Jody Layne

Orlando, Florida Area United States

CEO of Expect Referrals

Advertising / Marketing / PR

After spending over two decades as a marketing professional helping create unique and innovative marketing campaigns for businesses from Walt Disney World to Natural Awakenings to Bahama Breeze, I felt a shift occurring. Consumers were changing and the marketing needed to start changing with it. Technology has always shaped how businesses have connected to consumers. And I have had the pleasure to help many companies market their businesses through so many channels. But, we are entering into a new realm. A realm where consumers don't want to be interrupted during their day to be told what to buy. They search for what they need. It is an exciting time to be a marketer because there ...