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The Insider
Subsequent to the events dramatized in
  this movie, the tobacco industry in
1998 settled the lawsuits filed against it
 by Mississippi and 49 other states for
             $246 billion…
Jeffrey Wigand
Jeffrey Wigand
Lowell Bergman
Lowell Bergman
Fires him
Fires him
Fires him




Encourages him
to tell his story
The Public



                    Duty to family
Duty to public




                                Fires him




Encourages him
to tell his story
The Public



                    Duty to family
Duty to public




                                Fires him


                                 Breach of
                                 Brea
                               Confidentiality



Encourages him
to tell his story
The Public



                    Duty to family
Duty to public
                                                Threatens family




                                Fires him


                                 Breach of
                                 Brea
                               Confidentiality


                                                    Might sue CBS if
Encourages him
                                                    they air the show
to tell his story
The Public



                    Duty to family
Duty to public
                                                   Threatens family




                                Fires him


                                 Breach of
                                 Brea
                               Confidentiality


                                                       Might sue CBS if
Encourages him
                                                       they air the show
to tell his story




                         Disagreements over
                        whether to edit the show
Discussion of Issues
• Should Wigand disclose his information?
• Is it unethical to encourage another person
  to break his promise for a greater social
  good?
• Should 60 Minutes have succumbed to
  corporate interests and aired the edited
  version?
Should Wigand disclose
   his information?
Should Wigand disclose
   his information?
Should Wigand disclose
   his information?
• Wigand had tried to negotiate with Brown
  and Williamson’s CEO, and he was fired.
• The CEO had also perjured himself in
  court to protect Brown and Williamson.
• Hence, clearly negotiation is not an option.
Wigand’s Utilitarian
 Considerations
Wigand’s Utilitarian
            Considerations
   Choices             Total Pleasure less              Total Pain equals                  Total Utility

                    Great benefits to the              Wigand and his family lose     High utility
                  public                          all benefits from the
                                                  confidentiality agreement            Possible benefits to public
                    Satisfies Wigand’s desire to                                    far outweigh the costs
                  hurt Brown & Williamson           Wigand will face a lawsuit
  To disclose
                                                    Death threats
                                                     Damage to the tobacco
                                                  industry and its employees

                      Wigand and his family keep    Wigand will always feel      Low utility
                  all benefits from the           guilty
                  confidentiality agreement                                       Wigand knows that the
                                                    The public will be hurt as public is exposed to a lot
                      The tobacco industry and the tobacco companies           more harm
To not disclose   its employees are protected    continue to act with impunity
Wigand’s Utilitarian
            Considerations
   Choices             Total Pleasure less              Total Pain equals                  Total Utility

                    Great benefits to the              Wigand and his family lose     High utility
                  public                          all benefits from the
                                                  confidentiality agreement            Possible benefits to public
                    Satisfies Wigand’s desire to                                    far outweigh the costs
                  hurt Brown & Williamson           Wigand will face a lawsuit
  To disclose
                                                    Death threats
                                                     Damage to the tobacco
                                                  industry and its employees

                      Wigand and his family keep    Wigand will always feel      Low utility
                  all benefits from the           guilty
                  confidentiality agreement                                       Wigand knows that the
                                                    The public will be hurt as public is exposed to a lot
                      The tobacco industry and the tobacco companies           more harm
To not disclose   its employees are protected    continue to act with impunity
Wigand’s Motivations
Wigand’s Motivations
A Kantian Perspective
•   Moral duty
    •   Intention matters
        •   If acting based on personal advantages or self interest,
            then he is not acting from duty.
        •   What was Wigand’s intention in disclosing the
            information?
            •   Anger at company acting with impunity?
            •   Good of humanity?
        •   Consideration: Would Wigand have disclosed
            information if he were not fired?
A Kantian Perspective
•   Principle of Universality
•   Maxim: I should not breach a contract even if I
    knew it forces me to uphold false statements.
•   Maxim: I should breach a contract if I knew it
    forces me to uphold false statements.
•   Does this contradict with the Universal Law to
    keep your promises?
    •   Yes
A Kantian Perspective
• “Truthfulness in statements that one cannot
  avoid is a human being’s duty to everyone,
  however great the disadvantage to him or
  to another that may result from it … all
  rights which are based on contracts
  come to nothing and lose their
  force; and this is a wrong inflicted upon
  humanity generally”
Our Take on Kant
• Kant would suggest that Wigand does not
  disclose the information.
 • Moral Duty : Must act from a duty to
    protect public health – debatable in
    Wigand’s case
 • Principle of Universality : Uphold the
    integrity of the contract = Keeping
    Promises
Should Wigand disclose
   his information?

