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Presented by:
Jeremi Bauer
Agenda
 Why do we need to maximize margins?


 What are some ways to maximize margin?


 Where do we start?


 How do we sustain the results?
Why?
Pros                          Cons
 More profitability           Missed market opportunities


 Financial strength           Customer loyalty


 More options as a company    Potential loss of sales


 Growth
What are ways to increase margin?
 Raise prices          Service


 Buy at lower price    Quality


 Out service the       Service
 competition
                        Quality
 Focus
Where does it all begin?
How do we sustain results
 Create strong, deep, long-lasting relationships

 Be reliable, dependable, and predictable

 Be both proactive and reactive to customer needs

 Make it as easy as possible to do business with us

 Be proactive when problems arise

 Exude knowledge and competence by knowing your
  product line and consistently following up
Net result


 Margins go up because we don’t have sell on price
 alone

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Maximizing Margins

  • 2. Agenda  Why do we need to maximize margins?  What are some ways to maximize margin?  Where do we start?  How do we sustain the results?
  • 3. Why? Pros Cons  More profitability  Missed market opportunities  Financial strength  Customer loyalty  More options as a company  Potential loss of sales  Growth
  • 4. What are ways to increase margin?  Raise prices  Service  Buy at lower price  Quality  Out service the  Service competition  Quality  Focus
  • 5. Where does it all begin?
  • 6. How do we sustain results  Create strong, deep, long-lasting relationships  Be reliable, dependable, and predictable  Be both proactive and reactive to customer needs  Make it as easy as possible to do business with us  Be proactive when problems arise  Exude knowledge and competence by knowing your product line and consistently following up
  • 7. Net result  Margins go up because we don’t have sell on price alone