SlideShare uma empresa Scribd logo
1 de 45
Baixar para ler offline
http://msd2013.jylee6977.com/tc
KGIT 2013 SPRING CLASS @ JYLEE
Mobile
Service
Design
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
1 Class Orientation
- 수업 및 프로젝트 소개
- 아이스 브레이킹
2
What is Mobile App?
What is Service Design?
- 모바일과 모바일 앱에 대한 이해
- 모바일 서비스 개발을 위한 서비스 디자인
3
Mobile Context
& User Experience
- 모바일 컨텍스트에 대한 이해
- 모바일 사용자 경험에 대한 이해
- 모바일 UI에 대한 이해
4
Mobile Service Design(1)
- Discovery Phase
- 무엇을 서비스화/디자인 할 것인가?
- Desk Research를 통한 발견
5
Mobile Service Design(2)
- Define Phase : 문제정의
- 서비스 대상에 대한 문제정의
- User Research. Service Safari
6
Mobile Service Design(3)
- Define Phase : 서비스전략
- 문제정의에 따른 컨셉 및 전략 구축
- Interpretation & Mapping
7
Mobile Service Design(4)
- Define Phase : 디자인원칙수립
- 전략 및 컨셉에 따른 사용자 시나리오
- Persona, Service Principle, Design Criteria
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
Define
| 배경 및 환경조사
Discovery
| 사용자 조사 및 관찰
Synthesis
| 모델링, 아이디어
Implementation
| 프로토타이핑, 적용
!
Problem Define
무엇이 문제이고 그것을 어떻게 해결할 것인가?
Design Goal& Principle
해결을 위해 서비스 사용자들의 Unmet Needs와
Latent Needs는 무엇인가?
Solution Suggestion
환경적 문제와 사용자들의 Needs와의
Gap을 줄일 수 있는 방안은 무엇이 있는가?
Big Idea
Mobile
Service
Design
FOR
APP PROCESS
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
Mobile
Service
Design
기획
디자인개발
개발 디자인Collaboration
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
REVIEW & GO
Session1 Session2
REVIEW & GO REVIEW & GO
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
MAPPING
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
App Design Process(after service strategy)
IDEA WIREFRAME DESIGNING
Mapping
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
App Design Process(after service strategy)
IDEA WIREFRAME DESIGNING
Mapping
Mobile
Service
Design
1. Converting Idea to Contents
USER SCENARIO
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
•
•
•
•
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
Mobile
Service
Design
http://msd2013.jylee6977.com/tc




Mobile
Service
Design
http://msd2013.jylee6977.com/tc
•
•
•
•
•
•
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
>
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
App Design Process(after service strategy)
IDEA WIREFRAME DESIGNING
Mapping
Mobile
Service
Design
2. For Information Architecture
Mobile IA
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
Mobile IA Patterns
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
Mobile IA Patterns
1. Hierarchy
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
Mobile IA Patterns
2. Hub & Spoke
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
Mobile IA Patterns
3. Nexted Doll
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
Mobile IA Patterns
4. Tabbed View
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
Mobile IA Patterns
5. Bento Box / Dashboard
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
Mobile IA Patterns
6. Filtered Views
Mobile
Service
Design
3. For List of tasks and functions
Prototyping
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
Why Prototype?
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
Why Mobile is Difference?
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
Why Mobile is Difference?
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
CONTENTS STRATEGY
INFORMATION VISUALIZATION
정보의
CONTENTS
화
아이디어,
기능, 메타포
일반정보
일반정보
일반정보
사용자에게
유의미한
CONTENTS
REQUIREMENT
USER’S TASK TO ACHIEVE
GOAL
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
Paper Prototype Process
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
Paper Prototype Process
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
Paper Prototype Process
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
Paper Prototype Process
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
Paper Prototype Process
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
iPhone Idea Sheet iPhone Application Sketch Template
Android Wireframe Templates Wireframe Print and Sketch Template
Mobile
Service
Design
FOR NEXT WEEK
1. SCENARIO
2. SELECT KEY IDEA & IA PATTERN
3. PAPER PROTOTYPE
4. SITEMAP (LIST OF FUNCTIONS&SPECS)
5. UI WIREFRAME
준비해올 것!
Mobile
Service
Design
http://msd2013.jylee6977.com/tc
SAMPLES
>>선배들의 작업들을 한번 볼까요? (MASH UP SERVICE DESIGN 2010)
U-GALLERY
Date Couch

