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The Event marketing boutique




                 Technical DMC
                 November 2009
About our
 Technical DMC
       On November 2009 we introduce our brand new state-of-
       the-art service technical DMC at our Barcelona office.


 We have taken this initiative because we have many times talked to
 customers and colleagues, who are asking for technical
 assistance in their Spanish Events. So we decided to protocolarize
 this new service and start giving a premium service based in our
 experience and deep knowledge of the market. This advantage is
 real and I will like to invite you to take it next time you are planning an
 event in Spain.


 I invite you to discover our new service in the next slides.
 Looking forward to talking to you soon,




 Your very sincerely,
 Juan Pablo Sánchez
                                                                               Juan Pablo Sánchez
                                                                               Creative Executive Director




Running Presentation DMC services / a small job
What does
 Technical DMC
 mean?
     It means our range of services is focused on
     all the technical part of an event, and not on
     the logistic site.
 So we are experts in our area and we can be your
 field team from the beginning.




Running Presentation DMC services / a small job
What do we do?
        Audiovisual (consulting, renting, staff)

        Event Design (design, building, staff)

        Show Development (design, building,
        staff)

        Technical Direction (opening
        ceremony, congress, tradeshow, street
        marketing)

        Graphic Design (design and production)




Running Presentation DMC services / a small job
What we don´t do
        Hotels (Rooms rates, general services)

        Local Transfers (Development,
        Execution)

        Travel agency service (Airplane tickets,
        group travels arrangement, hospitality
        services, etc.)

        Food&Beverage (Restaurant group
        reservations, drinks, regular dinners
        without any show, etc.)




Running Presentation DMC services / a small job
Why we are good
       We are good because we have more than 40
       years experience*

 We are good because we have rates’ discounts that
 never arrive to you**

 We are good because we break-down the job and
 we hire individually all the different people and
 services we need, as opposed to a normal DMC
 who will give all the job to another intermediate
 company***

 *Sum of the total years of experience of each member of a small job.
 ** We have a preferred supplier program and we send quotation to three
 companies.
 ***Example. In a typical congress opening we rent the Av, we hire directly the
 freelances, we take care of the design and production. Otherwise, a normal DMC
 will give it to us or to another intermediation company. That means you have less
 steps in the process, better control and quality of the event.




Running Presentation DMC services / a small job
Why we are good
       We are good because all our staff is highly
       skilled and motivated.

 We are good because we are small and act as a
 special operation task force instead of the
 “regulars”.

 We are good because our pricing is based in both
 mark up and / or hour-fee. And it is transparent.

 We are good because we use the best technology
 in order to better delivery to the client (intranet
 system, online status, video conference with shared
 whiteboard, online invoice and quotation process).




Running Presentation DMC services / a small job
So to summarize
 We are a Technical DMC.
 We can be very competitive in
 our area.
 We have highly skilled staff.

 We use state-of-the-art tech.
 We work in two modes (markup
 and fees)
 Small is Big.
We thank you for your time
                                                  And remember the value of a company is,
                                                               the talent.
                                                       Do you want to know more about us? Check the next slides.




                                                                        The Event Marketing,Boutique




                                                   If you have any request for proposal,
                                                             please send it to:
                                                               juanpablo.sanchez@asmalljob.net
                                                                       +34 93519 98 26




Barcelona - Brussels - United
States*
* Partnership with Attack Marketing & Promotion
About us
                                            A small job culture and values




                                            Our Approach
                                            A small job methodology and thinking




                                            Jobs we like to show
                                            A small job works we like to show




Running Presentation DMC services / a small job
About us
 We are a boutique agency where Innovation is used to
 create a whole blend of sensations and emotions. We
 have a distinctive creativity that always aims to be high
 impact, fresh and accessible, building striking icons that
 are the catalysts for the experience we want to inspire.
 What that produces is a highly innovative and distinct
 cocktail - the perfect formula for what we believe is the
 future. To achieve that you need teams with a strong
 command of the various communication domains (f2f,
 MD, traditional media, relationship marketing, experiential
 marketing, street marketing, ambient marketing, guerrilla
 marketing, etc.)
 I invite you to explore our genuine agency.


