This is a presentation given in our ED 700 Leadership class at Pepperdine.

1. Our Iceberg is Melting
Presented by:
Lauren Lek Matt Boyne
Jenith Mishne Chad Swaney
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3. Why the Fable?
Symbolic
Discuss with Others
Find Other Tools
Use the story as a communication tool
Act in Concert with Others
Takes the “me and you” out of organizational politics
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5. 8-Step Change Process SET THE STAGE
Step1: Create a Sense of Urgency.
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6. 8-Step Change Process
SET THE STAGE
Step 2: Pull Together the Guiding Team.
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7. 8-Step Change Process
Decide What to Do
Step 3: Develop the Change Vision and Strategy.
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8. 8-Step Change Process
Make it Happen
Step 4: Communicate for Understanding and Buy-In.
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9. 8-Step Change Process
Make it Happen
Step 5: Empower Others to Act.
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10. 8-Step Change Process
Make it Happen
Step 6: Produce Short-term Wins
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11. 8-Step Change Process
Make it Happen
Step 7: Don’t Let Up.
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12. 8-Step Change Process
Make it Stick
Step 8: Create a New Culture.
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13. Questions to Ponder
• What are the icebergs in your organization?
• What are some of the challenges of initiating
change?
• How does storytelling (i.e. fable) allow you to
have the conversations you need to launch
change?
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14. History
Organizational Psychology
Lewin’s Force Field Theory - Freezing and
Unfreezing (Robbins, 2003)
Schein’s (2004) work on “disequilibrium” as
a tool for cultural adjustment
Kotter realized the data supported cultural
change and not just surface change
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15. References
• Kotter, J.P & Rathgeber, H (2005). Our Iceberg
is Melting: Changing and Succeeding Under
Any Conditions. New York: St. Martin’s Press
• Kotter, J.P.(1995, March-April).Leading change:
Why transformation efforts fail, Harvard
Business Review, 59-67.
• Robbins, S.P. (2003). Organizational behavior
(10th ed). Upper Saddle River, NJ: Pearson
Education.
• Schein, E.H. (2004). Organizational culture
and leadership (3rd ed). San Francisco:
Jossey-Bass Publishers.
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