Mais conteúdo relacionado

Semelhante a [Msd09]mobile design

Neodes interact ix_d_august 2012
Neodes interact ix_d_august 2012Neodes interact ix_d_august 2012
Neodes interact ix_d_august 2012
Amogh Chougule
 
Mobile User Interface Design
Mobile User Interface DesignMobile User Interface Design
Mobile User Interface Design
rita
 

Semelhante a [Msd09]mobile design (20)

Teaminterface company profile 2014(eng)
Teaminterface company profile 2014(eng)Teaminterface company profile 2014(eng)
Teaminterface company profile 2014(eng)
 
Design at Scale: An ExactTarget Case Study
Design at Scale: An ExactTarget Case StudyDesign at Scale: An ExactTarget Case Study
Design at Scale: An ExactTarget Case Study
 
Senior UX Product Lead Design - Joeffrey Madid Portfolio
Senior UX Product Lead Design - Joeffrey Madid PortfolioSenior UX Product Lead Design - Joeffrey Madid Portfolio
Senior UX Product Lead Design - Joeffrey Madid Portfolio
 
Neodes interact ix_d_august 2012
Neodes interact ix_d_august 2012Neodes interact ix_d_august 2012
Neodes interact ix_d_august 2012
 
PSI Strategy Assessment
PSI Strategy AssessmentPSI Strategy Assessment
PSI Strategy Assessment
 
Trending and must-know topics of UI Design.pptx
Trending and must-know topics of UI Design.pptxTrending and must-know topics of UI Design.pptx
Trending and must-know topics of UI Design.pptx
 
Axial coding
Axial codingAxial coding
Axial coding
 
Mobile User Interface Design
Mobile User Interface DesignMobile User Interface Design
Mobile User Interface Design
 
Enterprise mobile applications
Enterprise mobile applicationsEnterprise mobile applications
Enterprise mobile applications
 
Constient global solution- mobile application development
Constient global solution- mobile application developmentConstient global solution- mobile application development
Constient global solution- mobile application development
 
Challenges of Mobile HR framework and program
Challenges of Mobile HR framework and programChallenges of Mobile HR framework and program
Challenges of Mobile HR framework and program
 
What is Mobile First Design Strategy.pdf
What is Mobile First Design Strategy.pdfWhat is Mobile First Design Strategy.pdf
What is Mobile First Design Strategy.pdf
 
resume_latest-format
resume_latest-formatresume_latest-format
resume_latest-format
 
Somnath Resume
Somnath ResumeSomnath Resume
Somnath Resume
 
UXPA 2015 Big Data & Big Ideas: The Changing Landscape of UX Research
UXPA 2015 Big Data & Big Ideas: The Changing Landscape of UX ResearchUXPA 2015 Big Data & Big Ideas: The Changing Landscape of UX Research
UXPA 2015 Big Data & Big Ideas: The Changing Landscape of UX Research
 
Big Data and Big Ideas: Quantitative Modeling in UX Research - T.S. Balaji
Big Data and Big Ideas: Quantitative Modeling in UX Research - T.S. BalajiBig Data and Big Ideas: Quantitative Modeling in UX Research - T.S. Balaji
Big Data and Big Ideas: Quantitative Modeling in UX Research - T.S. Balaji
 
Jim cassidy presentation
Jim cassidy presentationJim cassidy presentation
Jim cassidy presentation
 
Nagendran resume
Nagendran resumeNagendran resume
Nagendran resume
 
Constient global solution- Mobile application development
Constient global solution- Mobile application developmentConstient global solution- Mobile application development
Constient global solution- Mobile application development
 
Steps to Develop Mobile App
Steps to Develop Mobile AppSteps to Develop Mobile App
Steps to Develop Mobile App
 

Mais de jylee_kgit

[Msd12]interface design123
[Msd12]interface design123[Msd12]interface design123
[Msd12]interface design123
jylee_kgit
 
[MSD07]PERSONA & MIDTERM
[MSD07]PERSONA & MIDTERM[MSD07]PERSONA & MIDTERM
[MSD07]PERSONA & MIDTERM
jylee_kgit
 
[Msd05]user observation
[Msd05]user observation[Msd05]user observation
[Msd05]user observation
jylee_kgit
 