• Utilitarian perspective	

   Disclose

• Kantian perspective	

	

    Don’t disclose
Conclusion
•   Morally Permissible
    •   Should cause serious harm to employees or
        public
    •   Should be reported to an immediate superior
    •   Should exhaust all internal procedures
•   Morally Obligatory
    •   Must have documentary evidence
    •   Must be reasonably sure that it will succeed
Is it unethical to encourage another
 person to break his promise for a
         greater social good?
Is it unethical to encourage another
 person to break his promise for a
         greater social good?
Lowell’s Utilitarian
 Considerations
Lowell’s Utilitarian
               Considerations
    Choices            Total Pleasure less         Total Pain equals              Total Utility

                     Possible benefits to the      Wigand and his family      Low to medium
                   public                      lose all benefits from the   utility
                                               confidentiality agreement
                     Uphold the integrity of                                 Possible benefits to
 To encourage      “60 Minutes” and CBS           Possible lawsuit against public are not certain
                   News                        CBS
                                                                             But costs are more
                                                  Damage to the tobacco evident
                                               industry and its employees

                     Wigand and his family       “60 Minutes” and CBS        Medium to high
                   keep all benefits from the   News lose one episode       utility
                   confidentiality agreement
                                                 The public might not         Lowell knows the full
To not encourage      The tobacco industry     find out the truth           extent of the pleasure, but
                   and its employees are                                   not the pain
                   protected
Lowell’s Utilitarian
               Considerations
    Choices            Total Pleasure less         Total Pain equals              Total Utility

                     Possible benefits to the      Wigand and his family      Low to medium
                   public                      lose all benefits from the   utility
                                               confidentiality agreement
                     Uphold the integrity of                                 Possible benefits to
 To encourage      “60 Minutes” and CBS           Possible lawsuit against public are not certain
                   News                        CBS
                                                                             But costs are more
                                                  Damage to the tobacco evident
                                               industry and its employees

                     Wigand and his family       “60 Minutes” and CBS        Medium to high
                   keep all benefits from the   News lose one episode       utility
                   confidentiality agreement
                                                 The public might not         Lowell knows the full
To not encourage      The tobacco industry     find out the truth           extent of the pleasure, but
                   and its employees are                                   not the pain
                   protected
A Kantian Perspective

• One must act from a moral duty
 • Motives?
• Principle of humanity
 • Treating people not as a means but as an
    end
A Kantian Perspective
• Principle of Universality
• Maxim: One ought not to encourage
  another person to break his promise even
  if there is a greater social good.
• Maxim: One ought to encourage another
  person to break his promise if there is a
  greater social good.
Rawlsian Justice as
        Fairness
• One: Equal right to the most extensive
  system of basic liberties compatible with a
  similar system of liberty for all
           Company’s right to privacy
                       vs
       Right of society to know the truth
Rawlsian Justice as
       Fairness
• Two: Social and economic inequalities:
 • Greatest benefit to the least advantaged
 • Attached to offices and positions open to
    all under conditions of fair equality of
    opportunity
   Will it make life better off for the people
            who are now worst off?
Is it unethical to encourage another
 person to break his promise for a
         greater social good?


• Utilitarian perspective	

   Unethical

• Kantian perspective	

	

    Unethical

• Rawlsian perspective	

      Ethical
The Public



                    Duty to family
Duty to public
                                                   Threatens family




                                Fires him


                                 Breach of
                                 Brea
                               Confidentiality


                                                       Might sue CBS if
Encourages him
                                                       they air the show
to tell his story




                         Disagreements over
                        whether to edit the show
Recap
                                                    2nd Issue: Is it unethical to encourage
              1st Issue: Should Wigand Disclose the
                                                    another person to break his promise
                           information?
                                                    even if it is for a greater social good?
                                                                     Not encourage
                             Disclose
                                                                 - Lowell knows the full
Utilitarian   -Possible benefits to public far outweigh
                                                               extent of the pleasure, but
                             the costs
                                                                      not the pain
                                                                      Not encourage
                           Don’t Disclose
                                                         - Breaking a promise is wrong therefore
 Kantian        - Violates the universal law to keep
                                                         encouraging another person to do so is
                              promises
                                                                        also wrong

