- American public opinion is often uninformed, inconsistent, and illogical across issues. While the Supreme Court has around 74% approval, only about 50% know its main function. - Public opinion polls systematically interview a random sample of citizens to estimate opinions of the whole population. However, sampling errors and biases can occur if the sample is not truly representative. - Issues like question wording, sample selection biases, and socially desirable responding can impact the accuracy of public opinion polls in representing overall public views. Polls must use random, representative samples and avoid leading questions to provide an accurate depiction of public opinion.