 Sincerely                                                     Juan Pablo Sánchez
                                                               Creative Executive Director
 JP


Running Presentation DMC services / a small job
We´re explorers
 We go out in new directions, combining
 fantasy, expertise and cutting-edge
 technology to imagineer totally distinct
 spaces and concepts in event
 marketing and communication.

 We are a boutique that applies
 strategy and creativity to live
 communication - in other words staging
 high impact events and campaigns.




Running Presentation DMC services / a small job
We´re 1 and many
 Asmalljob is not a big company. We’re a
 community of all the creative talents
 - stage directors, filmmakers,
 contemporary artists, designers...

 combining our many skills with common
 values to deliver the objectives of
 each client.

 With over five years working together
 across borders and disciplines.




Running Presentation DMC services / a small job
We´re bold
       Defining the intangible..

 we say that we fill the current void in
 communication with soul and imagination.




Running Presentation DMC services / a small job
We´re straight-
 talking
     We tell you straight if we think we cannot
 deliver to the highest standards.

 Having trust as our goal to deliver the
 utmost to the audience.

 Meeting our commitment with whatever it
 takes - our word is our reputation.




Running Presentation DMC services / a small job
We´re visionaries
      Our aim is to give people small
      moments
 " ! ". In fact, there are many hidden " ! "
 moments in everyone's daily life. Moments
 that pass us by or, even if we notice them,
 we unconsciously reset our mind and forget
 them.

 For us these are the moments that make life
 richer and more exciting. Our mission is to
 help people make the most of these " ! “
 moments.




Running Presentation DMC services / a small job
The Event Marketing,Boutique




Running Presentation DMC services / a small job
Our Approach
 Briefing        Budget


 Research       Client Presentation


 Strategy       Feedback


 Illumination   Approval


 Translation    Pre-Production


 Deliveries     Production
The Briefing
 Where we make sure we (the client and us)
 are on the same page before we start.

 Having trust as our goal to deliver a
 memorable experience to the audience.

 Briefing is where we define the mission - we
 agree the marriage contract between the
 client and us




Running Presentation DMC services / a small job
The Research
 Means investigating, looking for
 inspiration, emotions, attitudes,..

 We develop a chart that we build up by
 pasting on it all types of inspiration - artistic,
 staging, themes,..

 This book is for us like a roadmap for the
 project




Running Presentation DMC services / a small job
The Strategy
 Means focusing our efforts, deciding on the
 optimum tools.

 Creating the ideal team for the project.

 Tracing the path.

 Deciding the experience.




Running Presentation DMC services / a small job
The Illumination
Switching on our lights

Firing up disruptive and lateral thinking

Bringing to life concepts, drafts,
feelings, experiences
The Translation
Taking the essence and translating it into a full
creative concept

Setting/Building the backdrop, giving it form

Translating creativity into ideas.

Choosing and testing the best
ones.
The Delivery
Drawings
3D´s
Scripts
Budgets
Keynotes, Story boards
Creative panels
In conclusion bringing the best ideas to
live communication in the best
formats and scale.
The Budget
Based on a detailed hourly fee

We have special supplier contracts that
guarantee accuracy.

Our systems are tailored to either the
client’s budget template or our own.

We track all our budgets to keep an
audit trail of all progress points.

Budget updates are provided online in
real time.
The Presentation
Keynote presentation for public
delivery

Detailed word document to record all
historical information.

Using high technology to deliver online
if requested.

Using Skype, intranet, online workshops and
collaboration tools as we understand that
delivery can be through multiple formats.
The Feedback
Built on a standard information process

Helps both client and us keep track and
improve

Based on online survey techniques

Our goal is achieving client
expectations.

We track all changes in case we need to
go back or just check where we were
The Approval
Based on a standard contract assuming
commitment between both parties

Setting up a baseline for the project confirming
staff, resources and timings.

