3. pureprofile’s new video platform
allows you to display your content in a
fully branded environment.
Each complete view is a person from
your target audience engaging
exclusively with your content.
This means that you only pay when
people actively choose to watch your
video all the way through.
4. Campaign features include: All interactions are:
• Sold on a Cost Per Complete View (CPCV) • Guaranteed complete views
basis • 100% voluntary
• Priced according to the length of your video • Interruption-free
(no size limits)
• Social - integrating the ability to share via
• Internally hosted, which means you control Facebook and Twitter, thereby increasing
every aspect of the engagment process non-incentivised views
• Detailed reporting capabilities
5. Built in social You only pay
networking features for complete views
With social interaction features, including the ability
to share a video via Facebook and Twitter, online
‘leaders’ and ‘advocates’ have the chance to draw
attention to your clip amongst their network.
Viewers must click the nextbutton to collect
their incentive, however our little red button only
becomes available once the video has played
all the way through.
6. Branded page environment Targeted views and
Customised header? Check. Background the primary attention
images? Check.
of your audience
Our customised page environment offers a more We discuss the right audience for your video
immersive video experience and delivers even then make it available to those people via a
deeper audience engagement. targeted campaign.
Your video isn’t some precursor to the real
content - something your viewers have to
impatiently wait through before they get to the
good stuff. Your video is the good stuff.
Explore option
Viewers can click through to your branded site
for further information or as a call to action.
7. We make your post Viewers can replay your
campaign analysis easy content as many times
We offer a number of reporting options to
as they like!
give you a clear picture of how your
campaign performed.
Insights include:
• Total views generated
The ability to replay a clip means that viewers
• Total Twitter interactions
are more likely to watch it with others if they
• Total Facebook interactions find it funny. These non-incentivised views make
• Number of additional views generated the value of the interaction higher.
through social media
Viewers can replay your content as many times
• Number of replays (individual data and
averages thereby increasing its scope.) as they like! Your audience gets paid only once,
however they can choose to rewatch your
• Explore clicks video as many times as they want.
8. Hosted pages Sold on a (CPCV) Cost Per
With our fully hosted video platform your audience Complete View basis
doesn’t leave the page. No clicking through to an You only pay for complete views, as opposed
external site and no opportunity for distraction. to CPC or initiated views, so you never waste a
cent of your marketing budget.
Multiple video types
We support all types of video content, including
TVCs, media releases, TV/movie trailers and any
other kind of viral seeding clips.
Your video doesn’t even have to be commercial
content, as long as your consumers find it interesting!
9. Juliana!Plahn-Brewer
David!Brudenell
Rory!Murphy
Executive Vice President
National Sales Manager
Account Executive
dbrudenell@pureprofile.com
rmurphy@pureprofile.com
jpb@pureprofile.com
+61!(2)!9333!9723
+61!(2)!9333!9709
1![415]!868!2614
San!Francisco!office
Sydney!office
