SlideShare uma empresa Scribd logo
1 de 15
The Case for Mobile
Mobile Browsing has seen huge growth.
Mobile will outnumber desktop.
Consumers Love Their Smart Phones

• 33% of smart phone users
  use their smart phone while
  watching TV

• 22% use them while reading
  the newspaper

• One in three smart phone
  users would give up
  chocolate just to keep using
  their phones

• 95% of smart phone users
  will use their phone to search
  for local information
How has mobile usage impacted web design?
               1. Smaller Screen Size
How has mobile usage impacted web design?
              2. Optimized for finger tips
How has mobile usage impacted web design?
                3. Faster Load Times
How has mobile usage impacted web design?
            4. Simpler Interface and Design
How has mobile usage impacted web design?
             5. Device Support Concerns
Current Technologies to Make Websites Mobile Accessible
                   Responsive Web Design




  Mobile Version                Desktop Version
Current Technologies to Make Websites Mobile Accessible
                 Dedicated Mobile Website
Websites that DON’T work well via mobile




        Erieit.edu      Thecareerschools.com
Websites that DO work well via mobile




       Toniguy.com         Fullsail.edu
Suggestions for glit.edu

• Redesign website using Jquery,
  making dedicated to mobile
  devices

• Remove the Flash image slider and
  buttons. Replace with a static
  image.

• Simplify navigation and make it
  vertically orientated

• Rework text so that it is displayed
  in one column.
References

  Mobile Mania – The Growing Importance of Mobile Website Optimization
  (2011), Kissmetrics.com - http://blog.kissmetrics.com/mobile-mania/

  Rigley, Joshua (2012) - Businesses need a mobile website to compete,
  Standard.net - http://www.standard.net/stories/2012/01/20/businesses-need-
  mobile-website-compete

  Marqui.com (2012) – Top Mobile Website Design Trends for 2012
  http://www.marqui.com/blog/top-mobile-website-design-trends-for-2011.aspx

  Ma, Shanshan (2011) – 10 Ways Mobile Sites Are Different from Desktop Web
  Sites, Uxmatters.comhttp://www.uxmatters.com/mt/archives/2011/03/10-ways-
  mobile-sites-are-different-from-desktop-web-sites.php

Mais conteúdo relacionado

Último

Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
daisycvs
 
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
amitlee9823
 
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
dlhescort
 
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
lizamodels9
 
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
amitlee9823
 
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
lizamodels9
 
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabiunwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
Abortion pills in Kuwait Cytotec pills in Kuwait
 
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
lizamodels9
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
dollysharma2066
 

Último (20)

Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
 
Cracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptxCracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptx
 
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdfDr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
 
Business Model Canvas (BMC)- A new venture concept
Business Model Canvas (BMC)-  A new venture conceptBusiness Model Canvas (BMC)-  A new venture concept
Business Model Canvas (BMC)- A new venture concept
 
(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7
(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7
(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7
 
A DAY IN THE LIFE OF A SALESMAN / WOMAN
A DAY IN THE LIFE OF A  SALESMAN / WOMANA DAY IN THE LIFE OF A  SALESMAN / WOMAN
A DAY IN THE LIFE OF A SALESMAN / WOMAN
 
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
 
Value Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and painsValue Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and pains
 
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
 
Call Girls Zirakpur👧 Book Now📱7837612180 📞👉Call Girl Service In Zirakpur No A...
Call Girls Zirakpur👧 Book Now📱7837612180 📞👉Call Girl Service In Zirakpur No A...Call Girls Zirakpur👧 Book Now📱7837612180 📞👉Call Girl Service In Zirakpur No A...
Call Girls Zirakpur👧 Book Now📱7837612180 📞👉Call Girl Service In Zirakpur No A...
 
How to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityHow to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League City
 
Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1
 
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
 
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
 
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
 
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabiunwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
 
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
 
Organizational Transformation Lead with Culture
Organizational Transformation Lead with CultureOrganizational Transformation Lead with Culture
Organizational Transformation Lead with Culture
 
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service AvailableCall Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
 

Destaque

Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
Kurio // The Social Media Age(ncy)
 

Destaque (20)

PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
 
How to have difficult conversations
How to have difficult conversations How to have difficult conversations
How to have difficult conversations
 
Introduction to Data Science
Introduction to Data ScienceIntroduction to Data Science
Introduction to Data Science
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best Practices
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project management
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work
 
ChatGPT webinar slides
ChatGPT webinar slidesChatGPT webinar slides
ChatGPT webinar slides
 
More than Just Lines on a Map: Best Practices for U.S Bike Routes
More than Just Lines on a Map: Best Practices for U.S Bike RoutesMore than Just Lines on a Map: Best Practices for U.S Bike Routes
More than Just Lines on a Map: Best Practices for U.S Bike Routes
 
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
 
Barbie - Brand Strategy Presentation
Barbie - Brand Strategy PresentationBarbie - Brand Strategy Presentation
Barbie - Brand Strategy Presentation
 