Setting clear forecasts.
The Pre-
production
Mounting the puzzle

Following a step by step process

Our team always carries out two test runs of
the event before we start

Simulation systems ensure
implementation is robust

Changes by client need to be done at this
stage and be final.
The Production
We are not a project management
company based on tourism standards.

We are show business and communication
professionals.
We aim for the perfect experience

Rhythm, accuracy and synchronization are
key.

At the production stage, among the people
you will usually find with us working on the
ground are the Show caller, Stage Manager,
Art Director and Photography Director.
Jobs we like to show
Brand creativity
Brand Creativity
Brand Creativity
Brand Building
Brand Building
Scenography
    Event meetings
     Madrid Spain 2008
Street Marketing
     Fiat Brand Awarness
                Confidential
Commercial
Caravaning week Internet Viral
                     Spain 2009
Scenography
    Event tradeshow
      Madrid Spain 2008
Scenography
    Event tradeshow
      Madrid Spain 2009
Scenography
    Event meetings
     Madrid Spain 2009
Commercial
  Event tradeshow
    Madrid Spain 2008
Website
Event tradeshow
  Madrid Spain 2008
Show creation
     Eular tradeshow
     Barcelona Spain 2007
Projection Design
Stage Management
               Euroscience
           Barcelona Spain 2008
Experiential Theme
   Electronic Arts Product Launch
                        Spain 2007
Guerrilla Marketing
     Mahou San Miguel Dialogs
                     Spain 2007
Street Marketing
 MCI /Fundació Natura World
            Environment day
            Barcelon Spain 2007
Show development
   Eventoplus Awards ceremony
              Barcelona Spain 2006
Technical Direction
Global Gathering Awards ceremony
                Barcelona Spain 2009
Technical Direction
    World Credit Union Congress
               Barcelona Spain 2009
Technical Direction
Narcotics Anonymous World Congress
                   Barcelona Spain 2009
Technical Direction
         ESCRS Congress
          Barcelona Spain 2009
Technical Direction
   Roche Product Launch EMEA
             Barcelona Spain 2009
Integral event
      solution
BMS EMEA product launch
             Lisbon Portugal
We thank you for your time

                                                    The Event Marketing,Boutique



                               If you have any request for proposal, please send it to:

                                                  juanpablo.sanchez@asmalljob.net
                                                         +34 93 519 98 26




 Barcelona - Brussels - United States*
* Partnership with Attack Marketing & Promotion