                                                                        Encourage
Rawlsian
                                                                - Right to know the truth


                              Disclose
Our Stand                                                            Not Encourage
                   - Morally Permissible to do so
Recap
                                                    2nd Issue: Is it unethical to encourage
              1st Issue: Should Wigand Disclose the
                                                    another person to break his promise
                           information?
                                                    even if it is for a greater social good?
                                                                     Not encourage
                             Disclose
                                                                 - Lowell knows the full
Utilitarian   -Possible benefits to public far outweigh
                                                               extent of the pleasure, but
                             the costs
                                                                      not the pain
                                                                      Not encourage
                           Don’t Disclose
                                                         - Breaking a promise is wrong therefore
 Kantian        - Violates the universal law to keep
                                                         encouraging another person to do so is
                              promises
                                                                        also wrong

                                                                        Encourage
Rawlsian
                                                                - Right to know the truth


                              Disclose
Our Stand                                                            Not Encourage
                   - Morally Permissible to do so
Recap
                                                    2nd Issue: Is it unethical to encourage
              1st Issue: Should Wigand Disclose the
                                                    another person to break his promise
                           information?
                                                    even if it is for a greater social good?
                                                                     Not encourage
                             Disclose
                                                                 - Lowell knows the full
Utilitarian   -Possible benefits to public far outweigh
                                                               extent of the pleasure, but
                             the costs
                                                                      not the pain
                                                                      Not encourage
                           Don’t Disclose
                                                         - Breaking a promise is wrong therefore
 Kantian        - Violates the universal law to keep
                                                         encouraging another person to do so is
                              promises
                                                                        also wrong

                                                                        Encourage
Rawlsian
                                                                - Right to know the truth


                              Disclose
Our Stand                                                            Not Encourage
                   - Morally Permissible to do so
Recap
                                                    2nd Issue: Is it unethical to encourage
              1st Issue: Should Wigand Disclose the
                                                    another person to break his promise
                           information?
                                                    even if it is for a greater social good?
                                                                     Not encourage
                             Disclose
                                                                 - Lowell knows the full
Utilitarian   -Possible benefits to public far outweigh
                                                               extent of the pleasure, but
                             the costs
                                                                      not the pain
                                                                      Not encourage
                           Don’t Disclose
                                                         - Breaking a promise is wrong therefore
 Kantian        - Violates the universal law to keep
                                                         encouraging another person to do so is
                              promises
                                                                        also wrong

                                                                        Encourage
Rawlsian
                                                                - Right to know the truth


                              Disclose
Our Stand                                                            Not Encourage
                   - Morally Permissible to do so
Recap
                                                    2nd Issue: Is it unethical to encourage
              1st Issue: Should Wigand Disclose the
                                                    another person to break his promise
                           information?
                                                    even if it is for a greater social good?
                                                                     Not encourage
                             Disclose
                                                                 - Lowell knows the full
Utilitarian   -Possible benefits to public far outweigh
                                                               extent of the pleasure, but
                             the costs
                                                                      not the pain
                                                                      Not encourage
                           Don’t Disclose
                                                         - Breaking a promise is wrong therefore
 Kantian        - Violates the universal law to keep
                                                         encouraging another person to do so is
                              promises
                                                                        also wrong

                                                                        Encourage
Rawlsian
                                                                - Right to know the truth


                              Disclose
Our Stand                                                            Not Encourage
                   - Morally Permissible to do so
Should 60 minutes have succumbed
to corporate interests and aired the
          edited version?
Should 60 minutes have succumbed
to corporate interests and aired the
          edited version?
Utilitarian Cost-Benefit
         Analysis
Utilitarian Cost-Benefit
          Analysis
 Choices            Total Pleasure less             Total Pain equals              Total Utility

                 Public welfare as truth is    Lose Job(s)                   Medium to High
              told                             Lose 5.3 million           Utility
                 Maintain integrity            Potential lawsuit             Lots of pain by them but
Don’t Agree      Maintain professionalism      Potential sale to          public benefits greatly from
                                              Westinghouse ruined         information


