A brief overview of Smart Vision Labs technology, ocular telemedicine and some millennial marketing tips for optical stores.
These slides were part of a presentation given before Vision Expo East 2017. If you want the full story and details behind the slides feel free to reach out we can set up some time to review.
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Grow Your Business with Telemedicine
1. Grow Your Business with Telemedicine
and other fun SVL facts
#iamthefuture
2. 750 Million People
around the world suffer from vision loss
due to uncorrected refractive errors.
We want to change that.
Our Mission
#iamthefuture
3. Smart Vision Labs Moves Fast
Three Hardware Products in Two Years
APRIL 10, 2012
The inspiration: 2 Billion people
don’t have access to vision care
2013 2015 2016
NOV 2013
Smart Vision Labs
Founded
MARCH 2015
1st Generation Product:
SVOne Classic
JAN 2015
Clinical Study:
Adult Population
OCT 2015
Clinical Study:
Pediatric Population
JAN 2016
Clinical Study:
Major League Baseball
MARCH 2016
2nd Generation Products:
SVOne Pro and
SVOne Enterprise
#iamthefuture
5. The Future of Vision Care:
The SVOne Enterprise
A telemedicine platform for delivering precise
prescriptions for glasses and contact lenses without
a doctor present.
1. Patient data is uploaded to the cloud, including:
a. Visual Acuity
b. Autorefraction
c. Pupillary Distance
2. A team of doctors reviews the data
3. Patient receives prescription within 24 hours
#iamthefuture
6. We Are Building a National Network of Optical Partners
NY
MO
CA
TX
There are over 60 optical stores currently using
Smart Vision Exams across the United States.
#iamthefuture
FL
10. Millennials are all about encountering the world on their
own terms. They’ve grown up on personalized internet
marketing, with options tailored “just for them.” They
have come to expect that they can get exactly what they
want, customized for them, right away, via their phones.
#iamthefuture
18. 91%of stores ranked “Cool Factor”
as ‘Very Important’ or ‘Important’ to Millennial
customers’ purchasing criteria
Millennial Market Study April 2016
#iamthefuture
19. “Very fast,
tech was interesting”
“Great experience, very
quick and painless!”
“Cool Star Trek
level tech”
“Easy to follow along and
very little stress on my eyes”
“Fast, to the point,
convenient!”
“Quick, easy, and informative”
“Convenient & Cool”
“Awesome!!”
“Very seamless experience.
Easiest eye exam I have taken.”
“This is how all eye exams should be!
Simple, fast and accurate!”
“Speed and simplicity”
“It’s dope”
“Easy, Fast, Fun” “Eye exam on an iPhone, what!”
“Professional quick friendly efficient”
22. 92%of stores ranked “Fast Turnaround”
as ‘Very Important’ or ‘Important’ to Millennial
customers’ shopping experience
Millennial Market Study April 2016
#iamthefuture
25. 88%of stores ranked “Great Customer Service”
as ‘Very Important’ or ‘Important’ to Millennial
customers’ shopping experience
Millennial Market Study April 2016
#iamthefuture
26. Feedback Received from Smart Vision Exams
100%of those who responded to our survey
reported Good/Excellent service.
Speed Convenience
TOP TWO QUALITIES
#iamthefuture
It is through the lens of these values that we view our mission. To build products that will increase access to vision care around the world.
Our network of optical partners is growing quickly across the nation, and as it grows we build the business case that the Smart Vision Exam is a cost-efficient alternative to an on-site doctor and improves customer experience for glasses and contact lens wearers. Currently, our partners receive weekly updates with revenue and saving projections for their stores, and we are increasing our capacity to offer reporting and growth services to our partners.
Websites
Social
Experience
To be cool it has to be mobile
Not sold to
Causes
How its made
Whats inportant to them
Everything by phone on demand
Personalized
Food
Drivers
Massage
Beauty
Finance
etc