[Msd04]user observation
[Msd04]user observation[Msd04]user observation
[Msd04]user observation
jylee_kgit
 
[Msd03]mobile context
[Msd03]mobile context[Msd03]mobile context
[Msd03]mobile context
jylee_kgit
 
[Info01]introduction
[Info01]introduction[Info01]introduction
[Info01]introduction
jylee_kgit
 
[Msd02]mobile servicedesign
[Msd02]mobile servicedesign[Msd02]mobile servicedesign
[Msd02]mobile servicedesign
jylee_kgit
 
[MSD01]Introduction
[MSD01]Introduction[MSD01]Introduction
[MSD01]Introduction
jylee_kgit
 
[I3 d]11 designui(2)
[I3 d]11 designui(2)[I3 d]11 designui(2)
[I3 d]11 designui(2)
jylee_kgit
 
[I3 d]09 designui
[I3 d]09 designui[I3 d]09 designui
[I3 d]09 designui
jylee_kgit
 
[I3 d]04 interactivity
[I3 d]04 interactivity[I3 d]04 interactivity
[I3 d]04 interactivity
jylee_kgit
 
[I3 d]interactive 3d flash
[I3 d]interactive 3d flash[I3 d]interactive 3d flash
[I3 d]interactive 3d flash
jylee_kgit
 
[Nux]07 design
[Nux]07 design[Nux]07 design
[Nux]07 design
jylee_kgit
 

Mais de jylee_kgit (20)

[Msd12]interface design123
[Msd12]interface design123[Msd12]interface design123
[Msd12]interface design123
 
[MSD07]PERSONA & MIDTERM
[MSD07]PERSONA & MIDTERM[MSD07]PERSONA & MIDTERM
[MSD07]PERSONA & MIDTERM
 
[Msd05]user observation
[Msd05]user observation[Msd05]user observation
[Msd05]user observation
 
[Msd04]user observation
[Msd04]user observation[Msd04]user observation
[Msd04]user observation
 
[Msd03]mobile context
[Msd03]mobile context[Msd03]mobile context
[Msd03]mobile context
 
[Info01]introduction
[Info01]introduction[Info01]introduction
[Info01]introduction
 
[Msd02]mobile servicedesign
[Msd02]mobile servicedesign[Msd02]mobile servicedesign
[Msd02]mobile servicedesign
 
[MSD01]Introduction
[MSD01]Introduction[MSD01]Introduction
[MSD01]Introduction
 
[Nux]12 nux
[Nux]12 nux[Nux]12 nux
[Nux]12 nux
 
[Nux]13 nux
[Nux]13 nux[Nux]13 nux
[Nux]13 nux
 
[Nux]12 nux
[Nux]12 nux[Nux]12 nux
[Nux]12 nux
 
[I3 d]11 designui(2)
[I3 d]11 designui(2)[I3 d]11 designui(2)
[I3 d]11 designui(2)
 
[Nux]09 nux
[Nux]09 nux[Nux]09 nux
[Nux]09 nux
 
[I3 d]09 designui
[I3 d]09 designui[I3 d]09 designui
[I3 d]09 designui
 
[I3 d]04 interactivity
[I3 d]04 interactivity[I3 d]04 interactivity
[I3 d]04 interactivity
 
[I3 d]interactive 3d flash
[I3 d]interactive 3d flash[I3 d]interactive 3d flash
[I3 d]interactive 3d flash
 
[Nux]08 paper
[Nux]08 paper[Nux]08 paper
[Nux]08 paper
 
[Nux]07 design
[Nux]07 design[Nux]07 design
[Nux]07 design
 
[Nux]06 ux
[Nux]06 ux[Nux]06 ux
[Nux]06 ux
 
[Nux]05 ux
[Nux]05 ux[Nux]05 ux
[Nux]05 ux
 

Último

Último (20)

Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1
 
Falcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investorsFalcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investors
 
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
 
Berhampur CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Berhampur CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDINGBerhampur CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Berhampur CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
 
Call 7737669865 Vadodara Call Girls Service at your Door Step Available All Time
Call 7737669865 Vadodara Call Girls Service at your Door Step Available All TimeCall 7737669865 Vadodara Call Girls Service at your Door Step Available All Time
Call 7737669865 Vadodara Call Girls Service at your Door Step Available All Time
 
Paradip CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Paradip CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDINGParadip CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Paradip CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
 
Chennai Call Gril 80022//12248 Only For Sex And High Profile Best Gril Sex Av...
Chennai Call Gril 80022//12248 Only For Sex And High Profile Best Gril Sex Av...Chennai Call Gril 80022//12248 Only For Sex And High Profile Best Gril Sex Av...
Chennai Call Gril 80022//12248 Only For Sex And High Profile Best Gril Sex Av...
 