                 Keep Job(s)                     Guilt                      Low Utility
                 Gain 5.3 million                Damaging CBS News          Lots of pain by general
                 Avoid lawsuit                reputation                  public as a whole
  Agree          Sale to Westinghouse            Lose credibility
                 Value of job increase           Public continues to be
                                              oblivious to information

                 Maintain Integrity             Lose Job(s)                  High Utility
                 Maintain Professionalism       Lose 5.3 million             Integrity and
                 Increase options available                               professionalism is maintained
 Negotiate                                                                and chance of having more
                                                                          options
Utilitarian Cost-Benefit
          Analysis
 Choices            Total Pleasure less             Total Pain equals              Total Utility

                 Public welfare as truth is    Lose Job(s)                   Medium to High
              told                             Lose 5.3 million           Utility
                 Maintain integrity            Potential lawsuit             Lots of pain by them but
Don’t Agree      Maintain professionalism      Potential sale to          public benefits greatly from
                                              Westinghouse ruined         information


                 Keep Job(s)                     Guilt                      Low Utility
                 Gain 5.3 million                Damaging CBS News          Lots of pain by general
                 Avoid lawsuit                reputation                  public as a whole
  Agree          Sale to Westinghouse            Lose credibility
                 Value of job increase           Public continues to be
                                              oblivious to information

                 Maintain Integrity             Lose Job(s)                  High Utility
                 Maintain Professionalism       Lose 5.3 million             Integrity and
                 Increase options available                               professionalism is maintained
 Negotiate                                                                and chance of having more
                                                                          options
Utilitarian Cost-Benefit
          Analysis
 Choices            Total Pleasure less             Total Pain equals              Total Utility

                 Public welfare as truth is    Lose Job(s)                   Medium to High
              told                             Lose 5.3 million           Utility
                 Maintain integrity            Potential lawsuit             Lots of pain by them but
Don’t Agree      Maintain professionalism      Potential sale to          public benefits greatly from
                                              Westinghouse ruined         information


                 Keep Job(s)                     Guilt                      Low Utility
                 Gain 5.3 million                Damaging CBS News          Lots of pain by general
                 Avoid lawsuit                reputation                  public as a whole
  Agree          Sale to Westinghouse            Lose credibility
                 Value of job increase           Public continues to be
                                              oblivious to information

                 Maintain Integrity             Lose Job(s)                  High Utility
                 Maintain Professionalism       Lose 5.3 million             Integrity and
                 Increase options available                               professionalism is maintained
 Negotiate                                                                and chance of having more
                                                                          options
A Kantian Perspective
•   Moral Duty
    •   Intent of airing the edited version of 60 Minutes
        •   Did 60 Minutes air the edited version to deviate from telling
            the truth?
        •   The Greater the truth     Higher damages to B&W

        •   Consideration: Would 60 Minutes have aired the edited
            version…
            •   If there had been no potential sale to Westinghouse?
            •   If there were no payments to be made to the General
                counsel and President of CBS News once the sale was
                completed?
A Kantian Perspective
•   Principle of Universality
•   Maxim: Lying, or deception of any kind, would
    be forbidden under any interpretation and in
    any circumstance.
•   Is it an Universal law to tell the truth?
    •   Yes
•   If so, there is only one such duty, that duty
    applies.
Our Take on Kant
• Kant would suggest that CBS airs the full
  version of 60 Minutes
  • Moral Duty: Must act from a duty to
    reveal the whole truth and nothing but
    the truth
  • Principle of Universality : Uphold the law
    of being truthful
Should 60 minutes have succumbed
to corporate interests and aired the
          edited version?



• Utilitarian perspective	

   Negotiate

• Kantian perspective	

	

    Tell the truth
Food for Thought
•   If you were the General Counsel
    or the President of CBS News,
    would you have been swayed by
    $3.9 million or $1.4 million
    respectively?

•   What is the value or worth of
    your ethics?

•   Is there a price that can match
    that value?

•   Will you hold true in the future?

