Andreas Quandt on Growth and Virality

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In some form or another, I’ve spent my entire career generating insights from data. I recently spoke at this meetup about growth, social analytics, and data-driven culture. I’m not fond of presentations where the entire content is on the slide so that I have to wait for the speaker to tell me what I’ve already finished reading. The flipside is that my slide deck below is probably not that useful on its own. So I wrote down roughly what I spoke about.

Mídias sociais

WINTERTemplate
01
INTRO
andreas.quandt@gmail.com
Emodo, Inc.
2013-07-25

04
Relative Growth
Over Time
(hypothetical data)

05
Providing Value
Viral Growth: K = i * conv%

05
Viral Growth: K = i * conv%
1
32
4 5 6 7
8 9 10 11 12 13 14 15

05
Providing Value
Viral Growth: K = i * conv%
Organic vs. Marketing
Registered vs. Active Users

07
Finding the Right Metrics
Network Effect
Time Spent

08
Total Messages?
Messages / User?
Recipients / User?
Msgs / Recipient / User
Msgs Among Fixed User Set

17
Q&A
andreas.quandt@gmail.com
You can find many more free templates on the Presentation
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Andreas Quandt on Growth and Virality

1. WINTERTemplate 01 INTRO andreas.quandt@gmail.com Emodo, Inc. 2013-07-25

2. 02 GROWTH

3. 03 20M+ Registered Users

4. 04 Relative Growth Over Time (hypothetical data)

5. 05 Providing Value Viral Growth: K = i * conv%

6. 05 Viral Growth: K = i * conv% 1 32 4 5 6 7 8 9 10 11 12 13 14 15

7. 05 Providing Value Viral Growth: K = i * conv% Organic vs. Marketing Registered vs. Active Users

8. 06 SOCIAL

9. 07 Finding the Right Metrics Network Effect Time Spent

10. 08 Total Messages? Messages / User? Recipients / User? Msgs / Recipient / User Msgs Among Fixed User Set

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19. 17 Q&A andreas.quandt@gmail.com You can find many more free templates on the Presentation Magazine website at www.presentationmagazine.com

Andreas Quandt on Growth and Virality

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