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Myowns2m.com Meetup 14-06-2010

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Jeroen van der Schenk
Jeroen van der Schenk

Presentatie tijdens de Myowns2m.com Meetup op 14 juni 2010

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Seats2meet.com® A registred trademark by C.D.E.F. Holding BV Myowns2m.com Meetup 14 juni 2010
Myowns2m.com Meetup 10:00 Welkom en Presentatie Society 3.0 11:05 Welkom 11:10 Presentatie nieuwe locaties 11:45 Ontwikkeling overeenkomsten Trademark Licence Agreement Social Media Strategy 12:10 Lancering Myowns2m.nl & Wiki 13:00 Lunch 13:30 Informeel verder praten Nederland - Denemarken
Seats2meet.com® A registred trademark by C.D.E.F. Holding BV Seats2meet.com Licence Structure
Seats2meet.com Licence Structure Software Licence Agreement Seats2meet.com® A registred trademark by C.D.E.F. Holding BV White Label Bookingsoftware + Trademark Licence Agreement A + Trademark Licence Agreement B Inspired by Seats2meet.com Seats2meet.com Location Partner Fee’s S2M Terms & conditions
Levels of Cooperation 1. Software Licence 2. 1 + Trademark Licence A 3. 1 + Trademark Licence B Use of bookingsoftware ✓ ✓ ✓ Publication on the Seats2meet.com website ✗ ✓ ✓ Use of trademark Seats2meet.com and S2M ✗ ✗ ✓ Use of trademark ‘Inspired by Seats2meet.com’ ✗ ✓ ✗ Use of social media channels Seats2meet.com in accordance with the S2M social media strategy* ✗ ✓ ✓
Software Licence Agreement ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Licence Fee Booking fee (directly charged to the booker) Hostin-, Support- & Development Fee (charged to the entrepreneur) Fee per booked seat (Seats2meet.com) (group reservations through the Seats2meet.com bookingsengine) € 1,00 € 1,00 Fee per booked seat (Seats2work.com) (individual seat reservations through the Seats2work bookingsengine) € 0,50 € 0,50 Fee per booked seat (complimentary) (individual- and group reservations, free of charge) € 0,00 € 0,00
Seats2meet.com® A registred trademark by C.D.E.F. Holding BV Seats2meet.com Trademark Rules
Seats2meet.com® A registred trademark by C.D.E.F. Holding BV Seats2meet.com® A registred trademark by C.D.E.F. Holding BV
Trademark Rules ✓ APPROVED LOCATION NAMES (EXAMPLES) Building / Complex ✓ Seats2meet.com Discover! ✓ Seats2meet.com Het Strijkijzer Street name or city with street name ✓ Seats2meet.com Lange Poten ✓ Seats2meet.com Rotterdam Coolsingel Cityname with additive ✓ Seats2meet.com Den Haag Centraal Station ✓ Seats2meet.com Scheveningen Beach ✓ Seats2meet.com Amsterdam Damrak
Trademark Rules ✗ DISAPPROVED LOCATION NAMES (EXAMPLES) Village, City, Country, Region, etc.. ✗ Seats2meet.com Leiden / S2M Leiden ✗ Seats2meet.com 040 / S2M040 ✗ Seats2meet.com Belgium Combinations that might give the impression that location fulfils a coordinating role within the Seats2meet.com Organisation ✗ Seats2meet.com HQ ✗ Seats2meet.com Worldwide ✗ Seats2meet.com International ✗ Seats2meet.com City
Seats2meet.com® A registred trademark by C.D.E.F. Holding BV Social Media Strategy ‘ Connect local, inspire global!’
Information Flow S2M Plaza Location 2 S2M Country 2 S2M Country 1 S2M City 1 S2M City 2 S2M City 3 S2M Plaza Location 3 S2M Plaza Location 4 S2M Plaza Location 5 S2M Plaza Location 1 S2M Worldwide Local branding National branding International branding
MINDZ Plaza Seats2meet.com® A registred trademark by C.D.E.F. Holding BV
MINDZ Plaza Seats2meet.com® A registred trademark by C.D.E.F. Holding BV
Delen = vermenigvuldigen! Seats2meet.com® A registred trademark by C.D.E.F. Holding BV S2M Plaza Location 2 S2M Country 2 S2M Country 1 S2M City 1 S2M City 2 S2M City 3 S2M Plaza Location 3 S2M Plaza Location 4 S2M Plaza Location 5 S2M Plaza Location 1 S2M Worldwide Local branding National branding International branding
Social Media Strategy Location Plaza City Plaza Country Plaza S2M Worldwide Plaza Offical Group Seats2meet.com Offical Fanpage Seats2meet.com Local branding National branding International branding Publish content automaticly via RSS
Automatic contentsharing S2M corporate accounts Other accounts (non-official S2M) Seats2meet.com Plaza Filtering by tags Seats2meet.comWebsite
Seats2meet.com® A registred trademark by C.D.E.F. Holding BV Myowns2m.nl Lancering

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Myowns2m.com Meetup 14-06-2010

