2. Deployment of McDonald's in China
- When developing McDonald's in China, there
are some advantages and problems.
Here, the present condition of the now of
McDonald's, a problem when developing, and
an advantage are described.
3. The present condition of
the now of McDonald's
It is a fast food chain developed on a worldwide
scale. The store total in every year 1,500
million meals and the world has 32,737 shops.
It thinks from here, and McDonald's can call it
the greatest fast food chain store so that it may
understand.
4. History of McDonald's
The McDonald's brother will begin the first
McDonald's in the United States of America
and San Bernardino, California, in 1940.
The company name was changed into
"McDonald's Corporation" (McDonald's Corp.)
in 1960.
Willard Scott appeared on commercials for
about two years from 1963 with the role of
Ronald.
5. History of McDonald's 2
More than 550 organizations receive and it is
demanding retirement of Ronald McDonald in
2011 for control of overweight.
In Moscow, the first McDonald's hamburger
store in the Communist bloc opened on
January 31, 1990.
It was shown clearly that closing of all in the
country 3 stores is announced for the first time
as McDonald's in Iceland on October 26, 2009.
6. The advantage which
develops McDonald's
* Profits are large if it succeeds.
* Since it is resource-rich, there is little cost
and it ends.
7. A problem when
developing McDonald's
* A risk when it fails is large. (Since population
is large)
* It worries about health.
* There is no telling whether gastronomic
culture suits Chinese people.
8. How should development
be furthered?
* I think that I should make the store of a trial
production.
* Sales and the goods which sell well are
investigated.
* It is possible to increase a store, if it is
successful.
9. Conclusion
* It is required to unite with the needs of each
country, for developing a store.
* A trial production is indispensable.
* It is important to collect data.
