MPA 213 Management of rural and Urban Development

1. Module 3
Vision, Mission, Goals & Policy
Setting
MPA 207 PLANNING PROCESS
REYNAN PAUL D. TAMONDONG
MPA STUDENT
DR. JOSEFINA B. BITONIO, DPA
PROFESSOR

2. VMOSA (Vision, Mission,
Objectives, Strategies, and Action
Plans)
• A practical planning process used to help community groups define a vision and develop
practical ways to enact change. VMOSA helps the organization set and achieve short
term goals while keeping sight of your long-term vision. Implementing this planning
process into your group's efforts supports developing a clear mission, building
consensus, and grounding your group's dreams.
https://ctb.ku.edu/en/table-of-contents/structure/strategic-planning/vmosa/main

3. WHY SHOULD YOUR
ORGANIZATION USE VMOSA?
• The VMOSA process grounds your dreams. It makes good ideas possible by laying out
what needs to happen in order to achieve your vision.
• By creating this process in a group effort (taking care to involve both people affected
by the problem and those with the abilities to change it), it allows your organization to
build consensus around your focus and the necessary steps your organization should
take.
• The process gives you an opportunity to develop your vision and mission together with
those in the community who will be affected by what you do. That means that your
work is much more likely to address the community’s real needs and desires, rather
than what you think they might be. It also means community ownership of the vision
and mission, putting everyone on the same page and greatly increasing the chances
that any effort will be successful.
https://ctb.ku.edu/en/table-of-contents/structure/strategic-planning/vmosa/main

4. WHEN SHOULD YOU USE VMOSA?
- When you are starting a new organization.
- When your organization is starting a new initiative or large project or is going to begin
work in a new direction.
- When your group is moving into a new phase of an ongoing effort.
- When you are trying to invigorate an older initiative that has lost its focus or
momentum.
- When you’re applying for new funding or to a new funder.
https://ctb.ku.edu/en/table-of-contents/structure/strategic-planning/vmosa/main

5. WHAT IS A VISION?
-A VISION IS A CLEAR COMPREHENSIVE “PHOTOGRAPH”
OF AN ORGANIZATION AT SOME POINT IN THE FUTURE.
IT PROVIDES DIRECTION BECAUSE IT DESCRIBES WHAT
THE ORGANIZATION NEEDS TO BE LIKE, TO BE
SUCCESSFUL WITHIN THE FUTURE.
-A VISION DESCRIBES THE “WHAT”I.E. WHAT YOU ARE
TRYING TO ACHIEVE IN THE FUTURE. IT IS THE END
RESULT OF A STRATEGIC PLANNING PROCESS.
https://changedesignsportal.worldsecuresystems.com/public/organisation/org_strategy/What-are-vision-and-values.

6. WHAT IS A VISION?
-A VISION PROVIDES STRONG FOUNDATION FOR THE
DEVELOPING A COMPREHENSIVE MISSION STATEMENT.
-A STRATEGIC VISION ADDRESSES THE “WHERE ARE WE
GOING” QUESTIONS AND EXPLAINS THE COURSE AND
DIRECTION CHARTERED BY THE MANAGEMENT.
https://changedesignsportal.worldsecuresystems.com/public/organisation/org_strategy/What-are-vision-and-values..

7. Having a vision means we have a clear sense
of purpose. It means we have a much larger
picture of our business, or our life, than
simply setting and reaching short term goals
and tackling problems as they come along.
Visions are driven by passion and dreams,
and they are reflected through real efforts to
create real results.
https://thriveagency.com/news/business-vision
What does
it mean to
have a
vision?

8. IMPORTANCE OF HAVING A VISION
https://www.johngraham.org/coach/5-the-importance-of-vision
•A vision inspires action.
•A vision is a practical guide for creating plans and
setting goals and objectives.
•A vision helps keep organizations and groups
focused.

9. Benefits of
Having a
Vision
https://www.slideshare.net/lidhiyababu/vision-
mission-goals-and-objectives
• Good visions are inspiring and exhilarating.
• Helps the organization to prepare for the future.
• Good vision reduces risk-taking and experimentation.
• Good vision helps to motivate and morale boosting of
employees.
• Good visions are competitive, original and unique.
• Good visions represent integrity, they are truly genuine
and can be used for the benefit of the people.

10. WHAT IS A MISSION?
-A MISSION IS THE CORE PURPOSE OF THE AGENCY OR
THE COMPANY. IT IS A SUMMARY OF THE AIMS AND CORE
VALUES OF THE COMPANY.
-A MISSION CLEARLY TELLS WHAT YOU AS AN
ORGANIZATION DO FOR YOUR CUSTOMERS OR CLIENTS.
-A MISSION IS COMPREHENSIVE BUT ALSO VERY SPECIFIC
TO SET YOU APART FROM THE ORGANIZATIONS.
https://www.dragon1.com/terms/mission-definition

11. WHAT IS A MISSION?
-OFTEN THIS IS THE REASON THE COMPANY OR THE
ORGANIZATION WAS CREATED – TO FILL A NEED IN THE
MARKETPLACE OR SOCIETY.
-THE MISSION SHOULD ANSWER THREE KEY QUESTIONS:
-WHAT IS IT THAT WE DO?
-HOW DO WE DO IT?
-FOR WHOM ARE WE DOING IT?
https://www.dragon1.com/terms/mission-definition