  • 1. Seats2meet.com® A registred trademark by C.D.E.F. Holding BV Myowns2m.com Meetup 14 juni 2010
  • 2. Myowns2m.com Meetup 10:00 Welkom en Presentatie Society 3.0 11:05 Welkom 11:10 Presentatie nieuwe locaties 11:45 Ontwikkeling overeenkomsten Trademark Licence Agreement Social Media Strategy 12:10 Lancering Myowns2m.nl & Wiki 13:00 Lunch 13:30 Informeel verder praten Nederland - Denemarken
  • 3. Seats2meet.com® A registred trademark by C.D.E.F. Holding BV Seats2meet.com Licence Structure
  • 4. Seats2meet.com Licence Structure Software Licence Agreement Seats2meet.com® A registred trademark by C.D.E.F. Holding BV White Label Bookingsoftware + Trademark Licence Agreement A + Trademark Licence Agreement B Inspired by Seats2meet.com Seats2meet.com Location Partner Fee’s S2M Terms & conditions
  • 5. Levels of Cooperation 1. Software Licence 2. 1 + Trademark Licence A 3. 1 + Trademark Licence B Use of bookingsoftware ✓ ✓ ✓ Publication on the Seats2meet.com website ✗ ✓ ✓ Use of trademark Seats2meet.com and S2M ✗ ✗ ✓ Use of trademark ‘Inspired by Seats2meet.com’ ✗ ✓ ✗ Use of social media channels Seats2meet.com in accordance with the S2M social media strategy* ✗ ✓ ✓
  • 6.
  • 7. Licence Fee Booking fee (directly charged to the booker) Hostin-, Support- & Development Fee (charged to the entrepreneur) Fee per booked seat (Seats2meet.com) (group reservations through the Seats2meet.com bookingsengine) € 1,00 € 1,00 Fee per booked seat (Seats2work.com) (individual seat reservations through the Seats2work bookingsengine) € 0,50 € 0,50 Fee per booked seat (complimentary) (individual- and group reservations, free of charge) € 0,00 € 0,00
  • 8. Seats2meet.com® A registred trademark by C.D.E.F. Holding BV Seats2meet.com Trademark Rules
  • 9. Seats2meet.com® A registred trademark by C.D.E.F. Holding BV Seats2meet.com® A registred trademark by C.D.E.F. Holding BV
  • 10. Trademark Rules ✓ APPROVED LOCATION NAMES (EXAMPLES) Building / Complex ✓ Seats2meet.com Discover! ✓ Seats2meet.com Het Strijkijzer Street name or city with street name ✓ Seats2meet.com Lange Poten ✓ Seats2meet.com Rotterdam Coolsingel Cityname with additive ✓ Seats2meet.com Den Haag Centraal Station ✓ Seats2meet.com Scheveningen Beach ✓ Seats2meet.com Amsterdam Damrak
  • 11. Trademark Rules ✗ DISAPPROVED LOCATION NAMES (EXAMPLES) Village, City, Country, Region, etc.. ✗ Seats2meet.com Leiden / S2M Leiden ✗ Seats2meet.com 040 / S2M040 ✗ Seats2meet.com Belgium Combinations that might give the impression that location fulfils a coordinating role within the Seats2meet.com Organisation ✗ Seats2meet.com HQ ✗ Seats2meet.com Worldwide ✗ Seats2meet.com International ✗ Seats2meet.com City
  • 12. Seats2meet.com® A registred trademark by C.D.E.F. Holding BV Social Media Strategy ‘ Connect local, inspire global!’
  • 13. Information Flow S2M Plaza Location 2 S2M Country 2 S2M Country 1 S2M City 1 S2M City 2 S2M City 3 S2M Plaza Location 3 S2M Plaza Location 4 S2M Plaza Location 5 S2M Plaza Location 1 S2M Worldwide Local branding National branding International branding
  • 14. MINDZ Plaza Seats2meet.com® A registred trademark by C.D.E.F. Holding BV
  • 15. MINDZ Plaza Seats2meet.com® A registred trademark by C.D.E.F. Holding BV
  • 16. Delen = vermenigvuldigen! Seats2meet.com® A registred trademark by C.D.E.F. Holding BV S2M Plaza Location 2 S2M Country 2 S2M Country 1 S2M City 1 S2M City 2 S2M City 3 S2M Plaza Location 3 S2M Plaza Location 4 S2M Plaza Location 5 S2M Plaza Location 1 S2M Worldwide Local branding National branding International branding
  • 17. Social Media Strategy Location Plaza City Plaza Country Plaza S2M Worldwide Plaza Offical Group Seats2meet.com Offical Fanpage Seats2meet.com Local branding National branding International branding Publish content automaticly via RSS
  • 18. Automatic contentsharing S2M corporate accounts Other accounts (non-official S2M) Seats2meet.com Plaza Filtering by tags Seats2meet.comWebsite
  • 19. Seats2meet.com® A registred trademark by C.D.E.F. Holding BV Myowns2m.nl Lancering