Running Presentation DMC services / a small job

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Technical DMC

  • 1. The Event marketing boutique Technical DMC November 2009
  • 2. About our Technical DMC On November 2009 we introduce our brand new state-of- the-art service technical DMC at our Barcelona office. We have taken this initiative because we have many times talked to customers and colleagues, who are asking for technical assistance in their Spanish Events. So we decided to protocolarize this new service and start giving a premium service based in our experience and deep knowledge of the market. This advantage is real and I will like to invite you to take it next time you are planning an event in Spain. I invite you to discover our new service in the next slides. Looking forward to talking to you soon, Your very sincerely, Juan Pablo Sánchez Juan Pablo Sánchez Creative Executive Director Running Presentation DMC services / a small job
  • 3. What does Technical DMC mean? It means our range of services is focused on all the technical part of an event, and not on the logistic site. So we are experts in our area and we can be your field team from the beginning. Running Presentation DMC services / a small job
  • 4. What do we do? Audiovisual (consulting, renting, staff) Event Design (design, building, staff) Show Development (design, building, staff) Technical Direction (opening ceremony, congress, tradeshow, street marketing) Graphic Design (design and production) Running Presentation DMC services / a small job
  • 5. What we don´t do Hotels (Rooms rates, general services) Local Transfers (Development, Execution) Travel agency service (Airplane tickets, group travels arrangement, hospitality services, etc.) Food&Beverage (Restaurant group reservations, drinks, regular dinners without any show, etc.) Running Presentation DMC services / a small job
  • 6. Why we are good We are good because we have more than 40 years experience* We are good because we have rates’ discounts that never arrive to you** We are good because we break-down the job and we hire individually all the different people and services we need, as opposed to a normal DMC who will give all the job to another intermediate company*** *Sum of the total years of experience of each member of a small job. ** We have a preferred supplier program and we send quotation to three companies. ***Example. In a typical congress opening we rent the Av, we hire directly the freelances, we take care of the design and production. Otherwise, a normal DMC will give it to us or to another intermediation company. That means you have less steps in the process, better control and quality of the event. Running Presentation DMC services / a small job
  • 7. Why we are good We are good because all our staff is highly skilled and motivated. We are good because we are small and act as a special operation task force instead of the “regulars”. We are good because our pricing is based in both mark up and / or hour-fee. And it is transparent. We are good because we use the best technology in order to better delivery to the client (intranet system, online status, video conference with shared whiteboard, online invoice and quotation process). Running Presentation DMC services / a small job
  • 8. So to summarize We are a Technical DMC. We can be very competitive in our area. We have highly skilled staff. We use state-of-the-art tech. We work in two modes (markup and fees) Small is Big.
  • 9. We thank you for your time And remember the value of a company is, the talent. Do you want to know more about us? Check the next slides. The Event Marketing,Boutique If you have any request for proposal, please send it to: juanpablo.sanchez@asmalljob.net +34 93519 98 26 Barcelona - Brussels - United States* * Partnership with Attack Marketing & Promotion
  • 10. About us A small job culture and values Our Approach A small job methodology and thinking Jobs we like to show A small job works we like to show Running Presentation DMC services / a small job
  • 11. About us We are a boutique agency where Innovation is used to create a whole blend of sensations and emotions. We have a distinctive creativity that always aims to be high impact, fresh and accessible, building striking icons that are the catalysts for the experience we want to inspire. What that produces is a highly innovative and distinct cocktail - the perfect formula for what we believe is the future. To achieve that you need teams with a strong command of the various communication domains (f2f, MD, traditional media, relationship marketing, experiential marketing, street marketing, ambient marketing, guerrilla marketing, etc.) I invite you to explore our genuine agency. Sincerely Juan Pablo Sánchez Creative Executive Director JP Running Presentation DMC services / a small job
  • 12. We´re explorers We go out in new directions, combining fantasy, expertise and cutting-edge technology to imagineer totally distinct spaces and concepts in event marketing and communication. We are a boutique that applies strategy and creativity to live communication - in other words staging high impact events and campaigns. Running Presentation DMC services / a small job
  • 13. We´re 1 and many Asmalljob is not a big company. We’re a community of all the creative talents - stage directors, filmmakers, contemporary artists, designers... combining our many skills with common values to deliver the objectives of each client. With over five years working together across borders and disciplines. Running Presentation DMC services / a small job
  • 14. We´re bold Defining the intangible.. we say that we fill the current void in communication with soul and imagination. Running Presentation DMC services / a small job
