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Semelhante a Rim ceo presentation
Semelhante a Rim ceo presentation (20)
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Rim ceo presentation
- 1. Introduction
- 3. Introduction Jennifer Krane Jasleen Saini Jamie Watson Jorge Cruz
- 4. Marketing 1. Attention grabber 2. Admit to flaws 3. Make and stick to clear plan 4. Get back to business 5. Get personality
- 5. Business • Business will become better as a whole • Blackberry 10 – late 2012 • “…we believe in our own strengths…” • Plans to pick up business
- 6. Pros • Good move to change CEO’s • New CEO means new vision • RIM has opportunity to recapture fans
- 7. Pros • Employees happy about change • New CEO is more people friendly • Has promised better performance
- 8. Cons • Loss of market share • Competition • Loss of global smartphone market • Slow operating system
- 9. Video http://www.globalnational.com/pages/story.asp x?id=6442565431
- 10. Websites Used • http://tinyurl.com/6vceuwf • http://tinyurl.com/8xsv6dm • http://tinyurl.com/77ucrn2 • http://tinyurl.com/7p5yyne • http://tinyurl.com/7btmqb2 • http://tinyurl.com/76txhop • http://tinyurl.com/6te9nxr • http://tinyurl.com/6pq6dnh • http://tinyurl.com/74ryfca • http://tinyurl.com/6vc9xd5 • http://tinyurl.com/7gczrvt • http://tinyurl.com/6v7dwjw • http://tinyurl.com/74lpp7j