•   Is it moral for companies to
    produce and sell what is harmful?
Discussion
Discussion

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Ethics Seminar—Discussion on The Insider (film)

  • 2. Subsequent to the events dramatized in this movie, the tobacco industry in 1998 settled the lawsuits filed against it by Mississippi and 49 other states for $246 billion…
  • 3.
  • 8.
  • 9.
  • 10.
  • 13. Fires him Encourages him to tell his story
  • 14. The Public Duty to family Duty to public Fires him Encourages him to tell his story
  • 15. The Public Duty to family Duty to public Fires him Breach of Brea Confidentiality Encourages him to tell his story
  • 16. The Public Duty to family Duty to public Threatens family Fires him Breach of Brea Confidentiality Might sue CBS if Encourages him they air the show to tell his story
  • 17. The Public Duty to family Duty to public Threatens family Fires him Breach of Brea Confidentiality Might sue CBS if Encourages him they air the show to tell his story Disagreements over whether to edit the show
  • 18. Discussion of Issues • Should Wigand disclose his information? • Is it unethical to encourage another person to break his promise for a greater social good? • Should 60 Minutes have succumbed to corporate interests and aired the edited version?
  • 19. Should Wigand disclose his information?
  • 20. Should Wigand disclose his information?
  • 21. Should Wigand disclose his information? • Wigand had tried to negotiate with Brown and Williamson’s CEO, and he was fired. • The CEO had also perjured himself in court to protect Brown and Williamson. • Hence, clearly negotiation is not an option.
  • 23. Wigand’s Utilitarian Considerations Choices Total Pleasure less Total Pain equals Total Utility Great benefits to the Wigand and his family lose High utility public all benefits from the confidentiality agreement Possible benefits to public Satisfies Wigand’s desire to far outweigh the costs hurt Brown & Williamson Wigand will face a lawsuit To disclose Death threats Damage to the tobacco industry and its employees Wigand and his family keep Wigand will always feel Low utility all benefits from the guilty confidentiality agreement Wigand knows that the The public will be hurt as public is exposed to a lot The tobacco industry and the tobacco companies more harm To not disclose its employees are protected continue to act with impunity
  • 24. Wigand’s Utilitarian Considerations Choices Total Pleasure less Total Pain equals Total Utility Great benefits to the Wigand and his family lose High utility public all benefits from the confidentiality agreement Possible benefits to public Satisfies Wigand’s desire to far outweigh the costs hurt Brown & Williamson Wigand will face a lawsuit To disclose Death threats Damage to the tobacco industry and its employees Wigand and his family keep Wigand will always feel Low utility all benefits from the guilty confidentiality agreement Wigand knows that the The public will be hurt as public is exposed to a lot The tobacco industry and the tobacco companies more harm To not disclose its employees are protected continue to act with impunity
  • 27. A Kantian Perspective • Moral duty • Intention matters • If acting based on personal advantages or self interest, then he is not acting from duty. • What was Wigand’s intention in disclosing the information? • Anger at company acting with impunity? • Good of humanity? • Consideration: Would Wigand have disclosed information if he were not fired?
  • 28. A Kantian Perspective • Principle of Universality • Maxim: I should not breach a contract even if I knew it forces me to uphold false statements. • Maxim: I should breach a contract if I knew it forces me to uphold false statements. • Does this contradict with the Universal Law to keep your promises? • Yes
  • 29. A Kantian Perspective • “Truthfulness in statements that one cannot avoid is a human being’s duty to everyone, however great the disadvantage to him or to another that may result from it … all rights which are based on contracts come to nothing and lose their force; and this is a wrong inflicted upon humanity generally”
  • 30. Our Take on Kant • Kant would suggest that Wigand does not disclose the information. • Moral Duty : Must act from a duty to protect public health – debatable in Wigand’s case • Principle of Universality : Uphold the integrity of the contract = Keeping Promises
  • 31. Should Wigand disclose his information? • Utilitarian perspective Disclose • Kantian perspective Don’t disclose
  • 32. Conclusion • Morally Permissible • Should cause serious harm to employees or public • Should be reported to an immediate superior • Should exhaust all internal procedures • Morally Obligatory • Must have documentary evidence • Must be reasonably sure that it will succeed
  • 33. Is it unethical to encourage another person to break his promise for a greater social good?
  • 34. Is it unethical to encourage another person to break his promise for a greater social good?