  • 15. We´re straight- talking We tell you straight if we think we cannot deliver to the highest standards. Having trust as our goal to deliver the utmost to the audience. Meeting our commitment with whatever it takes - our word is our reputation. Running Presentation DMC services / a small job
  • 16. We´re visionaries Our aim is to give people small moments " ! ". In fact, there are many hidden " ! " moments in everyone's daily life. Moments that pass us by or, even if we notice them, we unconsciously reset our mind and forget them. For us these are the moments that make life richer and more exciting. Our mission is to help people make the most of these " ! “ moments. Running Presentation DMC services / a small job
  • 17. The Event Marketing,Boutique Running Presentation DMC services / a small job
  • 18. Our Approach Briefing Budget Research Client Presentation Strategy Feedback Illumination Approval Translation Pre-Production Deliveries Production
  • 19. The Briefing Where we make sure we (the client and us) are on the same page before we start. Having trust as our goal to deliver a memorable experience to the audience. Briefing is where we define the mission - we agree the marriage contract between the client and us Running Presentation DMC services / a small job
  • 20. The Research Means investigating, looking for inspiration, emotions, attitudes,.. We develop a chart that we build up by pasting on it all types of inspiration - artistic, staging, themes,.. This book is for us like a roadmap for the project Running Presentation DMC services / a small job
  • 21. The Strategy Means focusing our efforts, deciding on the optimum tools. Creating the ideal team for the project. Tracing the path. Deciding the experience. Running Presentation DMC services / a small job
  • 22. The Illumination Switching on our lights Firing up disruptive and lateral thinking Bringing to life concepts, drafts, feelings, experiences
  • 23. The Translation Taking the essence and translating it into a full creative concept Setting/Building the backdrop, giving it form Translating creativity into ideas. Choosing and testing the best ones.
  • 24. The Delivery Drawings 3D´s Scripts Budgets Keynotes, Story boards Creative panels In conclusion bringing the best ideas to live communication in the best formats and scale.
  • 25. The Budget Based on a detailed hourly fee We have special supplier contracts that guarantee accuracy. Our systems are tailored to either the client’s budget template or our own. We track all our budgets to keep an audit trail of all progress points. Budget updates are provided online in real time.
  • 26. The Presentation Keynote presentation for public delivery Detailed word document to record all historical information. Using high technology to deliver online if requested. Using Skype, intranet, online workshops and collaboration tools as we understand that delivery can be through multiple formats.
  • 27. The Feedback Built on a standard information process Helps both client and us keep track and improve Based on online survey techniques Our goal is achieving client expectations. We track all changes in case we need to go back or just check where we were
  • 28. The Approval Based on a standard contract assuming commitment between both parties Setting up a baseline for the project confirming staff, resources and timings. Setting clear forecasts.
  • 29. The Pre- production Mounting the puzzle Following a step by step process Our team always carries out two test runs of the event before we start Simulation systems ensure implementation is robust Changes by client need to be done at this stage and be final.
  • 30. The Production We are not a project management company based on tourism standards. We are show business and communication professionals. We aim for the perfect experience Rhythm, accuracy and synchronization are key. At the production stage, among the people you will usually find with us working on the ground are the Show caller, Stage Manager, Art Director and Photography Director.
  • 31. Jobs we like to show
  • 37. Scenography Event meetings Madrid Spain 2008
  • 38. Street Marketing Fiat Brand Awarness Confidential
  • 40. Scenography Event tradeshow Madrid Spain 2008
  • 41. Scenography Event tradeshow Madrid Spain 2009
  • 42. Scenography Event meetings Madrid Spain 2009
  • 43. Commercial Event tradeshow Madrid Spain 2008
  • 44. Website Event tradeshow Madrid Spain 2008
  • 45. Show creation Eular tradeshow Barcelona Spain 2007
  • 46. Projection Design Stage Management Euroscience Barcelona Spain 2008
  • 47. Experiential Theme Electronic Arts Product Launch Spain 2007
  • 48. Guerrilla Marketing Mahou San Miguel Dialogs Spain 2007
  • 49. Street Marketing MCI /Fundació Natura World Environment day Barcelon Spain 2007
  • 50. Show development Eventoplus Awards ceremony Barcelona Spain 2006
  • 51. Technical Direction Global Gathering Awards ceremony Barcelona Spain 2009
  • 52. Technical Direction World Credit Union Congress Barcelona Spain 2009
  • 53. Technical Direction Narcotics Anonymous World Congress Barcelona Spain 2009
  • 54. Technical Direction ESCRS Congress Barcelona Spain 2009
  • 55. Technical Direction Roche Product Launch EMEA Barcelona Spain 2009
  • 56. Integral event solution BMS EMEA product launch Lisbon Portugal
  • 57. We thank you for your time The Event Marketing,Boutique If you have any request for proposal, please send it to: juanpablo.sanchez@asmalljob.net +34 93 519 98 26 Barcelona - Brussels - United States* * Partnership with Attack Marketing & Promotion Running Presentation DMC services / a small job