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Climate-KICClimate-KIC PhD Summer School 2014 1
Jan-Willem Hoftijzer
Susie Brand-de Groot
http://www.delftdesigndrawing.com/
Ricardo Mejia
www.pktweb.com
#FutureThroughDesign
“I’m more interested in the future than in the
past, because the future is where I intend to
live” (Albert Einstein)
Climate-KICClimate-KIC PhD Summer School 2014 2
#FutureThroughDesign
/ What? (defnition)
/ Why? (framework)
/ How? (approach)
// Forecasting (CS 1)
// Backcasting (CS 2)
/ The workshop: Visioning the future of built
environment and preliminary concept ideation
Climate-KICClimate-KIC PhD Summer School 2014 3
#FutureThroughDesign
3
Vision Statement is an aspirational description of what an organization would like to
achieve or accomplish in the mind-term or long-term future. It is intended to serves as a
clear guide for choosing current and future courses of actions (Business Dictionary, 2013)
Scenarios are stories that consider “what if” questions, and “describes a consistent
plausible future for your company, organization or country of the word... you run two or
three stories at the same time... (Martin Haigh from Shell, 2013)
Video: http://www.thecrystal.org/why-cities-matter.html#futurecomms-14
What? / Defnition / Meaning
Climate-KICClimate-KIC PhD Summer School 2014 4
#FutureThroughDesign
Complex topics like urbanization and energy management need special commitment in
unifying a common view, specially due to the amount of parties co-designing and co-
producing products and services for its development. This requires collaboration across
departments and partnering companies, and is connected to problems of communication
and concerted action between partners. Different parties need to develop a joint
understanding, goals, and agenda.
Why? / Framework
Climate-KICClimate-KIC PhD Summer School 2014 5
#FutureThroughDesign
How? / Approach
Forecasting & Scenario Analysis are strategic planning methods that some
organizations use to make flexible long term plans. They are used to explore alternative
futures and “to aid strategic analysis and intuitive logic” (M. Wright 2011).
Backcasting is an opportunity to let go of the current reality for a moment and freely
imagine what might be possible. Used to describe long-term scenarios and assess its
feasibility.
Video: https://www.youtube.com/watch?v=zuPIyqUc9oA
Climate-KICClimate-KIC PhD Summer School 2014 6
Climate-KICClimate-KIC PhD Summer School 2014 7
#FutureThroughDesign
jrms.pktweb.com

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Workshop: Visioning the future of built environment and preliminary concept ideation (#FutureThroughDesign) as part of Climate-KIC Thematic Summer School 2014 ‘Transforming the Future Built Environment’

  • 1. Climate-KICClimate-KIC PhD Summer School 2014 1 Jan-Willem Hoftijzer Susie Brand-de Groot http://www.delftdesigndrawing.com/ Ricardo Mejia www.pktweb.com #FutureThroughDesign “I’m more interested in the future than in the past, because the future is where I intend to live” (Albert Einstein)
  • 2. Climate-KICClimate-KIC PhD Summer School 2014 2 #FutureThroughDesign / What? (defnition) / Why? (framework) / How? (approach) // Forecasting (CS 1) // Backcasting (CS 2) / The workshop: Visioning the future of built environment and preliminary concept ideation
  • 3. Climate-KICClimate-KIC PhD Summer School 2014 3 #FutureThroughDesign 3 Vision Statement is an aspirational description of what an organization would like to achieve or accomplish in the mind-term or long-term future. It is intended to serves as a clear guide for choosing current and future courses of actions (Business Dictionary, 2013) Scenarios are stories that consider “what if” questions, and “describes a consistent plausible future for your company, organization or country of the word... you run two or three stories at the same time... (Martin Haigh from Shell, 2013) Video: http://www.thecrystal.org/why-cities-matter.html#futurecomms-14 What? / Defnition / Meaning
  • 4. Climate-KICClimate-KIC PhD Summer School 2014 4 #FutureThroughDesign Complex topics like urbanization and energy management need special commitment in unifying a common view, specially due to the amount of parties co-designing and co- producing products and services for its development. This requires collaboration across departments and partnering companies, and is connected to problems of communication and concerted action between partners. Different parties need to develop a joint understanding, goals, and agenda. Why? / Framework
  • 5. Climate-KICClimate-KIC PhD Summer School 2014 5 #FutureThroughDesign How? / Approach Forecasting & Scenario Analysis are strategic planning methods that some organizations use to make flexible long term plans. They are used to explore alternative futures and “to aid strategic analysis and intuitive logic” (M. Wright 2011). Backcasting is an opportunity to let go of the current reality for a moment and freely imagine what might be possible. Used to describe long-term scenarios and assess its feasibility. Video: https://www.youtube.com/watch?v=zuPIyqUc9oA
  • 7. Climate-KICClimate-KIC PhD Summer School 2014 7 #FutureThroughDesign jrms.pktweb.com