12. VISION STATEMENT VS MISSION STATEMENT

13. WHAT IS VISION STATEMENT?
• A VISION STATEMENT is used to describe the future state of
the organization, i.e., what the organization hopes to become
in the future. It is, therefore, a long-term goal that provides
direction for the organization. It also communicates the
purpose of the organization to the employees and other
stakeholders and provides them with the inspiration to
achieve that purpose.
https://www.linkedin.com/pulse/importance-vision-mission-statements-norja-vanderelst

14. WHAT IS MISSION STATEMENT?
• A MISSION STATEMENT describes the current state of an
organization and its primary goals or objectives. It provides
detailed information about what the organization does, how
it does it, and who it does it for. Unlike the vision statement, it
is short-term in nature. However, it is related to the vision
statement in that it outlines the primary goals that will help
to achieve the future the organization desires (i.e, the vision).
https://www.linkedin.com/pulse/importance-vision-mission-statements-norja-vanderelst

15. Importance of vision
and mission statement
in an organization
https://www.linkedin.com/pulse/importance-
vision-mission-statements-norja-vanderelst
• 1. The vision and mission statements define the purpose of the
organization and instill a sense of belonging and identity to the
employees.
• 2. The mission statement acts as a “North Star”. The vision
statement provides the goal (or the destination) to be reached by
following this direction.
• 3. The vision and mission statements help to properly align the
resources of an organization towards achieving a successful future.
• 4. The mission statement provides the organization with a clear
and effective guide for making decisions, while the vision statement
ensures that all decision made are properly aligned with what the
organization hopes to achieve.
• 5. The vision and mission statements provide a focal point that
helps the organization, thus ensuring that everyone is working
towards a single purpose.

16. Differences Between Vision Statement and
Mission Statement
VISION STATEMENT
About
A vision statement outlines “WHERE” you want to
be.
Answer
Answer the question, “Where do we aim to be?”
Time
A vision statement talks about the future.
MISSION STATEMENT
About
A mission statement talks about “How” you will get
there.
Answer
Answer the question, “What do we do? What makes us
different?”
TIME
A mission statement talks about the present leading to
its future.
https://www.slideshare.net/lidhiyababu/vision-mission-goals-and-objectives

17. Differences Between Vision Statement and
Mission Statement
VISION STATEMENT
Function
It lists where you see yourself some years from now.
Change
As your organization evolves, you might feel
tempted to change your vision.
Developing a Statement
Where do we want to be moving forward? When
do we want to reach the stage? How do we want to
do it?
MISSION STATEMENT
Function
IT list the broad goals for which the organization is
formed.
Change
Your mission statement may change, but it should still
tie back to your core values, customer needs and
vision.
Developing a Statement
What do we do today? For whom do we, do it? What is
the benefit In other words, Why we do what we do?
What, For Whom and Why?
https://www.slideshare.net/lidhiyababu/vision-mission-goals-and-objectives

18. THE BUREAU OF
INTERNAL
REVENUE’S
MISSION AND
VISION
STATEMENT
Mission Statement
We collect taxes
through just
enforcement of tax
laws for nation-
building and the
upliftment of the
lives of Filipinos.
Vision Statement
The Bureau of
Internal Revenue is
an institution of
service excellence
and integrity.

19. GOALS
A Goal is an idea of the future or desired result that a person or a group of people envision, plan and
commit to achieve.
Goals represent the decisions we make and the commitments we take in order to reach attainment,
break some bad habits, adopt useful habits or achieve more in different areas of life.
Goals enable us to achieve focus in life by helping us to determine what we want. They keep us
motivated and propelled, constantly putting us in state of action.
Goals, when properly conceived and pursued can help us to maximize the one and only life we must
live.
https://www.lifehack.org/863723/what-are-goals

20. Common Goal Confusion
Goal vs Vision
Visions are important in life, but they are not the same as goals. Your vision represents where you
want to go or be in life, a destination you aim to arrive at. However, the paths that will get you to
that destination are often undefined until you break them down into goals. Goals help you to
understand and quantify the steps you will have to take in order to actualize your vision. Having a
broader life vision will help you to achieve more goals.
Goal vs Dream
Dreams are aspirations fueled by desires. They exist in the realm of imagination and often give us
inspiration. However, goals are action-based. Goals stretch us and help us to achieve results.

