1. Jon Ingham @joningham
Understanding Engagement and
Employee Sentiment
www.joningham.com/advice
strategic-hcm.blogspot.com

2. Jon Ingham
• Strategic HR
consultant
• Technology analyst
• Involved in launch of
Engage for Success
• Symposium Events
faculty, delivering
‘People Planning,
Measurement and
Analysis’
Introduction

3. Jon Ingham reckons traditional surveys will continue to
play an important role. He stresses that data should be
used to change the way people behave. “Getting data
more quickly and more regularly doesn’t really increase
this insight and may result in moving from a strategic
perspective to engaging in more short-term activities.”
Dave Ulrich cautions “The tool should help provide
better information and access to delivering better
business results.”
Understanding Engagement
Source: http://www.hrmagazine.co.uk/hr/features/1151701/next-generation-employee-engagement-tools

4. Evidence Based Engagement
Sources: http://www.engageforsuccess.org/ideas-tools/employee-engagement-the-evidence
http://www.engageforsuccess.org/wp-content/uploads/2014/03/Rob-Briner.pdf

5. Useful to have some Theory
Validity
Reliability
Create
value
Add
value
Value for
money
Sources:
1. © Jon Ingham, http://www.joningham.com/advice/value-triangle
2. Gary Hamel, The Future of Management

6. Adding (Medium) Value
Traditional Engagement Surveys
Input /
Investment
Activity Outcome
Business
Impact
Prescriptive
Analytics
Strategic
Drivers
Employee
Engagement
Index
1.
Sa9sfac9on
with
Day-­‐to-­‐Day
Work
Experience
(3.52)
2.
Sa9sfac9on
with
Support
for
Career
(3.00)
1.
I
do
interes-ng
work
(3.68)
2.
This
Place
is
a
fun
place
to
work
(3.12)
3.
I
feel
confident
in
applying
procedures
(3.42)
4.
My
work
uses
my
full
poten3al
(2.94)
5.
I
am
fairly
rewarded
for
my
job(3.06)
Employee
engagement
(3.34)
•
sa9sfac9on
•
inten9on
to
stay
•
advocacy
1.
I
have
valuable
appraisals(2.82)
2.
I
know
what
I
need
to
do
to
be
successful
(3.25)
3.
I
am
able
to
get
the
training
I
need
(3.06)
4.
My
manager
and
I
plan
my
skills
(2.76)

7. Creating (High) Value
Eg Social Recognition
Source: Workstars. Also Achievers, Globoforce, Tembosocial, Jostle, WooBoard, WorkAngel

8. Creating (High) Value - Other
Sources:
1. Alan Watkins
http://www.changeboard.com/content/4879/leadership-and-management/talent-management/future-talent-
conference-2015-alan-watkinss-presentation-slides
2. Silverman Research

9. Value for Money –
Mini Surveys
Source: BlackbookHR
Also CultureAmp, TinyPulse, QuestBack, RoundPegg, KnowYourCompany,, 15Five, NikoNiko, Glint Inc
OfficeVibe, Waggl, Survey Monkey

10. Value for Money – Big Data

11. Creating Value Systems
Eg Enterprise Social Networks
Generating Big Data
Source: OrganisationView
Also see Kanjoya, Digital Reasoning, VoloMetrix,

12. Creating Value Systems
Eg Gamification
Generating Big Data
Source: eMee http://www.emee.co.in/enterprise.html

13. Creating Value Systems
Eg Gamification
Generating Big Data
Shanda Games provides each employee with a virtual
city. Employees are awarded virtual objects for
completing tasks or projects and these can be used to
decorate their cities. Each city owner is also able to
decide on what their city’s weather for the day is going
to be, and Shanda measures the mood of the
organisation by scanning how nice the weather is each
day.

14. Value for Money - ‘Big’ Data
Source: Celpax
Also eMooter, Morale.me

15. Value for Money ‘Big’ Data
Sears Project MoodRing tracked the emotions of its
retail staff mood using mood-tracking systems on the
company’s time clocks, collecting 80,000 moods per
day over 15 months.
They identified more positive moods of their
salespeople led to customers buying more purchase
peripheral products, like surge protectors, extra cables
and protective warranties.
The data team has piloted an automated email
program that sends store managers videos and short
training programs on how to motivate people.

16. Big Data – Wearables
Sources:
2. Galvanic Skin Response sweater
hIp://www.theguardian.com/technology/2013/dec/03/wearable-­‐tech-­‐ger-­‐mood-­‐sweater

17. Big Data - Wearables
Sources:
2. Hitachi Business Microscope

18. Ensure It’s Not Disengaging!
Sources:
http://web.archive.org/web/20150101054835/http://finance.yahoo.com/news/big-data-knows-youre-
going-130331790.html

19. Better (Perhaps)
Source: http://iamnotawidget.com

20. For More Information
info@joningham.com
www.joningham.com / www.joningham.com/advice
strategic-hcm.blogspot.com
linkedin.com/in/joningham
twitter.com/joningham
07904 185134

21. Or
See: http://www.symposium-events.co.uk/event/people-planning-measurement-and-analysis-wpm08/