The Case for Mobile

  • 1. The Case for Mobile
  • 2. Mobile Browsing has seen huge growth.
  • 4. Consumers Love Their Smart Phones • 33% of smart phone users use their smart phone while watching TV • 22% use them while reading the newspaper • One in three smart phone users would give up chocolate just to keep using their phones • 95% of smart phone users will use their phone to search for local information
  • 5. How has mobile usage impacted web design? 1. Smaller Screen Size
  • 6. How has mobile usage impacted web design? 2. Optimized for finger tips
  • 7. How has mobile usage impacted web design? 3. Faster Load Times
  • 8. How has mobile usage impacted web design? 4. Simpler Interface and Design
  • 9. How has mobile usage impacted web design? 5. Device Support Concerns
  • 10. Current Technologies to Make Websites Mobile Accessible Responsive Web Design Mobile Version Desktop Version
  • 11. Current Technologies to Make Websites Mobile Accessible Dedicated Mobile Website
  • 12. Websites that DON’T work well via mobile Erieit.edu Thecareerschools.com
  • 13. Websites that DO work well via mobile Toniguy.com Fullsail.edu
  • 14. Suggestions for glit.edu • Redesign website using Jquery, making dedicated to mobile devices • Remove the Flash image slider and buttons. Replace with a static image. • Simplify navigation and make it vertically orientated • Rework text so that it is displayed in one column.
  • 15. References Mobile Mania – The Growing Importance of Mobile Website Optimization (2011), Kissmetrics.com - http://blog.kissmetrics.com/mobile-mania/ Rigley, Joshua (2012) - Businesses need a mobile website to compete, Standard.net - http://www.standard.net/stories/2012/01/20/businesses-need- mobile-website-compete Marqui.com (2012) – Top Mobile Website Design Trends for 2012 http://www.marqui.com/blog/top-mobile-website-design-trends-for-2011.aspx Ma, Shanshan (2011) – 10 Ways Mobile Sites Are Different from Desktop Web Sites, Uxmatters.comhttp://www.uxmatters.com/mt/archives/2011/03/10-ways- mobile-sites-are-different-from-desktop-web-sites.php

Notas do Editor

  1. Smartphones, Tablets, and other mobile devices are widely used throughout the world. The number of users is steadily growing. Mobile internet use has grown along with the adoption of the mobile devices. From 2009 to August of 2011, mobile Internet browsing has sky rocketed by %1000.
  2. Mobile internet usage has been so robust over the past couple of years, by the year 2014 people accessing the Internet by a mobile device will eclipse the number of users accessing the Internet through a stationary or desktop device.
  3. Mobile internet usage has been so robust over the past couple of years, soon the number of people accessing the Internet by a mobile device will eclipse the number of users accessing the Internet through a stationary or desktop device.
  4. Mobile internet usage has dramatically changed the way people look at web design. There are many considerations when planning for the mobile web. The most obvious being the smaller screen size. Graphics and layout must be altered to accommodate smaller screen sizes and portrait / landscape orientations.
  5. Most mobile devices are interacted with touch screens. Therefore mobile website navigation and buttons must be large enough so that people have an easy time touching the screens with their finger tips.
  6. Mobile devices have slower processors and often times slower Internet connections. Mobile web content must be optimized for these hardware limitations so that they load in an acceptable time frame.
  7. A simpler interface and design are necessary to limit scrolling, zooming and panning.
  8. Not all mobile devices support all technologies. For example the iPhone does not support Flash content. This must be taken into consideration when developing a mobile website.
  9. There are many ways to make websites accessible by mobile devices. Responsive designs use CSS to take desktop designs and modify them so they display appropriately on mobile devices. There are other web frameworks that can aid you in accomplishing this like Foundation.
  10. Dedicated mobile web designs are completely new and different designs than desktop counter parts. Dedicated mobile websites are hosted in a different location than desktop websites and are essentially completely different websites. There are many frameworks that can aid in this type of development such as Sencha Touch and Jquery Mobile.
  11. These websites don’t work well when using a mobile device for a few reasons. First they are not optimized for the smaller screen. Text is much too small to read so a user would have to zoom and pan to read. The navigation is also too small and would be difficult to interact with fingertips. Both websites use Flash which iPhone does not support. There is far too much content on one page for a mobile phone to display easily.
  12. These websites do work well when using a mobile device for a few reasons. The designs are optimized well for the screen size. Users only need to scroll up or down to view content. Buttons are large enough to read and big enough for someone to easily tap with finger tips. No Flash was used so all content displays correctly on the iPhone. Vertical navigation and simple layout was used to make navigating and reading content easy to do.
  13. The Great Lakes Institute of Technology website, while nicely designed now, needs to be simplified to display properly via mobile devices. I suggest designing another website to be dedicated to mobile devices only and use the Jquery Mobile framework. Jquery Mobile scales nicely to all screen sizes. The current site uses a Flash image slider and a couple of animated buttons. I suggest removing the slider and replacing it with a static image or a slider that uses Javascript. The navigation is horizontally orientated and contains dropdown menus. I would suggest simplifying the navigation and making it vertically oriented. Currently the text is displayed in two columns. I would suggest reworking the text so that it displays in one column.