21. Common Goal Confusion
Goal vs Expectation
Goals should not be confused with expectations. Expectations are things that we think we should have or
heights we feel we should attain. Goals helped them to structure their attention and focus and keep them
involved to strive for excellence.
Goal vs Desire
We all have desires; they represent the things we want. However, in order to get our desires, we might have to
set goals.
Goal vs Objective
Objectives are the tasks we must accomplish in order to achieve our goals. It will be more useful to differentiate
between goal and objective by looking at the differences between a broader term G’SOT which stands
for Goals, Strategies, Objectives, and Tactics.
• A goal is a broad primary outcome
• A strategy is the approach you take to achieve a goal
• An objective is a measurable step you take to achieve a strategy
• A tactic is a tool you use in pursuing an objective associated with a strategy.
https://www.lifehack.org/863723/what-are-goals

22. 5 Elements of a SMART Business Goal
Every successful business has clearly set and articulated goals to attain specific
objectives.
SMART is an acronym for the 5 elements of specific, measurable, achievable, relevant, and
time-based goals.
Specific
Your goal should be clear and specific, otherwise you won't be able to focus your efforts
or feel truly motivated to achieve it. When drafting your goal, try to answer the five "W"
questions:
• What do I want to accomplish?
• Why is this goal important?
• Who is involved?
• Where is it located?
• Which resources or limits are involved?

23. 5 Elements of a SMART Business Goal
Measurable
It's important to have measurable goals, so that you can track your progress and stay
motivated. Assessing progress helps you to stay focused, meet your deadlines, and feel
the excitement of getting closer to achieving your goal. A measurable goal should
address questions such as:
• How much?
• How many?
• How will I know when it is accomplished?
Achievable
Your goal also needs to be realistic and attainable to be successful. In other words, it
should stretch your abilities but remain possible. An achievable goal will usually answer
questions such as:
• How can I accomplish this goal?
• How realistic is the goal, based on other constraints, such as financial factors?

24. 5 Elements of a SMART Business Goal
Relevant
This step is about ensuring that your goal matters to you, and that it also aligns with other relevant goals. We all
need support and assistance in achieving our goals, but it's important to retain control over them.
• A relevant goal can answer "yes" to these questions:
• Does this seem worthwhile?
• Is this the right time?
• Does this match our other efforts/needs?
• Am I the right person to reach this goal?
• Is it applicable in the current socio-economic environment?
Time-bound
Every goal needs a target date, so that you have a deadline to focus on and something to work toward
• A time-bound goal will usually answer these questions:
• When?
• What can I do six months from now?
• What can I do six weeks from now?
• What can I do today?
https://www.mindtools.com/pages/article/smart-goals.htm

25. Policy
Policies and Procedures go together but are not interchangeable.
A Policy is a set of general guidelines that outline the organization’s
plan for tackling an issue. Policies communicate the connection
between the organization’s vision and values and its day-to-day
operations.
A Procedure explains a specific action plan for carrying out a policy.
Procedures tells employees how to deal with a situation and when.

26. Organizational Policy
ORGANIZATIONAL POLICY Organizational policies are methods of
action selected, usually by an organization from among alternatives to
guide and determine present and future decisions and positions on
public matters. Some organization policies are: Compensation policies,
Employment status policies and the International hiring policies.
https://www.slideshare.net/Shwetha_CA/organisational-policy-on-hiring

27. Policy In Organization
Policies and Procedures are the strategic link between the company’s Vision and its day-to-
day operation. It’s easy to see that well-written policies and procedures benefit the
company as well as the employee.
From an employee perspective
1. It allows workers to perform their jobs with respect and dignity.
2. To understand their roles and responsibilities within predefined limits
From the organization’s perspective
1. Allows management to guide operations without constant management intervention.
2. Avoids managers to “micro-manage” their staff.
https://www.slideshare.net/Shwetha_CA/organisational-policy-on-hiring

28. Comparison Chart
POLICIES
Meaning
A precise statement which contains the set of
principles acting as guidelines for achieving the
goals of an organization is known as Policy.
Nature
Policies are flexible in nature, i.e. they allow
exceptional situations.
Reflects
The mission of the organization.
PROCEDURES
Meaning
The Procedure is a systematic sequence for an
activity or task which is predefined by an
organization.
Nature
Procedures are rigid in nature.
Reflects
Practical applicability of the policies
https://keydifferences.com/difference-between-policies-and-procedures.html

29. Comparison Chart
POLICIES
Best Implemented when
Fully acceptable by the people.
In support of
Strategies
Involves
Decision Making
PROCEDURES
Best Implemented when
Follow a logical process.
In Support of
Programs
Involves
Action
https://keydifferences.com/difference-between-policies-and-procedures.html

30. The Importance of Policies and
Procedures
1. Regardless of your organization’s size, developing formal policies and
procedures can make it run much more smoothly and efficiently.
2. There is no need for trial-and-error or micromanaging.
3. Formal policies and procedures save time and stress when handling HR
issues.
4. Formal policies and procedures help to ensure your company complies
with relevant regulations.
https://i-sight.com/resources/policies-and-procedures-in-the-workplace-the-ultimate-guide/

31. How to Develop Policies and
Procedures in the Workplace
According to the New South Wales Government Industrial Relations, a workplace policy
should:
• Set out the aim of the policy.
• Explain why the policy was developed.
• List who the policy applies to.
• Set out what is acceptable or unacceptable behavior.
• Set out the consequences of not complying with the policy.
• Provide a date when the policy was developed or updated.
https://i-sight.com/resources/policies-and-procedures-in-the-workplace-the-ultimate-guide/

33. PRESENTED BY:
REYNAN PAUL D. TAMONDONG