1. Produced by James Perfect with assistance from Tom Smith (who created the logo)

2. We plan to establish a cohesiveness across our short film, poster and review by paying
attention to the following;
o Images
oLogo
o Font type and colour
By doing so we hope our audience will be able to acknowledge a similarity between all
three products.

3. The main iconic image will be the stopwatch which is central to the narrative of our short
film.
The image of the stopwatch will be featured across all three products; in the film, used in
the title of the poster (and also it will be held by the main character Stefan) and displayed
in the review. Below is a screen print of the stop watch we purchased from ebay.
We are currently
waiting on postage.
(19/09/11)

4. Both the main characters Stefan and the post man will feature in the poster and short
film. The audience will be able to establish a strong link, hence the characters will be
wearing the same costume’s they were in the short film.
The post man will be in full royal mail costume in both the short film and poster, this will
enable the audience to make a clear link between the two characters. Whilst Stefan as
seen below in costume , will appear like this in both the short film and poster.
Stefan as seen right- Costume subject to change.
His image will be used across all our three products

5. Our film production company’s logo Farmhouse films will feature across all three of our
products. In the short film it will feature before the beginning of the opening credits plus
during the ending credits. On the poster it will be featured at the bottom, beside the
credits. As far as the review goes we are not 100% certain where the logo will be featured,
probably accompanying the credits.
The following film production company logo (which we called Farmhouse films) can be see
below, as designed by Tom Smith.

6. The main impression we were trying to create with the name of the production
company and logo was “Farmhouse Films” are a company who produce intellectual
content ideal for independent cinema. As seen below the idea we were trying to
pursue.
Image of a farm (relates directly to
production company) but also connotes an
audience with an understanding of other
environments and the countryside.
Name of production company connotes an
independent production company (it is far
from mainstream). Media products suit
niche audiences.
Type of font used connotes
a young independent
audience, who have a
“busy” lifestyle.

7. The title of our film “Tempus Viator” will appear across both the poster and short film
using the font coolvecita. This will enable the viewer to see a cohesive link between the
poster and film. As seen below; we will be using the font from the website
www.dafont.com.

8. The names of the production team such as directors, camera men, actors etc will all
feature across the short film, poster and review.
By looking at the credits of all three productions the reader will be able to establish a
link and associate them with the film. This will be similar to the Connected example as
seen below.