Escorts in Nungambakkam Phone 8250092165 Enjoy 24/7 Escort Service Enjoy Your...
Escorts in Nungambakkam Phone 8250092165 Enjoy 24/7 Escort Service Enjoy Your...Escorts in Nungambakkam Phone 8250092165 Enjoy 24/7 Escort Service Enjoy Your...
Escorts in Nungambakkam Phone 8250092165 Enjoy 24/7 Escort Service Enjoy Your...
 
Lundin Gold - Q1 2024 Conference Call Presentation (Revised)
Lundin Gold - Q1 2024 Conference Call Presentation (Revised)Lundin Gold - Q1 2024 Conference Call Presentation (Revised)
Lundin Gold - Q1 2024 Conference Call Presentation (Revised)
 
PHX May 2024 Corporate Presentation Final
PHX May 2024 Corporate Presentation FinalPHX May 2024 Corporate Presentation Final
PHX May 2024 Corporate Presentation Final
 
Durg CALL GIRL ❤ 82729*64427❤ CALL GIRLS IN durg ESCORTS
Durg CALL GIRL ❤ 82729*64427❤ CALL GIRLS IN durg ESCORTSDurg CALL GIRL ❤ 82729*64427❤ CALL GIRLS IN durg ESCORTS
Durg CALL GIRL ❤ 82729*64427❤ CALL GIRLS IN durg ESCORTS
 
Berhampur 70918*19311 CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Berhampur 70918*19311 CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDINGBerhampur 70918*19311 CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Berhampur 70918*19311 CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
 
Falcon Invoice Discounting: Empowering Your Business Growth
Falcon Invoice Discounting: Empowering Your Business GrowthFalcon Invoice Discounting: Empowering Your Business Growth
Falcon Invoice Discounting: Empowering Your Business Growth
 
Berhampur Call Girl Just Call 8084732287 Top Class Call Girl Service Available
Berhampur Call Girl Just Call 8084732287 Top Class Call Girl Service AvailableBerhampur Call Girl Just Call 8084732287 Top Class Call Girl Service Available
Berhampur Call Girl Just Call 8084732287 Top Class Call Girl Service Available
 
PARK STREET 💋 Call Girl 9827461493 Call Girls in Escort service book now
PARK STREET 💋 Call Girl 9827461493 Call Girls in  Escort service book nowPARK STREET 💋 Call Girl 9827461493 Call Girls in  Escort service book now
PARK STREET 💋 Call Girl 9827461493 Call Girls in Escort service book now
 
Pre Engineered Building Manufacturers Hyderabad.pptx
Pre Engineered  Building Manufacturers Hyderabad.pptxPre Engineered  Building Manufacturers Hyderabad.pptx
Pre Engineered Building Manufacturers Hyderabad.pptx
 
New 2024 Cannabis Edibles Investor Pitch Deck Template
New 2024 Cannabis Edibles Investor Pitch Deck TemplateNew 2024 Cannabis Edibles Investor Pitch Deck Template
New 2024 Cannabis Edibles Investor Pitch Deck Template
 
WheelTug Short Pitch Deck 2024 | Byond Insights
WheelTug Short Pitch Deck 2024 | Byond InsightsWheelTug Short Pitch Deck 2024 | Byond Insights
WheelTug Short Pitch Deck 2024 | Byond Insights
 
Getting Real with AI - Columbus DAW - May 2024 - Nick Woo from AlignAI
Getting Real with AI - Columbus DAW - May 2024 - Nick Woo from AlignAIGetting Real with AI - Columbus DAW - May 2024 - Nick Woo from AlignAI
Getting Real with AI - Columbus DAW - May 2024 - Nick Woo from AlignAI
 
HomeRoots Pitch Deck | Investor Insights | April 2024
HomeRoots Pitch Deck | Investor Insights | April 2024HomeRoots Pitch Deck | Investor Insights | April 2024
HomeRoots Pitch Deck | Investor Insights | April 2024
 

[Msd09]mobile design