General usage info for WordPress as it relates to SEO.

1. Using WordPress

2. Logging In Login Page is public

3. Types of Users Administrator Editor

4. Adding Content Site Uses Pages Posts are for blogging Basic to Advanced options

5. Title Foundation for everything else Page Address Page Name Menu Name Page Heading

6. Editing Basic options Kitchen Sink Options

7. Editors Visual (WYSIWYG) HTML

8. Content Area Use built in formatting Don’t force with text or returns

9. Publishing Options Schedule Publish Date Draft for editing Private for internal use

10. Page Hierarchy This is your sidebar menu

11. Authors Logged in user Can be changed(departures)

12. SEO Title Meta Data Menu Be Careful

13. Keywords in Content Page headings Lists Bold Text Image ALT tags

14. Lists Ordered, unordered, doesn’t matter Lists are special Great for usability

15. Bold Bigger is not bolder <strong>this is bold</strong>

16. Keyword Density Target 4-6% Roughly 1-2 words in every 4-5 sentence paragraph

17. A thousand words down to one Every image should have Title ALT

18. Back linking Basics One way is best No follow is not wanted