7 20
above 70001 0 0 1 3 4
Total 4 20 68 58 150
Chi-Square Tests
Value df Asymp. Sig. (2-sided)
Pearson Chi-Square
28.553a 15 .018
Likelihood Ratio
27.032 15 .028
Linear-by-Linear Association
.870 1 .351
N of Valid Cases
150
a. 13 cells (54.2%) have expected count less than 5. The minimum expected count is .11.

75. Interpretation:
As per test the answer of chi-square test is 0.018 which is lower than the 0.05
so H1 is accepted it means that there is association between the monthly
income and tax minimization

76.  Monthly Income * Growth of capital
Crosstab
Count
Growth of capital
Totalneutral important extremely important
Monthly Income Below Rs. 20000 5 8 4 17
Rs. 20001 to 30000 6 12 10 28
Rs. 30001 to 40000 7 31 18 56
Rs. 40001 to 50000 8 6 11 25
Rs. 50001 to 70000 8 8 4 20
above 70001 0 4 0 4
Total 34 69 47 150
Chi-Square Tests
Value df Asymp. Sig. (2-sided)
Pearson Chi-Square
17.752a 10 .059
Likelihood Ratio
19.640 10 .033
Linear-by-Linear Association
.546 1 .460
N of Valid Cases
150
a. 5 cells (27.8%) have expected count less than 5. The minimum expected count is .91.

77. Interpretation
As per test the answer of chi-square test is 0.059 which is higher
than the 0.05 so H0 is accepted it means that there is no
association between the monthly income and growth of capital
which may be a purpose of investment

78.  Monthly Income * marketability / liquidity
Crosstab
Count
marketability / liquidity
Total
not at all
important not important neutral important
extremely
important
Monthly
Income
Below Rs. 20000
0 0 9 2 6 17
Rs. 20001 to 30000 0 0 5 9 14 28
Rs. 30001 to 40000 3 3 3 23 24 56
Rs. 40001 to 50000 0 1 12 11 1 25
Rs. 50001 to 70000 0 2 2 7 9 20
above 70001 0 2 1 0 1 4
Total 3 8 32 52 55 150
Chi-Square Tests
Value Df Asymp. Sig. (2-sided)
Pearson Chi-Square
62.738a 20 .000
Likelihood Ratio
61.567 20 .000
Linear-by-Linear Association
2.060 1 .151
N of Valid Cases
150
a. 17 cells (56.7%) have expected count less than 5. The minimum expected count is .08.

79. Interpretation
As per test the answer of chi-square test is 0.000 which is lower
than the 0.05 so H1 is accepted it means that there is association
between the monthly income and marketability /liquidity which may
be a purpose of investment.

80.  Monthly Income * Higher Income
Crosstab
Count
Higher Income
Totalnot important neutral important extremely important
Monthly Income Below Rs. 20000 1 1 15 0 17
Rs. 20001 to 30000 0 4 12 12 28
Rs. 30001 to 40000 1 7 20 28 56
Rs. 40001 to 50000 0 4 6 15 25
Rs. 50001 to 70000 0 5 5 10 20
above 70001 0 0 2 2 4
Total 2 21 60 67 150
Chi-Square Tests
Value df Asymp. Sig. (2-sided)
Pearson Chi-Square
29.470a 15 .014
Likelihood Ratio
35.064 15 .002
Linear-by-Linear Association
3.249 1 .071
N of Valid Cases
150
a. 13 cells (54.2%) have expected count less than 5. The minimum expected count is .05.

81. Interpretation
As per test the answer of chi-square test is 0.014 which is lower than the
0.05 so H1 is accepted it means that there is association between the
monthly income and higher income which may be a purpose of
investment.

82.  Monthly Income * Low Risk
Crosstab
Count
Low Risk
Totalnot at all important not important neutral important
extremely
important
Monthly
Income
Below Rs. 20000 0 4 1 7 5 17
Rs. 20001 to 30000
0 3 8 5 12 28
Rs. 30001 to 40000
3 5 19 13 16 56
Rs. 40001 to 50000
0 4 11 5 5 25
Rs. 50001 to 70000
0 0 9 3 8 20
above 70001 0 3 0 0 1 4
Total 3 19 48 33 47 150
Chi-Square Tests
Value Df Asymp. Sig. (2-sided)
Pearson Chi-Square
36.964a 20 .012
Likelihood Ratio
36.802 20 .012
Linear-by-Linear Association
.909 1 .340
N of Valid Cases
150
a. 16 cells (53.3%) have expected count less than 5. The minimum expected count is .08.