  • 36. Lowell’s Utilitarian Considerations Choices Total Pleasure less Total Pain equals Total Utility Possible benefits to the Wigand and his family Low to medium public lose all benefits from the utility confidentiality agreement Uphold the integrity of Possible benefits to To encourage “60 Minutes” and CBS Possible lawsuit against public are not certain News CBS But costs are more Damage to the tobacco evident industry and its employees Wigand and his family “60 Minutes” and CBS Medium to high keep all benefits from the News lose one episode utility confidentiality agreement The public might not Lowell knows the full To not encourage The tobacco industry find out the truth extent of the pleasure, but and its employees are not the pain protected
  • 37. Lowell’s Utilitarian Considerations Choices Total Pleasure less Total Pain equals Total Utility Possible benefits to the Wigand and his family Low to medium public lose all benefits from the utility confidentiality agreement Uphold the integrity of Possible benefits to To encourage “60 Minutes” and CBS Possible lawsuit against public are not certain News CBS But costs are more Damage to the tobacco evident industry and its employees Wigand and his family “60 Minutes” and CBS Medium to high keep all benefits from the News lose one episode utility confidentiality agreement The public might not Lowell knows the full To not encourage The tobacco industry find out the truth extent of the pleasure, but and its employees are not the pain protected
  • 38. A Kantian Perspective • One must act from a moral duty • Motives? • Principle of humanity • Treating people not as a means but as an end
  • 39. A Kantian Perspective • Principle of Universality • Maxim: One ought not to encourage another person to break his promise even if there is a greater social good. • Maxim: One ought to encourage another person to break his promise if there is a greater social good.
  • 40. Rawlsian Justice as Fairness • One: Equal right to the most extensive system of basic liberties compatible with a similar system of liberty for all Company’s right to privacy vs Right of society to know the truth
  • 41. Rawlsian Justice as Fairness • Two: Social and economic inequalities: • Greatest benefit to the least advantaged • Attached to offices and positions open to all under conditions of fair equality of opportunity Will it make life better off for the people who are now worst off?
  • 42. Is it unethical to encourage another person to break his promise for a greater social good? • Utilitarian perspective Unethical • Kantian perspective Unethical • Rawlsian perspective Ethical
  • 43. The Public Duty to family Duty to public Threatens family Fires him Breach of Brea Confidentiality Might sue CBS if Encourages him they air the show to tell his story Disagreements over whether to edit the show
  • 44. Recap 2nd Issue: Is it unethical to encourage 1st Issue: Should Wigand Disclose the another person to break his promise information? even if it is for a greater social good? Not encourage Disclose - Lowell knows the full Utilitarian -Possible benefits to public far outweigh extent of the pleasure, but the costs not the pain Not encourage Don’t Disclose - Breaking a promise is wrong therefore Kantian - Violates the universal law to keep encouraging another person to do so is promises also wrong Encourage Rawlsian - Right to know the truth Disclose Our Stand Not Encourage - Morally Permissible to do so
  • 45. Recap 2nd Issue: Is it unethical to encourage 1st Issue: Should Wigand Disclose the another person to break his promise information? even if it is for a greater social good? Not encourage Disclose - Lowell knows the full Utilitarian -Possible benefits to public far outweigh extent of the pleasure, but the costs not the pain Not encourage Don’t Disclose - Breaking a promise is wrong therefore Kantian - Violates the universal law to keep encouraging another person to do so is promises also wrong Encourage Rawlsian - Right to know the truth Disclose Our Stand Not Encourage - Morally Permissible to do so
  • 46. Recap 2nd Issue: Is it unethical to encourage 1st Issue: Should Wigand Disclose the another person to break his promise information? even if it is for a greater social good? Not encourage Disclose - Lowell knows the full Utilitarian -Possible benefits to public far outweigh extent of the pleasure, but the costs not the pain Not encourage Don’t Disclose - Breaking a promise is wrong therefore Kantian - Violates the universal law to keep encouraging another person to do so is promises also wrong Encourage Rawlsian - Right to know the truth Disclose Our Stand Not Encourage - Morally Permissible to do so
  • 47. Recap 2nd Issue: Is it unethical to encourage 1st Issue: Should Wigand Disclose the another person to break his promise information? even if it is for a greater social good? Not encourage Disclose - Lowell knows the full Utilitarian -Possible benefits to public far outweigh extent of the pleasure, but the costs not the pain Not encourage Don’t Disclose - Breaking a promise is wrong therefore Kantian - Violates the universal law to keep encouraging another person to do so is promises also wrong Encourage Rawlsian - Right to know the truth Disclose Our Stand Not Encourage - Morally Permissible to do so
