1. History of General
Electric

2. In 1876 Thomas Edison opened a lab in Menlo Park,
new jersey.
Thomas invented light bulb.

3. Other inventions are : pin foil phonograph,
electricity, film and audio devices and much more.

4.  In 1890 Thomas brought together several of his business interests under one
corporation to form Edison general electric company.
 In 1892 Thomson Houston electric company under the leadership of Charles Coffin
was merged with the Edison’s company with the help of JP Moegan, a finance
company, into the name of General Electric Company.
JP Morgan

5.  Charles Coffin, Edwin Houston, Eli hu
Thomson, Thomas Edison.
 Schenectady, New York (USA) in 1892.

6.  World wide in more than 100 countries.
 Appliances, aviation, consumer electronics, electrical
distribution, Entertainment, finance, gas, healthcare, lighting,
locomotives, oil, software, water, weapons, wind turbines,
electric motors, energy,
 More than 300,000

7.  USS 751.216 billion
 USS 124.198 billion

8.  USS 150.211 billion
 USS 15.166 billion
 USS 12.163 billion

9.  In 1911 (NELA) National Electric Lamp Association
was merged with GE.
 GE established its own lighting division
headquarter at noel park east Cleveland, Ohio.
 In 1935 GE was one of the 30 companies traded
with the London stock exchange.
 Trough 1960’s GE was one of the eight major
companies

10. Value Chain
Management

11. History of Value
Chain
The value chain is a concept from business management
that was first described and popularized by Michael Porter in
1985.

12. Value Chain
• In recent year term such as value chain and
demand chain have been used instead of or
interchangeably with supply chain.
• A value chain include every step from raw material
to the eventual end user.
• A common threat among these perceptions of
supply value and demand chain is that of value.

13. Value Chain
• Value to the customer is good quality a fair price and fast and
accurate delivery.
• The ultimate goal of value chain is the delivery of maximum
values to the end user.
Value Analysis

14. Contents Of Value Chain
• Firm level
• Requirement of value chain
• Industry level
• Supply chain operations reference

15. Importance of Value
Chain

16. I
M
Multi level Distribution System
P
OR Integrate Suppliers and Manufacturers
T
Strategic Weapon
A
N Role of Value Chain in Information
C
E

17. Economies of Scale
Mixing of Product
Reduces Risk pooling
Multi level Distribution System

18. Integrate Suppliers and Manufacturers
Production and Distribution of Merchandise
Minimize System Wide Cost
Satisfying Service Level Requirement

19. Strategic Weapon
Cost and Response Time
Value Chain reduces Cost
General Electronic Technologies

20. Role of Value Chain in Information
Transfer of goods and Information
Eliminate Inefficiency
Vender Manage Inventory

21. Importance of Value
Chain Management

22. Importance of Value Chain
Focus on core competencies
 Increase number of steps in supply chain
 To optimize integrated efficiency of these
steps
 Including response time
 Cost resource

23. Successfully used in large scale organization
 To show how work slection
 Work planning
 Work scheduling
 Work execution
 Help drive lean approaches to maintenance

24. Find unique combination
 Customers are offered solutions
 Truly meet their unique needs incredibility fast
 Compititors can’t match your price

25. Create value chain startegy
 It meets and exceeds customer needs and
desires
 Allows for fully seamless integration among all
members of chain

26. General Electric
Value chain

27. Value Chain Management
It means primary activities of company
Following are some activities
 Inbound logistics
 Operations
 Outbound logistics
 Marketing and sales
 Service

28. Logistics
In partnership with customer and suppliers General Electric
develop reputation for excellent performance
General Electric's Client Business Services Inc (CBSI)
Here Miss “Marilyn
Necak “control GE’s freight system.
Audit and Pay the freight bills
Bills
 Inbound shipments
 Outbound shipments

29. THE SUCCESS OF
LOGISTIC MANAGEMENT RESULTS IN:
Greater operational efficiency for the fleet
Significant reduction in life cycle costs for the system

30. Products and Services
 Appliances  Oil & Gas
 Aviation  Rail
 Consumer  Energy
Electronics  Software & Services
 Electrical  Finance-Business
Distribution  Finance-Consumer
 Healthcare  Water
 Lighting

31. M
Not enough Marketing system
2500 marketers
 Strategic decisions
A  Branding
 Overall market direction.
R Transformation of Marketing
Process
K
 HBR
► Transformation
► Framework for businesses
E  Three core Components
► Principles
► People
T ► Process
I
N
G

32. S Affective sales through
Automation or Customer Relationship Management (CRM)
A Chris Moreland(global commercial excellence leader)
 Lose sight of the Customer
 Processes and Goals
L
 What customer want to buy
 What customer want from our salespeople
Keith Shipp(senior vice president)
 Salespeople
E
►strong business acumen
►commitment to the customer
S

33. After sale Services
 Refurbished sales
 Repairs
 Spares Services
 Enhanced Services

34. Operations
 Northern Asia
 Southeast Asia
 Australia & New Zeeland
 Europe
 Middle East Africa
 North America
 Latin America

35. O
P Our consolidated Financial statements combine the
industrial manufacturing, services and media businesses of General
ER Electric Company (GE) with the financial services businesses of General
Electric Capital Services, Inc. (GECS or Financial services)
AT We discus our Operations in Five parts
 Overview of Our Earnings
I  Global Risk Management
 Segment Operations
O
 Geographic Operations
 Environmental Matters
N
S