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How to Market Luxury products

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How to Market Luxury products

23 de Dec de 2015••
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Luxury products are marketed much differently than mass-market products. See how in this TV interview on Fios1 with Professor Joel Evans..

Dr. Joel Evans
Distinguished Professor Emeritus of Business em Hofstra University, Zarb School of Business
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How to Market Luxury products

  1. EVANS ON MARKETING Marketing Luxury Products This television interview of Hofstra University's Professor Joel Evans (of the Zarb School of Business) appeared on Fios1's Money & Main$treet. The interview was conducted by host Giovanna Drpic. It deals with the luxury market, especially on Long Island, NY. There are many tips and graphics.
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