  • 48. Recap 2nd Issue: Is it unethical to encourage 1st Issue: Should Wigand Disclose the another person to break his promise information? even if it is for a greater social good? Not encourage Disclose - Lowell knows the full Utilitarian -Possible benefits to public far outweigh extent of the pleasure, but the costs not the pain Not encourage Don’t Disclose - Breaking a promise is wrong therefore Kantian - Violates the universal law to keep encouraging another person to do so is promises also wrong Encourage Rawlsian - Right to know the truth Disclose Our Stand Not Encourage - Morally Permissible to do so
  • 49. Should 60 minutes have succumbed to corporate interests and aired the edited version?
  • 50. Should 60 minutes have succumbed to corporate interests and aired the edited version?
  • 52. Utilitarian Cost-Benefit Analysis Choices Total Pleasure less Total Pain equals Total Utility Public welfare as truth is Lose Job(s) Medium to High told Lose 5.3 million Utility Maintain integrity Potential lawsuit Lots of pain by them but Don’t Agree Maintain professionalism Potential sale to public benefits greatly from Westinghouse ruined information Keep Job(s) Guilt Low Utility Gain 5.3 million Damaging CBS News Lots of pain by general Avoid lawsuit reputation public as a whole Agree Sale to Westinghouse Lose credibility Value of job increase Public continues to be oblivious to information Maintain Integrity Lose Job(s) High Utility Maintain Professionalism Lose 5.3 million Integrity and Increase options available professionalism is maintained Negotiate and chance of having more options
  • 53. Utilitarian Cost-Benefit Analysis Choices Total Pleasure less Total Pain equals Total Utility Public welfare as truth is Lose Job(s) Medium to High told Lose 5.3 million Utility Maintain integrity Potential lawsuit Lots of pain by them but Don’t Agree Maintain professionalism Potential sale to public benefits greatly from Westinghouse ruined information Keep Job(s) Guilt Low Utility Gain 5.3 million Damaging CBS News Lots of pain by general Avoid lawsuit reputation public as a whole Agree Sale to Westinghouse Lose credibility Value of job increase Public continues to be oblivious to information Maintain Integrity Lose Job(s) High Utility Maintain Professionalism Lose 5.3 million Integrity and Increase options available professionalism is maintained Negotiate and chance of having more options
  • 54. Utilitarian Cost-Benefit Analysis Choices Total Pleasure less Total Pain equals Total Utility Public welfare as truth is Lose Job(s) Medium to High told Lose 5.3 million Utility Maintain integrity Potential lawsuit Lots of pain by them but Don’t Agree Maintain professionalism Potential sale to public benefits greatly from Westinghouse ruined information Keep Job(s) Guilt Low Utility Gain 5.3 million Damaging CBS News Lots of pain by general Avoid lawsuit reputation public as a whole Agree Sale to Westinghouse Lose credibility Value of job increase Public continues to be oblivious to information Maintain Integrity Lose Job(s) High Utility Maintain Professionalism Lose 5.3 million Integrity and Increase options available professionalism is maintained Negotiate and chance of having more options
  • 55. A Kantian Perspective • Moral Duty • Intent of airing the edited version of 60 Minutes • Did 60 Minutes air the edited version to deviate from telling the truth? • The Greater the truth Higher damages to B&W • Consideration: Would 60 Minutes have aired the edited version… • If there had been no potential sale to Westinghouse? • If there were no payments to be made to the General counsel and President of CBS News once the sale was completed?
  • 56. A Kantian Perspective • Principle of Universality • Maxim: Lying, or deception of any kind, would be forbidden under any interpretation and in any circumstance. • Is it an Universal law to tell the truth? • Yes • If so, there is only one such duty, that duty applies.
  • 57. Our Take on Kant • Kant would suggest that CBS airs the full version of 60 Minutes • Moral Duty: Must act from a duty to reveal the whole truth and nothing but the truth • Principle of Universality : Uphold the law of being truthful
  • 58. Should 60 minutes have succumbed to corporate interests and aired the edited version? • Utilitarian perspective Negotiate • Kantian perspective Tell the truth
  • 59. Food for Thought • If you were the General Counsel or the President of CBS News, would you have been swayed by $3.9 million or $1.4 million respectively? • What is the value or worth of your ethics? • Is there a price that can match that value? • Will you hold true in the future? • Is it moral for companies to produce and sell what is harmful?